Start up companies Part 2

Part
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Part
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Company Profile - Thrive

Thrive Commerce is a centralized deal management platform for online retailers that integrates well with their marketing channels. Thrive Commerce claims that they can lower customer acquisition costs and affiliate commissions while capturing more website traffic and increasing conversion. Its product allows marketers to generate ROI through the use of coupons and promotions. Other requested information points have been populated in the attached spreadsheet in column N, rows 3-10.

THRIVE COMMERCE PRODUCT AND HISTORY

Thrive Commerce's platform offers a promotion engine that distributes online and in-store deals through web, email, mobile, and social media. It uses Apple Wallet Offers to drive shoppers into brick-and-mortar stores. To date, Thrive Commerce has received $875,000 in total funds. Competitors of Thrive Commerce include AWS Snowball, iTechArt Group, and Chetu.

Thrive Commerce's core team include its two co-founders Scott Bohrer, CEO, and Justin Chapman, Director of Engineering. Scott Bohrer and Justin Chapman met during a six-month internship Chapman did at SeventySix Capital. After this, Chapmen went on to launch his own startup FeedbackLoop. For both co-founders, their prior work experience gave them the confidence to start Thrive Commerce.

Since the two co-founders needed someone on the team with domain experience and specialized knowledge in affiliate marketing, they conducted a nationwide search with three recruiters. They found Andy Schon, and he engineered the core system of Thrive Commerce. They went on to collaborated with Arcweb, a product design and development company from Philadelphia, to build out the minimum viable product.

CONCLUSION

Thrive Commerce provides a series of solutions that integrate directly into a retailer's marketing channels. It allows businesses to increase revenue by getting more traffic and increasing conversion. You will find all this information and more in this spreadsheet in column N rows 3-10.
Part
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Part
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Company Profile - Findmine

Findmine is an e-commerce technology company that automates and personalizes merchandising for shoppers and omnichannel retailers. The company's automated "Complete the Look" technology is used in e-commerce and mobile, in-store and marketing campaigns. The company serves big names in the retail industry including Adidas, American Eagle Outfitters, John Varvatos, Perry Ellis International, MILLY, Laundry by Shelli Segal and Original Penguin. The spreadsheet can be found here.

Findmine

Findmine is an e-commerce technology company that specializes in SaaS technology to automate and personalize services for omnichannel retailers and shoppers. Their technology also produces efficient and effective outputs that hasten the process in both online retailer content and merchandising. Various awards were given to the company by companies such as Women’s Wear Daily, The Washington Post, eMarketer, Fox, Apparel Magazine, CNBC, and VentureBeat. Additionally, the company has recently entered the B2B industry and gained customers such as Adidas, American Eagle Outfitters, John Varvatos, Perry Ellis International, MILLY, Laundry by Shelli Segal and Original Penguin. The company’s competitors include Everywear, Barilliance, and Nosto.

Findmine’s recent funding was on January 4, 2017. The company received a funding of $1.7 million in a span of two rounds.

History

Findmine was founded on July 30, 2014, by Michelle Harrison Bacharach and Konstantin Itskov. However, Itskov left the company in February 2018. Additionally, in August 2015, the company began to offer its services through Shopify. The company’s services in Shopify included curating outfits for a small boutique in San Diego. In September 2015, the company joined the B2B industry. In 2016, the founders completed their “complete the look product,” and released it the same year. On September 2018, the company received an undisclosed amount of funding and used it to add new customers to its portfolio such as Laundry by Shelli Segal and Original Penguin. The company also signed a partnership with Adidas, another known big player in the industry.

Moreover, during the same year, Michelle Bacharach announced the company’s return on investment (ROI) calculator. She also announced the company’s partnership with a home furniture company in 2019. This was the company’s approach to expand its scope to other industries.

Products

Findmine’s sole product is the “Complete the Look” technology released in 2016. The technology creates complete outfits and it guides customers on how to use each product. It also helps brands increase their revenues. Additionally, the product is available in e-commerce, mobile, in-store, and marketing campaigns.

Claims

Findmine claims to increase brand revenues by 6% through the use of their technology. The company's LinkedIn profile claims that clients who have used their services have increased their order values by 100%. Additionally, Findmine stated that it receives about “1.5 billion requests for outfits per year” and that it “increases AOV and conversion by 150%.” Moreover, the brick and mortar channel claim that the “Complete the look” uses digital displays, magic mirrors, and consumer apps that collect information from stores in real time. This information helps increase customer experience and convenience.

