TOP TELECOM PLAYERS OFFERING BUSINESS MANAGED WI-FI SERVICES

• AT&T offers business managed Wi-Fi services as a top player with a revenue of $170.75B.

• Verizon Communications offers business managed Wi-Fi services as a top player with a revenue of $130.86B.

• Charter Communications(Spectrum) offers business managed Wi-Fi services as a top player with a revenue of $43.63B.

BENEFITS OF PURCHASING BUSINESS MANAGED WI-FI SERVICES

• It is very cost-effective. The cost of ownership is transparent and significantly decreased when you outsource to a third party managed Wi-Fi provider.

• It increases security over the internal network of the business and protects the company from external and internal data leaks.

• It operates at peak productivity with a managed Wi-Fi solution. This helps the business to focus on other pressing business matters and increase productivity.

• It improves the user experience for users in the business and it can be customized based on your requirements.

KEY FACTORS THAT PROMPT THE TELECOMMUNICATION INDUSTRY TO OFFER BUSINESS MANAGED WI-FI SERVICES

• There is a growing demand for high-speed and widespread network coverage and an increasing adoption rate of managed Wi-Fi solutions.
• Wi-Fi, as a service market is projected to grow from $2.1B in 2018 to $6.1B by 2023 and the managed WI-FI services segment, is expected to lead the Wi-Fi as a service market.
• It provides opportunities for various growth strategies such as partnerships, agreements, and collaborations, new product launches, product enhancements, expansions, and acquisitions to expand their presence in the market.

Research Strategy

BUSINESS MANAGED WI-FI SERVICES FOR AT&T, VERIZON, AND SPECTRUM

• AT&T believes businesses should have managed WiFi because of risk management, end-user technical support, and customer engagement. It uses a managed cloud solution which is robust and includes analytics, and is operable on public or private networks.
• The features and options provided include AT&T Business Wi-Fi, AT&T Wi-Fi Small Site, AT&T Business Wif-Fi with Cisco Meraki, and AT&T Managed LAN Service which deploys easily, is secure, scales effortlessly, and allows users to gain insight.
• Other AT&T products include a dedicated internet, high-speed internet for small business and MPLS VPN.
• Verizon's business managed Wi-Fi services include Managed WAN, Managed SD-WAN, Managed WAN Optimization Services, Managed Wireless LAN, Virtual Network Services, Software Defined Perimeter and Digital Advisory Services. All of these are provided by time tested expertise and customer data analytics which reduce training time for IT staff and provide a secured, virtual network.
• The products offered by Verizon include Security Monitoring Operations, VoIP Services, and Business Connection which are done through enhanced connectivity collaborations.
• Spectrum's business managed Wi-Fi is a turnkey solution with reliability and security for fiber internet access, Ethernet, managed SD-WAN, wavelengths, managed Wi-Fi, managed router, and managed security.
• This Wi-Fi solution is seamless, has online management tools, 24/7 monitoring and is managed end-to-end and its features are said to be fast, reliable, flexible, secure, monitored and managed.
• Spectrum Enterprise offers "fiber-optic Internet services, video solutions, voice technology, wavelength division multiplexing, and unified communications solutions that help enterprises solve technological challenges and achieve greater success."

• AT&T provides business managed Wi-Fi services for as low as $60 per month for high-speed internet and offers customers (including small businesses) products that can be used with multiple carriers with 24/7 support provided.
• To attract more customers and provide better Wi-Fi services, AT&T has introduced 5G in Business which will be based on Mobile 5G, Fixed Wireless, and Edge Computing.
• Some of the company's messaging include " "We've got connections", "We also opened a space within in our AT&T Foundry in Plano, Texas specifically dedicated to prototyping solutions for industry verticals", and "We’re the first to bring everything together for businesses."
• AT&T promotes its pride in innovativeness and speaks with confidence.

• Verizon has received recognition from Gartner for its products and services as "a leader in the Magic Quadrant for Network Services, Global."
• To gain the confidence of customers, Verizon offers 24/7 security operations center worldwide that fights against threats.
• The company has offered different portfolios of their products that can pull more customers who have different needs. These include network, mobility, security, business communications, customer experience services, and the Internet of things.
• Verizon places their phone contact information at the top of the page where it is easy to see and more likely to prompt consumers.
• Some of the company's messaging include "More awards. More reliability. From the network that gives you more", and "We’ll help you identify disruptors and desired outcomes, and build the right road map to accelerate your goals."
• Verizon speaks of the company with confidence, showing reliability, and providing value for customers.
• Some of Verizon's customers are businesses.

