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What is the US market-size (TAM) for the Healthtech Physiothrapy and Telerehabilitation industry?
Hi there, and thank you for your request for the US market size for the healthtech physiotherapy and telerehabilitation industry.
The short answer is that the overall physiotherapy healthtech and telerehabilitation reached an estimated US$22.09 million in 2015 in the US - of which healthtech reached US$21.4 million, and telerehabilitation US$690,000.
I elaborate on my findings below.
METHODOLOGY
In order to answer your query, I located figures on the physiotherapy market, telemedicine and healthtech - below you will find data from IBISWorld, PwC, Grand View Research and Statista.
Due to the lack of specific studies and data on healthtech for physiotherapy and telerehabilitation, I proceeded to calculate the market sizes triangulating existing data. I found the percentage that physiotherapy represents in the overall US healthcare market, and applied said percentage to the markets of telehealth and telemedicine. I later added up both figures for an overall healthtech for physiotherapy and telerehabilitation market size.
A similar procedure was followed for segmentations of the market. Digital health is divided in several segments (mobile, wireless and Electronic Health Records, or EHR, being the most important), for which I located a breakdown of global revenues from digital health. I applied said percentages to the US market for healthtech physiotherapy and telerehabilitation.
Please keep in mind that these figures are estimations, and should be taken as such.
HEALTHTECH PHYSIOTHERAPY & TELEREHABILITATION MARKET SIZE
According to IBISWorld, the physiotherapy market in the US reached US$3 billion in 2015, with a forecasted 2.2% annual growth through 2016.
Taking into account that the total healthcare market in the US reached US$2.8 trillion that same year, physiotherapy represents 0.107% of said total.
A different study by IBISWorld, the telemedicine market in the US reached US$645 million in 2015, with a forecasted 34.1% annual growth through 2016. Following our rationale above, physiotherapy represents US$690,000 of that total.
Grand View Research calculated the healthtech market in North America at US$20 billion as of 2015 (though the figure is from 2013). Keeping up with our calculations, physiotherapy rehabilitation healthtech would represent US$21.4 million.
Therefore, the total market size for healthtech physiotherapy & telerehabilitation will reach around US$22.09 million as of 2015.
SUBSEGMENTS
Statista's forecast about global digital health predicts that the total market will reach US$135.9 billion in 2017, of which telemedicine will bring US$4.2 billion, mobile will represent US$24.2 billion, wireless will reach US$59.7 billions, EHR will bring in US$24.8 billion and the rest (US$22.6 billion) is divided among other segments.
Converted to percentages, they would come up as follows:
Mobile: 17.8%
Wireless: 43.9%
EHR: 18.2%
Other: 16.6%
Applied to the US' telerehabilitation and physiotherapy healthtech, market sizes would be as follows, in dollar values:
Mobile: US$3.93 million
Wireless: US$9.69 million
EHR: US$4.02 million
Other: US$3.66 milion
To wrap up, the overall physiotherapy healthtech and telerehabilitation reached an estimated US$22.09 million in 2015.
I hope this helps, and as always, thank you for choosing Wonder!