Adidas has provided positive reviews on Findmine, stating that the company has helped them decrease manual work and increase featured outfits by 960%. In addition to this, Bryan Klavitter, the senior director in Adidas stated that Findmine had also “improved overall conversion, average order value, and customer satisfaction.”

The Team

Michelle Harrison Bacharach is the company’s current CEO and Co-founder. Konstantin Itskov was a co-founder, but he left in February 2018. The company’s Vice President of Sales is Lloyd Yoo, the chief technology officer is Timothy Frizz, the chief of staff is Ognyana Toneva, the senior software engineer is Jeremy Greenwald, and the account executive is Walt Hodge.

Part
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Part
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Company Profile - Increasingly

In this study, we found that Increasingly is an AI-based cross selling platform that changes how retailers approach cross selling by raising increasing basket revenue, AOV, and life-time value. The company was funded by Sri Sharma and Satish Jayakumar and has been inspired by Amazon. It works together with other companies such as iMomoko, Travis Perkins, and WorldSIM. Please refer to our attached spreadsheet for this study. Furthermore, below is a detailed explanation of our methodology and findings.

METHODOLOGY

We initially started the research by searching for Increasingly’s basic information such as what it does, part of its history, its products, team, successful cases, headquarters and other locations, and rewards from its company website. We also searched for the company’s overall history from reputable business and government-related websites. From these sources, we found Increasingly’s founding information. Lastly, we attempted to search for three most important companies that provide platforms with highly similar or the same features such as being sellers of bundle platforms for purchasing optimization, and using AI or algorithms to customize promotions or discounts depending on the customers’ profiles. We have identified that the most important companies are those that work together with major sellers, show important testimonials of helping businesses or clients, host or participate in big events, and give or win excellent awards.

OVERVIEW

Increasingly is an AI-based cross selling platform. This technology aims to change how retailers approach cross selling to generate revenue. The advantages of this technology for the clients include convenience, experience and value based discounts, and increasing basket revenue, average order value (AOV), and life-time value. Increasingly works with other companies such as Samsung, Travis Perkins, and MET Group.

HISTORY

Increasingly was incorporated on December 2, 2016 and was inspired by Amazon. The company is a micro SME with below 10 employees. It is headquartered in London (U.K.) with offices located in Lisbon (Portugal) and Bangalore (India). Increasingly did not have any changes in senior leadership. The company has won awards such as E-commerce Product of the Year and Breakthrough Retail Innovation of 2018, and has been featured in Forbes as a retail tech disruptor. It also has won many recent awards including Retail Recharged Award in 2017, Retail System Awards in 2017, Tech Awards Finalist in 2017, E-commerce Awards in 2018, Retail Week Award in 2019, and NTA Awards in 2019.

PRODUCT

Increasingly offers one product, an AI-based cross selling platform that can be used for AI Bundling where an AI matches different products depending on a particular customer’s behavior and availability. Customers can configure the features of their products and add to cart in a single click. Next, the product is useful in cross-sell overlays where an algorithm shows the customer essential categories with highly relevant products using a customer behavioral trigger during buying process. The AI-based cross selling platform is also helpful in cross promotions by setting up visibility for promotions for products combinations and offering incentives to the customer to buy more bundle sales at a larger basket value. Lastly, the product can be used in personalization or set bundle discounting depending on the customer type and traffic channel.

TOTAL FUNDING

Increasingly receives funding rounds of Force Over Mass Capital. Its total shareholder’s fund in 2017 amounted to £244,905. The last account made is until December 31, 2017. The next account will be made on December 31, 2018 and will expire on September 30, 2019.

CLAIMS

Travis Perkins claimed that since Increasingly built a strategic pillar for its business, there has been an incremental revenue up to 14%. iMomoko is a cosmetic retailer. It had to reduce its purchasing steps for a better customer experience. Using Increasingly’s AI bundles, the customer can configure and add products directly to cart in a single click. Increasingly is driving two additional days of trading revenue monthly. Lastly, WorldSIM used Increasingly’s AI bundles in making promotions and offering more visible and more attractive to the customers. This strategy reversed the trend of single item purchases that drove up items per order to 2 or 3 and increased AOV up to 10%.