• Spectrum promises to provide consistency in a fully managed solution at a low price.
• The company engages the customers in the decision process by allowing them to calculate their desired/ required bandwidth.
• Utilizing Spectrum's business managed Wi-Fi products/ services reduce cost, improve risk management, and gives IT teams more time to work on strategies.
• Some of the company's messaging include "Focus on their experience, we'll manage the WiFi" and "We’re excited to learn more about how we can partner with you."
• Spectrum speaks of itself as customer-friendly, willing and able for partnerships, and having good management capabilities.

• AT&T advertises its business managed Wi-Fi on several social media platforms including Facebook, Twitter, YouTube, Instagram, and LinkedIn.
• The company also targets small businesses that have not yet installed or offered Wi-Fi services to their customers. Another marketing channel that AT&T relies on include Direct Mail.
• AT&T also provides several forums for consumers to have discussions, learn and share their experiences with others and this serves as a form of marketing as well.

• Verizon does some of its marketing through social media platforms like LinkedIn, Twitter, and YouTube as well as through the company's website.
• Verizon's website visitors have the option of sharing the information about products/ services and this can be done through the same social media pages with the inclusion of Facebook.
• There is also the option of using direct mail or simply copying the link.

• Spectrum does some of its marketing through social media platforms such as Twitter, YouTube, Facebook and LinkedIn in addition to the company's website.
• There is also the option of making prints available to customers by the click of a button and direct mail.
• The company also provides the option of contacting a sales representative directly or a customer can request to be contacted through a separate customer support option.
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• Kindly find more details in the attached spreadsheet.

TOP TELECOM PLAYERS OFFERING SURVEILLANCE SERVICES TO BUSINESSES

• "AT&T, Comcast, Time Warner Cable, and Verizon all offer home security solutions," according to Inc.
• The top ten telecom companies in the United States, in 2017, were AT&T, Verizon, Comcast, Charter, T-Mobile, Sprint, CenturyLink, Dish Network, Cox, and US Cellular.
• Verizon offers business surveillance solutions.
• Comcast offers business surveillance solutions.
•  Sprint Corporation offers business surveillance solutions.

DIFFERENCES BETWEEN THE SURVEILLANCE SERVICES OFFERED BY TELECOMS AND SERVICES OFFERED BY TRADITIONAL SURVEILLANCE COMPANIES

• When it comes to telecom surveillance systems versus traditional surveillance systems, one of the main differences is that telecom solutions might cost less, especially if the customer already has an existing telecommunications package.
• Because telecoms offer a wide variety of services based on different technologies, and the businesses that they work with have different needs and priorities, their sales process can seem slow and difficult.
• They may seem like the better solution when compared to traditional security solutions.
• However, when compared to newer IT-based competitors, they are behind in terms of technical capabilities and expertise.
• Compared to traditional security solutions, telecom surveillance solutions are more convenient to purchase. These companies have already developed automation solutions. Their customers can already control their surroundings using a single device. The surveillance solutions would be one other addition to an already existing system. However, these may work better for smaller businesses and individuals.
• Newer IT-based companies, however, have a simpler selling process, are more focused on the customer, and can afford to invest in innovation more.

ALTERNATIVE NAMES FOR SURVEILLANCE SYSTEMS

•  Monitoring and control 
•  Remote monitoring solutions 
•  Video monitoring 
•  Wireless sensor monitoring 
•  Security cameras 
•  Real-time monitoring 
•  Video surveillance 

KEY CHALLENGES TELECOM COMPANIES FACE WHEN SELLING THESE SERVICES TO BUSINESSES

• If the company's reputation is problematic, and they're viewed as a mediocre service provider, their surveillance systems will be regarded with the same mistrust.
• Telecommunication companies are dealing with increasing competition. When it comes to IT services, such as automation or surveillance systems, telecoms are competing with new companies that have superior technical capabilities and a level of expertise that telecoms lack.
• Telecom operators find it hard to limit costs and create innovation. This is because they offer a wide array of products and services. Some of these products rely on legacy technology, while others, such as business and operations support systems, require cutting-edge solutions. Moreover, the revenue that telecoms previously obtained from selling traditional communication services is now stagnating. At the same time, IT-based offerings don't sell well enough to compensate for that loss.
• This challenge applies to all types of services that a telecommunication company has to offer because all of their services are characterized by complexity. At the same time, each business has different needs and priorities. Understanding the needs that each business might have, and demonstrating value based on those needs can be a challenge. [17]
• Another challenge that applies to all types of telecom services is “a long sales pipe.” Because each business has different needs, creating custom configurations and waiting for the decision-makers’ approval can slow down the sales process significantly.

