Lion Brothers and Silver Crystal Group
Lion Brothers generate an estimated revenue of $26.4 million, while Silver Crystal Group generates an estimated revenue of $4.4 million.
- The estimated revenue for Lion Brothers is $26.4 million.
The company offers 8 products which are;
- Embroidered emblems and insignia
- Sublimated print emblems and insignia
- Lion Performance print licensed sports identity
- Embroidered appliques
- Mixed media embroidery/sublimated appliques
- Heat transfers
- Laser-etched apparel identity and decoration
- Laser-perforated apparel identity and decoration
The company's target consumers are;
- Professional & collegiate team sports seeking products such as crests, word marks & logos, official league logos, and brand logos.
- Membership and affinity organizations looking to create achievement and fun patches, organization insignias, and troop/council/chapter insignias.
- Colleges, resorts, and entertainment companies looking to create fan wear, fashion embellishments, or fan apparel decorations.
- Fashion brands looking to create fashion apparel.
- Retail companies and e-commerce platforms looking to provide customization and brand personalization services.
- Lion Brothers differentiate itself from its competitors with the use of "innovative apparel manufacturing techniques". The company achieves this by integrating creative design with technological & scientific advancements.
- The company offers global manufacturing services under global brand standards for "social, environmental and facility compliance".
- The company also offers research & development and trends & insight services to their clients.
- Lion Brothers market's itself on its Facebook and Instagram pages, by showcasing the jobs it has completed for notable brands like Coca-cola, Champion, and Nike.
- Examples of its advertising materials can be seen here and here.
Silver Crystal Group
- The estimated revenue for Silver Crystal Group is $4.4 million.
- On-site Retail Entertainment & Apparel Customization — The group provides equipment for sports retailers to fulfill custom orders via mobile phones or in-store, and have them printed on-site during games. It offers this service through its company fanzones.com.
- Product Promotion and Customization Technology — Silver Crystal Group through its company Silvercrystal Technology, offers engaging product display and customization options, using products such as interactive kiosks, "innovative retail software displays", and mobile applications.
- Jersey customization — The company offers jersey personalization services regardless of their style or year of origin. It's capable of printing any number or name on jerseys, using the exact fonts as the sports team. The company offers this service through jerseyfactory.com.
- Sports Letter & Number Manufacturing — Silver Crystal Sports, another subsidiary of the Silver Crystal Group, is focused on providing "professional" sports numbering and lettering manufacturing services, and "digital retail ordering systems" for product customization.
- Silver Crystal Group mainly targets the sports industry, especially with its ball and jersey customization services.
- In the sports industry, the company is focused on providing its solutions/equipment to sports retailers and major leagues.
- Although the company is largely focused on the sports industry, it also provides services to other industries including apparel, food, cars, and home.
- The Silver Crystal Group sets itself apart from its competitors by offering its clients hardware and software solutions tailored to their business, brand, and products.
- It also offers solutions that enable its clients to sell "thousands of products" in a tiny footprint and at higher margins, to increase sales by 25-150%.
- The group offers its clients "flexible financing" options such as a 0-100% upfront capital, depending on their specific business needs.
- The group markets its subsidiaries including Jersey Factory, on social media websites such as Facebook and Instagram. An example of their social media advert is here.