COMPETITORS

2CHECKOUT (FORMERLY AVANGATE)
The company sells dynamic bundles (quantity promotions) based on the number of products in the shopping cart. These bundles can also be used when launching a new product or top products. The bundles help in maximizing sales conversion rates. The company works alongside top sellers such as Nero and Advisera Streamlines and won important awards including “Best Payments Solution” SIIA CODiE Awards in 2018.
BLOOMREACH
BloomReach utilizes big data applications that enhance customer experiences regarding buying online and make them more personalized and relevant to the customers’ needs. This platform helps in matching the customers’ needs and wants with the online products through natural language processing and machine learning. The company works together with drugstore.com, Tillys, Guess, and Neiman Marcus and they organize big events including BloomReach Connect and BloomReach MVP Awards.
INFINITE ANALYTICS
Infinite Analytics provides the latest features such as natural language search, semantic search, phonetic spelling, multi-faceted string search, auto-completion, implicit signals, and many more that aim to produce quality search and recommendation results. The company also uses proprietary analytics algorithm for personalization of search to reveal and adjust customer signals. It integrated both style and taste into search in helping retailers with search tools that allow comparisons between the style and product catalog. Infinite Analytics’ clients include some big names in retail and e-commerce globally including AirBnB, Comcast, B2W Digital, BabyOye, eBay, Future Group, Infibeam, NBA, Trendin, Craftsvilla, and Caratlane. The company was listed as a major player in the Recommendation Engine 2019 Global Report.
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Part
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Company Profile - Pcsso

Detailed research reveals that PCSSO is an application programming interface (API) for product suggestion which depends on image search (i.e., image retrieval based on contents). PCSSO offers stock out solver solutions, basket builder solution as well as social seller solutions. Additional details on the company profile of PCSSO are in the attached spreadsheet.

METHODOLOGY

Our research team scoured through company websites, social media profiles among other resources such as company press releases for the company profile of PCSSO. We researched for the overview, history, products, funding, claims, team members, and competitors of the company. Although most studied items were obtained using the above straightforward methodology, information on the first product the company launched as a change in its management since inception was not available.

We then altered strategy to research through third-party information resources such as news articles, web review information, surveys, industry reports among other publications. Our research was focused on unearthing information regarding the first product launched by PCSSO and the changes that have occurred in its management since inception, but unfortunately, this information was not made public.

Lastly, we researched through credible databases such as American fact finder, IBISWorld, CrunchBase, and even checked the news section of CrunchBase seeking to unearth information regarding the first product launched by PCSSO and the changes that have occurred in its management since inception. This strategy also proved abortive. We assumed PCSSO is not under any obligation to release such information.

1. COMPANY/BRAND: PCSSO

2. OVERVIEW:

PCSSO offers a smart visual search engine that recognized images and matches them to items found in an inventory. PCSSO provides a visual search solution that can detect the precise location as well as particular attributes of the items customers are searching. PCSSO helps in eliminating lost sales due to stock outs, irrelevant product suggestions and also increase sales by suggesting products aimed at delivering what a customer is searching.

PCSSO is an application programming interface (API) for product suggestion which depends on image search (i.e., image retrieval based on contents). PCSSO solutions are suitable for a broad category of product types, such as fashion, electronics, enables, etc., allowing merchants to provide optimal product browsing as well as purchasing experience to their customers.

3. HISTORY

PCSSO was founded started in 2013. PCSSO has a venture partnership with Hatchbrands and Plug and Play. The headquarters' region of PCSSO is the San Francisco Bay Area. The most significant employees of PCSSO all reside in the United States. The first product launched by PCSSO is not available to the public. PCSSO seems to be ranked number 769 based on its 17.6 million monthly web visitors.

4. PRODUCTS

PCSSO offers stock out solver solutions which works with an algorithm to turn missed opportunities due to stock out into revenue by suggesting similar stocked products available in an inventory. PCSSO also offers a basket builder solution which anticipates customer intent and showing such customers items which they might not know are suitable for them based on their social media trends or cart content.

PCSSO offers a social seller solution which allows customers to upload photos to a business website thereby allowing the business to maximize purchase intents by making suggestions that are relevant from product inventories similar to what the customer is searching. PCSSO uses about nine technologies to produce its services including G-Suite (formerly known as Google Apps for Work), Google Analytics, and Vimeo.

5. FUNDING

Hatchbrands and Plug and Play have funded PCSSO. The total amount of PCSSO funding amount is US$10,000. The seed round funding of PCSSO occurred on Jan 1, 2013. Another funding round of PCSSO took place on May 24, 2013. Detailed research has failed to unearth any top management change in PCSSO since inception.