RESEARCH STRATEGY:

VERIZON OVERVIEW

• This company offers various surveillance solutions that help to minimize risk and identify potential security threats.
• An example of Verizon surveillance product is Canary View. This product provides a complete home security system.
•  Canary View has various features such as ability to detect security threats around the facility, send HD video alerts to the users' computer or smartphone based on the configuration preferences and it is compatible with Google Home and Amazon’s Alexa.

COMCAST OVERVIEW

• This company provides a surveillance solution called SmartOffice, a video surveillance solution designed to improve efficiency for small and medium-sized businesses (SMBs) through advanced monitoring.
•  SmartOffice can record, store, access, and share surveillance video on a 24x7 basis to oversee the organization. It also provides secure cloud storage and instant access via mobile devices.

SPRINT CORPORATION

• This company provides a variety of surveillance solutions such as In-Vehicle Camera, Body Camera solution, among others.
• This company's products are useful for intelligence gathering, prevention of crime, protection of a device, process, person or object, and the investigation of crime. 

RESEARCH STRATEGY

BENEFITS OF IPTV

• IPTV only requires an internet connection or network, delivers high-quality effective content that the user selects, is compatible with all devices, and it is cost-effective for consumers.
• When told that IPTV allows for TV, VoD and broadband access through one telecom provider, three out of five US consumers would cancel cable or satellite services because it is cheaper, for the ability to watch what they want on demand, and the ability to watch content-specific programs. 52% said they would be interested in buying cable TV services from their telecom company.
•  57% cited access to original programming and 44% cited avoiding advertising as reasons to pay for Internet services.

CHALLENGES FOR TELECOM COMPANIES

• A challenge for offering video services, especially for smaller service providers, is gaining access to content at a price that allows for a profitable pay-TV service. However, a bigger challenge is competition from OTT providers like Netflix and Amazon (43% of service providers) and bandwidth requirements (41%).
•  40% of service providers believe video will be essential to the success of telecom companies, and 40% believe they will at least be useful. Nearly 30% believe it is essential to keep from losing business to their OTT competitors.
•  60% of people that cut cable services cited streaming services such as Netflix and Hulu, and 44% expressed a desire for more integrated solutions that combines TV providers such as Amazon, Netflix, Hulu all in one place. Dish Network and ATT operate Sling TV and Direct TV NOW have garnered more than 4 million users demonstrates how telecom companies can offer bundled services to retain customers that may otherwise change services.
•  69% of consumers now pay more for internet than for cable TV services, 65%, for the first time, and this trend is strongest among Gen Y and Gen Z, 88% and 80% respectively, more likely to subscribe to Internet video. However, the survey also found frustration with the number of subscription services, and major telecom providers like Comcast and ATT are benefiting as they provide internet services and acquisitions such as NBC Universal and Time Warner, respectively.

STRATEGY

VERIZON

• The IPTV service of Verizon was integrated into their Fios TV platform.
• Fios TV offers more than 400 channels, including all the major as well as international channels. Features include VOD, 4K HD, Multi-Room DVR (control and watch DVR programs from multiple rooms), Netflix Integration, and Wi-Fi connection.
• The pricing is around $79.99 but can change depending on the region.

• Verizon wants their IPTV service to extend its reach and then to compete within the markets of the cable providers. 
• The director of Verizon's IPTV service wants to provide the right content to each of the company's customers.
• According to the director of product marketing of Verizon Digital Media Services, the message of Verizon is to "deliver large-scale TV Everywhere" and make their customers "experience television as they previously knew it, no matter where they are.”

• Commercials of Fios TV are uploaded on social media, more specific YouTube, and TV.
• Verizon collaborates with YouTube, whereby this partnership will give every new Fios subscriber a free month of YouTube TV with any internet package.
• Verizon also uses the press to promote their Fios TV.

• Verizon focuses more on data and personalization (personalized content, advertising, and user experience).
• The core business of Verizon is in enterprise IT and mobile network, which makes them have a mass connection with their customers daily. They understand what their customers want to watch, and because of that, Verizon can provide the right content to their customers.
• As a tech company, Verizon focuses on developing their TV’s large-scale technology to "make it easier for content owners to get up and running," which means they can provide their IPTV service with high quality anywhere the customers go.

