Vibes vs Attentive

Part
01
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Part
01

Vibes Analysis

Introduction

Vibes is an award-winning mobile engagement platform. They offer four key types of mobile engagement, as well as a range of related services across various channels. In the attached spreadsheet, we provide product information, as well as both expert and user reviews.

Products

  • Vibes offers four types of mobile engagement; multichannel, orchestration, analytics and insights, and personalization.
  • Multi-channel mobile engagement offers the ability to send SMS & MMS, mobile wallet, push notification, RCS (rich communication services), and services on messaging apps Facebook Messenger, Android Messages, WhatsApp, and Apple Business Chat.
  • Orchestration offers cross-channel ability to optimize a personalized customer experience, including customer journey visualization and flexible data management options.
  • Analytics and insights are AI driven, and include "customized and configurable dashboards, visualizations, and insights" as well as conversational analytics services.
  • Personalization services combine analytics, machine learning and AI in order to personalize based on behavior, history, preferences, and location data.

Reviews

Research Strategy

In order to provide product information, we primarily consulted Vibes' website, as well as consulting technology review sites, customer testimonials, business sources and industry reports providing reviews from experts as well as users of the platform.
Part
02
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Part
02

Attentive Analysis

Attentive offers its "Grow, Engage, Connect, and Analyze" suites of solutions to help companies in growing their subscribers, reaching their target audience, engaging with their mobile consumers, and analyzing their marketing performance.

Attentive Product Features

  • Through its personalized mobile messaging platform, Attentive provides a performance marketing channel platform that targets innovative companies.
  • The company enables businesses to send personalized mobile messages that can become their "top three revenue sources" within a span of three months.
  • The company offers its "Grow, Engage, Connect, and Analyze" sets of tools that can enable companies as they work on acquiring, retaining, and interacting with their mobile customers using an innovative method.
  • The company's platform can also enable brands to quickly increase their subscribers in a seamless manner through its "Grow" set of tools.
  • Aside from the message personalization feature, Attentive's platform can also enable two-way interactions and can help evaluate the impact of every message.
  • Attentive also offers its Connect tools that can integrate with the existing solutions that the business is already using.
  • As for Attentive's Engage features, the set of tools under this category can help cut through the distractions to reach the customers who are mostly glued to their phones.
  • Meanwhile, Attentive's Analyze solution suite can consolidate important metrics such as engagement rates, revenue, performance trajectories, and other data points into a central analytics dashboard. The dashboard can be accessed by all the authorized team members.

Customer Reviews

  • Most of Attentive's reviews were positive as users praised the usefulness and the effectiveness of the company's tools on their businesses.
The rest of the details of Attentive's product features and customer reviews were inputted on this linked spreadsheet.
Sources
Sources