6. CLAIMS

PCSSO claims to have the world’s smartest as well as the most powerful visual search engine analytics. PCSSO claims its visual search engine analytics can produce powerful results for customers and increase sales by 25% while boosting ROI by 600%.

PCSSO claims its visual search engine analytics produces fast results delivered within one-tenth of a second. The visual search analytics of PCSSO has helped clients to recognize over 50,000,000 images. PCSSO claims that its team is at the forefront of the industry of neural nets on the graphics processing unit GPU and can offer vision solutions for its clients all over the world.

7. TEAM

The team members of PCSSO include:

8. COMPETITORS

The major competitors of PCSSO are Cortexica Vision Systems, Slyce, and Cortica.
Part
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Part
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Company Profile - Linc

We have created a profile of Linc in rows 3-10, column R on the attached spreadsheet. Below is a summary of Linc's as presented in the attached spreadsheet.

Linc Global helps businesses reinvent and excel in their customer care strategy. Its platform leverages "purpose-built AI" solutions to communicate and answer more than 90% of customer inquiries. Linc's platform uses an automated assistant across different communication channels including web, email, SMS, Facebook Messenger, and voice assistants including Google Assistant, and Amazon Alexa. Linc claims that its customer care automation solves 70% of inquiries with pre-built automated services and creates new revenue with contextual product recommendations and campaigns. The company has had a change in its senior leadership with two past team members including Matt Frischer, former Head of Growth & Marketing and Zhichen Xu, the former CTO. It has not been acquired or made any acquisitions.
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Part
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Company Profile - OneReach

OneReach, a private AI technology suite, was founded in 2010 by Elias Parker, Kevin Fredrick, and Rich Weborg. The company provides clients with the ability to create scalable bots and AI technology used for automated conversations and tasks. Below we have provided a deep dive into our findings which can also be found in the attached spreadsheet.

Basic Company Information

OneReach provides companies with a platform that is used to build AI and bots. The platform is low-code/no-code platform meaning that companies can build AI or bots that are scalable, without writing any code. The company mostly caters to clients looking to build automated conversations and tasks.
OneReach is a private company that was founded by Elias Parker, Kevin Fredrick, and Rich Weborg in 2010. Headquartered in Denver, Colorado, the company has had no funding or acquisitions in the last 9 years. The company's mission is, "to enable mass-adoption of conversational applications by simplifying complex conversational design and deployment." They do this by democratizing digital communications and machine learning. The goal is to allow consumers to interface with technology the same way they interface with each other.

Products

The companies only product is the Communication Studio 2.0 (CS 2.0). The product is a platform that allows users to create AI and bot technology without any coding.
OneReach claims that they have invested more than 2 million hours into the development of their product. In addition, the product allows users to create advanced AI technology with little to no coding. The company makes several statements regarding AI technology in today's market pointing out that if a company's competitors have AI technology, the company won't survive without it. They claim their product is more agile and can be used on any communication platform.

Further Details

In order to determine the total funding amount for the company, research began through the financial data provided publicly by the company. We used this strategy because even for private companies, there are some instances where the company provides funding data through Form 10-K or other voluntary financial sources. Unfortunately, because the company is private, there are no annual reports available to the public. We then searched several company profiles on sites like CrunchBase, Pitchbook, Bloomberg, and LinkedIn. Through this search, we found several mentions to the company either having no funding or not disclosing the funding amount to the public. To confirm, we searched news publications, articles, and industry reports on sites like Financial Times and Business Insider for any mention of funding. Because we were unable to find any mention of funding, we determined that the funding amount through funding rounds is $0.00.

The company's executive leaders are co-founders Elias Parker, managing partner, Kevin Fredrick, Cloud Communications Manager, and Rich Weborg, Chief Editor. Their three main competitors are Coseer, Inbenta Artificial Intelligence, and Yodel.
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Part
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Company Profile - Roobot

BlueRoo is an AI powered, personal shopping platform for retail brands. They engage consumers in personalized conversations throughout their customer journey. It builds shopping profiles of every consumer and uses it to give personal recommendations and targeted marketing. It aims to increase revenue and reduce costs through excellent customer service.
BlueRoo is a located in Burlingame, California. It was founded in 2010 by Laurence Marks and Nick Weir. BlueRoo’s parent company, Blue Kangaroo, was co-founded by former Yahoo! executives.