AT&T

• The IPTV service of AT&T is U-verse TV. 
• This service offers more than 500 channels ranging from sports, movies, and on-demand entertainment.
• The features of the service include DVR, VOD, and HD.
• AT&T provides different packages with different prices.

• AT&T wants its IPTV service, the U-verse, become the leader in the market.
• U-verse competes and directly rivals with the cable companies.
• AT&T not just want their U-verse to rival with their competitors like Comcast and Verizon in its traditional market, but the company also wants to compete with the service of tech giants like Google, Facebook, Netflix.

• AT&T uses YouTube as a platform to upload and spread their commercials.
• AT&T sponsors different events to promote their services.

• U-verse has a wide range of channels, which satisfy any needs of their customers.
• The AT&T Wi-Fi Hot Spot Network also helps customers to stream videos wherever and whenever they are.
• AT&T focuses on improving the digital quality of its service.
• U-verse offers many packages, which the customers can freely choose from, based on their interest and their financial capacity.
• AT&T invests heavily on their technology to improve the speed of the internet. They provide U-verse with high-speed internet, roughly 75 Mbps. This ensures the customers stream their shows without any interruption.

DISH NETWORK

• The IPTV service of Dish is operated separately from standard Dish lineups.
• The service offers more than 120 channels with high digital quality and audio.
• The features that Dish offers its customers include whole-home HD-DVR and the AutoHop.
• Dish has a wide range of packages for users to choose from.
• Dish is available for streaming on computers, IOS and Android devices, Amazon Fire TV, and Chromecast.

• The company determines its position within the market is one of the leaders who offer sophisticated, high-valu e products at a better price than other companies.

• Dish Network has a marketing plan to promote its IPTV service as well as the Dish Network in general. The company chose Havas WW to be its partner to help them in marketing.
• Dish Network decided to promote its service and tried to attract more customers through developing their call centers - phone marketing.
• The company has also collaborated with Google, using the data of Google and Google Ads to promote its service.

• Dish has "Hopper" system that provides customers with the ability to skip commercials automatically.
• Dish provides customers to record the shows and then to transfer them to different devices to watch offline.
• The company launched IPTV service, which can be paid with Bitcoin.  

RESEARCH STRATEGY

Dedicated Sports Networks and Sub-Networks

• ESPN has adopted a multi-screen approach around big events such as the College Football Playoff Championship Megacast, the NBA Sidecast, the Tournament Challenge, Fantasy Football Marathons, and the Women’s Final Four.
• ESPN, CBS, NBC, and Turner are direct to consumer networks. Some of them have added new content and shifted a few programs from current networks. For instance, ESPN added MLB and NHL to ESPN3 content from its BAM acquisition.
• With the evolution of digital-only content socially and the ESPN App, ESPN has re-introduced their flagship program, SportsCenter with Scott Van Pelt and the launch of SC6 with Michael Smith and Jemele Hill.
• "In 2016, ESPN introduced a Snapchat version of its weekly pregame show “College GameDay” in addition to its daily channel (that show ran every week in the 2018 college football season). In 2017, ESPN swapped its original text-heavy publisher channel for twice-daily “SportsCenter” show on Snapchat. In 2018, ESPN added a weekday afternoon show called “ESPN Daily” to Snapchat and changed “SportsCenter” to only mornings. In 2019, it started the MMA show, which now has aired nine episodes".
•  Big Ten Network has recently shifted conference content to Fox Sports app. Francois McGillicuddy, president of BTN said, "It's important to note that between BTN, Fox, and Fox Sports 1, we're talking about the broadcast rights for over 7% of Big Ten football inventory. So, with so many games now in our family of networks, it no longer made sense to drive fans to separate locations".
• According to the International Telecommunication Union, monthly TV viewing time started to significantly decline after 2015, when OTT subscribers stood at 40% in the US.

Regional Sports Networks

• The acquisition of Fox Sports' 22 Regional Sports Networks by Disney/ESPN for $20 billion, along with many regional sports networks changing hands will have a significant impact on sports beyond MLB, NHL, and NBA (no NFL regular-season games on RSN's).
• "NBC Sports Films, a division of NBC Sports Group, was founded in 2015 and produces sports documentaries that air across NBC, NBCSN, NBC Sports Regional Networks, and NBC Sports Digital’s platforms.
• Using the storytelling abilities of the Emmy Award-winning production units that produce NBC Sports’ coverage of the Olympics, Sunday Night Football, and the Stanley Cup Final, NBC Sports Films shines a spotlight on historical moments and compelling stories that stem from the myriad of signature sports properties in the NBC Sports Group portfolio".

