Water Management Research (2)

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Startups Using Data, IoT, or Sensor Technologies

The information for ten startups outside the water industry that are implementing IoT or sensor technologies in their businesses have been provided in rows 13-22, columns A-C of the attached spreadsheet. The IoT startups provided include Losant, Altizon, Evrythng, Litmus Automation, and Axonize. Winely, Tyrata, TriEye, IPOS Technology, and ShotTracker offer solutions that use sensor technologies.

Description of Startups

  • Losant’s Enterprise IoT Platform allows enterprises to build applications that can be securely scaled to millions of devices.
  • Altizon’s Datonis is a cloud-based IoT platform that allows businesses to securely connect their machines, employees, and processes and exchange information in real-time.
  • Evrythng is an IoT SaaS platform that allows retailers to connect their products to the web and perform real-time data analysis.
  • Litmus Automation’s industrial IoT platform allows businesses to securely connect, manage, and analyze the data of their devices or assets.
  • Axonize’s IoT cloud platform allows enterprises to connect and monitor devices, sensors, and protocols and perform data analysis.
  • Winely's MK3 solution uses 13 sensors to help wineries perform data analysis of their wine fermentation processes.
  • Tyrata’s tire monitoring systems use the IntelliTread tire sensor technology to monitor, track, and predict tire tread wear.
  • TriEye’s high-resolution shortwave infrared (SWIR) cameras use complementary metal oxide semiconductor (CMOS) -based image sensors to solve common low-visibility conditions challenges for autonomous vehicles.
  • IPOS Technology’s Rein Sensor uses two rein sensors to perform real-time data analysis of equestrian training.
  • ShotTracker uses sensor-enabled balls, player sensors, and sensors installed in the rafters to perform real-time data analysis of basketball games.
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Startup Details (3)

The information for startups implementing IoT or sensor technologies in their businesses has been provided in rows 17-22, columns D-J of the attached spreadsheet.


  • Axonize is a computer software company founded in 2015.
  • Winely is a biotechnology company based in Dunedin, Otago and was founded in 2017.
  • Tyrata is an automotive company founded in 2018.
  • TriEye is based in Tel Aviv and was founded in 2017.
  • IPOS Technology is based in Eindhoven, Noord Brabant and was founded in 2017.
  • ShotTracker is a sports company based in Merriam, Kansas and was founded in 2013.

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Startup Details (2)

Information regarding the companies in rows 11 to 16 has been provided in the attached spreadsheet. Below is a summary of the key findings.

Summary of Findings

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Startup Details (1)

All the requested information about the startups listed in rows 3-10 is both included in the attached spreadsheet and provided below.

Water Management Startups

Pluto AI


  • This link is to the company's website.
  • The company's product, HARVI, analyzes past performance data from a site and both predicts and prescribes recommendations to minimize energy usage and maximize production/revenue.
  • The performance of a site's assets are monitored through AI and predicts future performance to increase assets' service life and improve schedules for cleaning/maintenance.
  • HARVI detects unusual changes in the behavior of a site's system and alerts site operators in advance about potential failure of equipment, sensors, and meters, plus overloaded usage.


  • This link is to the company's website.
  • Fathom is a comprehensive water grid solution providing real-time insights for water utilities based on customer, location, and consumption data.
  • The company is headquartered in Phoenix, Arizona.
  • The company is in the water industry.
  • Fathom provides utility billing solutions for municipalities, so they can better manage their processes for billing activities. The system helps municipalities lower costs, increase revenue, and improve customer communication.
  • Fathom also provides project delivery for Turnkey AMI. Through this offering, a municipality's meters are first audited to analyze areas for improvement. Systems of smart meters can be sourced, delivered, and installed, plus projects can also be managed.
  • Fathom provides a solution for asset management, which through a Geographical Information System, provides real-time tracking of assets, workforce management solutions, and enables work orders to be both certified and issued.


  • This link is to the company's website.
  • Fracta is a solution for asset management using machine learning & AI to analyze distribution mains for drinking water in terms of risk and condition.
  • The company is headquartered in Redwood City, California.
  • The company is in the water industry and was founded in 2013.
  • Trends that the company focuses on are AI, machine learning, and big data.
  • For all the water mains that are part of an infrastructure system, Fracta predicts how likely each are to fail based on big data.
  • Fracta's software application for "cost of failure" predicts outcomes and results for potential failures of water mains, including costs and the level of severity.
  • Fracta Job Planner enables utilities to develop customized plans for managing their assets. The Job Planner provides ample information about project cost, risk reduction, and ROI, which can be tailored to fit within various budgets.


  • This link is to the company's website.
  • TaKaDu is an event management solution used to bolster the efficiency of gas that's unaccounted for and decrease the loss of water.
  • The company is headquartered in Yehud, Israel.
  • The company is in the water and gas industries.
  • The company was founded in 2009.
  • Trends that the company is focused on are SaaS, big data, and IoT.
  • TaKaDu's solutions allow for comprehensive data about network events to be organized, notifications to be sent, events to be prioritized, and events to be auto-assigned.
  • The Areas View enables utilities to see the performance of their network by area, including information about key performance indicators and network events.
  • The Management Dashboard is a tool that enables utility managers to view high-level data about the performance of the network, report information about such, and ultimately make data-based decisions.



+ Pool

  • This link is to the organization's website.
  • + Pool is a floating pool located in New York that filters water and simultaneously functions as a swimming pool.
  • The organization is headquartered in New York, New York,
  • The organization was founded in 2010 and is in the water industry.
  • Trends that the organization is focused on are environmentalism and experiential.
  • The amount of river water that the pool is able to clean each day exceeds 600,000 gallons, without the use of any chemicals.
  • The walls of the pool serve as filters, which clean out pollutants in river water (to meet applicable standards) as it floats.
  • The pool spans a total of 9,000 square feet and can also be broken down into four different segments to accommodate different people. There's a lap pool, kid's pool, lounge pool, and sports pool. However, the pool can also function as one, continuous area.

Research Strategy

We found the remaining information about the specified startups by searching for and on their websites. Most of the information we sought was discussed on those sites. Additionally, we used Linkedin as a source for headquarters locations and the years that the startups were founded.

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