More details of this project can be found in column T, rows 3-10 of the attached spreadsheet.
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Part
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Press Releases - Vue.ai , NewEngen, and Metrical.

Vue.ai with four press releases, New Engen with seven press releases, and Metrical with only two blog updates were identified according to the press releases for the above-mentioned companies from April 2018 to date. A short summary of each release with a link has been provided below.

RESEARCH STRATEGY

We began the research by exploring press releases for the above-mentioned companies through their official websites’ press releases section. Through this strategy, we were able to identify useful information for Vue.ai and New Engen but not for Metrical. Therefore, we further explored press release databases, industrial insight providers such as Forex and Crunchbase.

Regarding press releases for Metrical, the data available is very minimal. First, we began looking for press releases by Metrical through its official website. Instead of getting press release information, we identified customer experience, newsroom subscriptions, and more. We, therefore, decided to focus our research through some press release database sources like Presswire, Wab, NewsLookup, and PR Newswire. Unfortunately, there was no evidence of the relevant press information available but we instead got general information about the company.

Again, we searched for any press releases, acquisitions, mergers, any business expansion or employee hiring and funding rounds across industrial insight media sources like TechCrunch, Crunchbase, Forbes and CB Insights. However, there is no relevant or related data gathered apart from information regarding the company’s founding date, its board members details, and its services were found.

Again we explored the company’s social media presence for any updates or some latest news regarding its progress, but unfortunately, there is no such information available as the company has not disclosed its progress. Instead, we got some insights about some top companies like Microsoft and Amazon.

Lastly, we further explored the Metrical website to find any or some information related to its press releases. With the help of Metrical's official blog, we came across some valuable information regarding Metrical's pilot program of its newest Cart Abandonment Reduction Technology (CART™) for Shopify Plus customers and its analytics of real-time shopper data to predict cart abandonment before it happens.

PRESS RELEASES for VUE.AI

  • "End-to-end Vue.ai raised $17M to equip online retailers with AI smarts."
  • Tthe retail automation platform Vue.ai’s digital tagging and merchandising solution is in a position to provide good ROI results.
  • AI retail startup Vue.ai and Locus, a tech startup are also in Falcon Edge's list where they will be pumping in $5-10 million each.
  • KDDI Japan, a telecommunication company, announced its investment in MadStreetDen enabling growth of Vue.ai across Asia.

PRESS RELEASES for NEWENGEN

  • New Engen, a digital marketing firm has hired former Amazon executive Ryan Turner as vice president marketing to oversee all marketing and communications programs.
  • New Engen, a Seattle marketing startup doubled office space amidst rapid growth.
  • Digital marketing firm, New Engen launched self-service platform for Facebook, Instagram, and Search Engine Marketing.
  • Digital marketing firm, New Engen, emerged from "stealth mode having already raised $10.5 million and grown to approximately 125 employees and its customers so far include 1-800-Flowers, the Hershey Co., Tumi, Timbuk2, FanDuel, and Universal Music Group."
  • New Engen appointed ex-Alaska Airlines executive, Sam Kanner, vice president of people "to oversee the marketing tech company's employee and culture-related programs and initiatives."
  • Digital marketing startup New Engen tapped John Mascavage, former Amazon and OpenMarket executive, for the chief technology officer role.
  • Customer acquisition marketing campaigns were improved by New Engen using Amazon Rekognition, Amazon Web Services.

PRESS RELEASES for METRICAL

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Part
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Press Releases - Auryc, Fanplayr, and Yottaa

From April 2018 until now, Yottaa has had 11 press releases, Fanplayr has had 13, while Auryc has had two. Below are our findings.

YOTTAA PRESS RELEASES SINCE APRIL 2018

  • Yottaa increase Dune London web pages speed by 35% and online conversion by 4%.

FANPLAYR PRESS RELEASES SINCE APRIL 2018

AURYC PRESS RELEASES SINCE APRIL 2018

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Press Releases - Platform9, Nventify, and Postie

Over the past 12 months, Platform9 sent out 13 press releases while Postie released only three. Nventify, on the other hand, did not send out any press releases since April 2018. The most recent press release reported by the company was on November 29, 2016.
In order to provide the press releases for Platform9, Postie, and Nventify, we began our search by looking into their official websites. While Platform9’s website contained a dedicated press releases webpage, Postie and Nventify did not. We were able to compile a complete list of press releases sent out by Platform9 from April 2018 to date. Postie’s website was found to contain detailed accounts of the company’s case studies and no mention of press releases. We then broadened our search to include media websites that report the announcements made by businesses such as GlobeNewsWire, ScoopNews, and PRNewswire. An exhaustive search through these channels provided the press releases given by Postie during the stipulated time period (April 2018 to date). It was found that Nventify did not release any announcement over the past 12 months and the last press release sent out by the company was made in the month of November, in 2016.