YOUR RESEARCH TEAM APPLIED THE FOLLOWING STRATEGY:

Popular Types of Content on Dedicated Sports Networks

1. Sports Network: NBC Sports

• Sports program: NFL
• Number of viewers: 103.39 million 

2. Sports Network: ESPN, ESPN2, ESPNU

• Sports program: CFB 
• Number of viewers: 28.44 million 

3. Sports Network: FOX Sports

• Sports program: MLB
• Number of viewers: 17.64 million 

4. Sports Network: Turner Sports

• Sports program: CBB  
• Number of viewers: 15.97 million 

5. Sports Network: NBC Sports

• Sports program: Horse Racing
• Number of viewers: 14.88 million 

6. Sports Network: CBS

• Sports program: PGA
• Number of viewers: 13.03 million 

7. Sports Network: FOX Sports

• Sports program: NASCAR 
• Number of viewers: 9.30 million 

Research Strategy:

VIEWERSHIP IMPACT OVERVIEW

• In 2018, there were 127.59 million households. Of those 127.59 million, 94% (or 119.9 million) had television.
• In the third quarter of 2018, pay TV lost 1.8 million subscribers. Additionally, 1.1 million subscribers left cable and 726,000 left satellite TV.
• The price of cable service was cited as the primary reason for cord cutting.
• From 2017 to 2018, cord cutting grew 22% to a total of 33 million people. It is expected to reach 55.1 million by 2022.
• In a recent survey reported on eMarketer, cord cutters were asked what they missed most after cutting the cord. Of the respondents, 52% said they did not miss anything, 23% missed live events on TV, 22% missed the local or national news, 19% missed live sports, 8% missed finding out about new products, and 7% missed live talk shows.
• A Deloitte survey shows that 71% of subscribers pay for cable TV in order to watch live broadcasts, while 56% say that bundling phone, TV, and Internet was cheaper than getting each service alone.
• A Price Waterhouse survey reflect cord-cutting Americans by age groups: 87% of 18 to 25-year-olds, 90% of 25 to 34-year-olds, 78% of 35 to 49-year-olds, and 63% of 50 to 59-year-olds. The same survey shows that 82% of sports fans surveyed said they would cut the cord if they did need pay TV to watch live sports.

SPORTS VIEWERSHIP IMPACT

• Ratings for sports on TV are dropping among younger viewers with 48% of Gen Xers following sports verses 38% of Millennials.
•  Esports has experienced a major increase in viewership. It is one of the fastest growing sectors in the last 10 years. There were 380 million total esports viewers worldwide in 2018 and is expected to reach approximately 557 million by 2021.
• There also has been a shift from watching live sports to watching summaries and highlights.
• Last year, YouTube shows an 80% increase in viewers who watch sports highlight videos.

NEW DISTRIBUTION

•  Skinny bundles are cheaper streamlined channel packages.
• FuboTV, Sling, Hulu, PlayStation Vue, and DirectTV Now all offer skinny bundles for sports fans.
• FuboTV has upgraded some of its sport programs to 4K.
• Disney is launching a new streaming service which will include ESPN+, with NHL, MLB, and college games not on ESPN.
• The NFL is looking for new proposals for its Thursday Night Football broadcast. Amazon Prime currently streams the program, but Amazon is looking to buy the broadcast rights. This would make Thursday Night Football the first streaming-only major sporting event.
• Twitter and Facebook are investing in sports streaming. Currently, both offer free streaming of select MLB games. However, Facebook is looking to get some exclusive streaming rights in the future.
• ESPN can be streamed on Sling, Hulu, PlayStation Vue, DirectTV Now, and YouTube TV. They offer ESPN and ESPN2, with other ESPN channels with additional packages.
• Each of the Major Leagues, the MLB, the NHL, the NFL, and the NBA, have their own live streaming networks.
• The WWE has its own streaming service, with over 1.5 million subscribers.

REGIONAL SPORTS NETWORKS

• Due to a federal ruling, Disney was required to sell the 22 regional sports networks it acquired in its purchase of Fox.
• One regional network, YES, was sold to the New York Yankees and Amazon.
• The other 21 networks were sold to Sinclair, the largest TV station owner in the US, with exclusive rights to 14 MLB teams, 12 NHL teams, and 16 NBA teams.
• In 2018, the regional sports networks had a combined total of 74 million subscribers with $3.8 billion in revenue.
• The sale price for the regional networks, $10.6 million, was lower than the $20 billion minimum Disney was looking for. This was due in part to the high retransmission fees these networks have.
• Another reason for the lower price is ratings, which for sports networks is completely dependent on the team's performance.
• Cord cutters are another factor for the price of the regional sports networks package.
•  Sinclair may bundle the regional sports networks with its other channels to multichannel video programming distributors (i.e., cable companies) and virtual multichannel video programming distributors like Sling.
• Stadium, a digital TV and internet streaming sports network, is also partially owned by Sinclair.
• July 22, 2019, Disney made a temporary deal for Dish Network and Sling to continue to carry the Fox Regional Sports Networks and other networks while the Sinclair deal is still ongoing.

U.S. SPORTS MARKET OVERVIEW

• The market size of the sports market is $20 billion, and it is expected to reach $24 billion in the next five years.
• The sports media rights, sponsorship, merchandise, and ticket sales revenues are expected to increase up to 17.9%, 7.6%, 2.1%, and 6.5% in the next five years.

US SPORTS NETWORK FIVE YEARS OUTLOOK

• Sports networks like ESPN, CBS, NBC, and TURNER will diversify away from Multichannel Video Programming Distributors (MVPD) operations.
• To be able to strengthen the revenue outflow, sports networks will go against password sharing by providing a limited number of allowed simultaneous streams and MVPDs, and charging for mobile access rather than providing TV everywhere, as the added value which will perpetuate shrinkage via perfect substitute.
• Sports networks will go digital. ESPN has already shifted to digital to adapt to the younger consumer preferences, and other sports networks will make soon adopt this trend like cable's "dual-revenue stream."
• "The importance of sports in programming bundles will diminish over time."
• It is expected that sports networks will increase the audit performance for MVPDs the most, especially when it comes to small discrepancies.
• There will be replacements in the programming formats of sports networks. Sports networks will realize vast expenses in rights fees. Due to these changes, sports networks are expected to cut down on low return on investment (ROI) packages, which will generate similar viewer ratings without the rights fee risk.
• ESPN expects that programming formats will improve as more states support underwritten content.

• The content is expected to have a microscopic focus from management layers to travel cost and less R&D for V&R and 4K.
• The market is in flux due to the evolving market (digital revolution).
• There are high expectations for novel multichannel fan experiences in traditional and digital platforms due to the changing audience viewing pattern.
• According to PwC, "by 2022, sports consumption may look very different than it does today."
• ESPN is expected to focus on the digital era, where they will prioritize social video through apps, as apps are where sports fans get good content experience.
• Through the use of the radio, there will be a growth area for sports betting content in the future.

• The audience is expected to take control of their content and enjoy it on their terms rather than just broadcasting.
• The sports network audience is expected to pay for the subscription used not only to watch the game but to watch multiple sports games, live.
• The next-generation sports audience will demand more novel multichannel fan experiences.
• Fewer sports audiences are choosing to use conventional pay-TV. Instead, large numbers of the sports audience are turned to video consumption on the internet. However, ESPN remained as a streaming version unbundled to other networks.

OTHER SPORTS NETWORK OUTLOOK

• Due to the changing market, subscription fees will increase because the sports network license fees will also increase.
• According to a media analyst named Ben Swinburne, sports networks are expected to make a financial windfall on ads as the Supreme Court opened the legal sports gambling across the United States.
• The media analyst added that sports networks like ESPN, CBS, ESPNU, ESPN 2, and NBCSN would benefit more with the opening of legal sports gambling across the country.
• The "New Fox" is expected to gain a 2% revenue increase while CBN is expected to achieve a 1.5% revenue increase as well.
• Sports networks are anticipated to open their doors to gambling advertisements for revenue.
• Sports networks are expected to obtain broader rights grants for the use of co-owned properties.
• An example of this is the NBC buying Spanish rights to use Telemundo, or ESPN buying rights for its newly launched products.
• Due to the changing market, this expectation will drive some rights grants in the opposite direction resulting in slow rights growth.
•  Well-known announcers will replace sports networks' big talent names.
• There will be consolidations on dedicated sports networks or regional sports networks.
• In 2015, Bob Iger, Disney CEO previously stated intentions to sell ESPN as a direct-to-consumer streaming service.