Platform9 — Press Releases

  • April 4, 2018: "Platform9 Appoints Jim Ensell as Chief Marketing Officer". On this press release, Platform9 announced Jim Ensell as the company’s new chief marketing officer (CMO).
  • April 4, 2018: "Platform9 Presents Five Events to Share Best Practices for Serverless Applications and Operating Large-Scale Kubernetes in Production". Through this press release, the company announced that it was going to conduct three sessions on the subject of Serverless applications at SATURN 2019 and the Serverless Architecture Conference.
  • July 10, 2018: "Platform9 Presents Best Practices for Serverless Applications at O’Reilly Open Source Conference (OSCON), Google Cloud Next ’18". Through this press release, the company announced that it would participate in two industry events — Google Cloud Next and O’Reilly Open Source Conference in July.
  • August 28, 2018: "Platform9’s Managed Kubernetes Solution Adds ‘Arbitrage’ Capabilities to Dynamically Run Nodes in a Cluster on Amazon EC2 Spot Instances". Platform9 announced a new capability called ‘Arbitrage’ as a solution for Managed Kubernetes.
  • August 29, 2018: "Platform9 Receives 2018 Stratus Award for Cloud Computing as a Top ‘Hybrid Cloud Provider’". Through this press release, Platform9 announced that it was awarded the Stratus Award 2018, recognizing the company for its innovative work on Cloud Computing. The award was presented for the category of “Hybrid Cloud Provider”.
  • October 2, 2018: "Platform9 Open-Sources etcdadm, Enabling the Kubernetes Community to Easily Create and Manage Secure etcd Clusters, Anywhere". Platform9 announced its new open-source project, etcdadm, for its users.
  • October 16, 2018: "Fission Open Source Serverless Framework Offers Live-Reload, Canary Deployments, Record-Replay, More Features to Improve the Quality and Simplify Releases Automation of Serverless Applications on Kubernetes". The company announced in this press release, a new launch of Fission.io with new and improved features for better reliability and quality of serverless applications.
  • November 12, 2018: "Platform9 Presents Best Practices for Serverless and Functions-as-a-Service (FaaS) at Global Kubernetes Industry Events to Close Out 2018". Through this press release, Platform9 announced that it would take part in three industry events, the European Symposium, and KubeCon | CloudNativeCon held in North America and China.
  • December 10, 2018: "Aruba Networks, EBSCO, Hewlett Packard Enterprise, Juniper Networks, and Snapfish Select Platform9 Managed Kubernetes to Power their Digital Transformation". For its managed Kubernetes solution, the company revealed the names of its new customers on this press release.
  • February 4, 2019: "Platform9 Introduces the Industry’s First Managed Kubernetes Service on VMware". Through this press release, the company revealed its “Kubernetes service on VMware vSphere” which is considered to be the first fully managed Kubernetes service.
  • March 25, 2019: "Platform9 and Intersect Partner to Bring SaaS-powered Unified Cloud to Australia and New Zealand". The company announced its partnership with Intersect to enable Platform9 to offer hybrid cloud services across New Zealand and Australia.

  • April 16, 2019: "Platform9 Open-sources Klusterkit to Simplify the Deployment and Operations of Production-grade Kubernetes Clusters on On-premises, Air-gapped Environments".
Through this press release, the company announced the three core tools of Klusterkit and open-sourced it to all users.

Nventify — Press Releases

Nventify did not send out any press release over the past 12 months (April 2018 to date). The most recent press release made by the company was reported by PRNewswire on November 29, 2016.

Postie — Press Releases

  • July 5, 2018: Postie Launches Industry’s First Marketing Automation Platform that Makes Direct Mail Behave like a Digital Channel. The company announced the launch of its data platform into the United States market. The report also reveals that the company received seed funding of $3.5 million from leading investors Crosscut Ventures and Bonfire Ventures.
  • August 21, 2018: Postie Hires Zev Gollender As Head Of Sales. Through this press release, Postie announced that Zev Gollender was appointed to take up the position of the company’s head of sales and will lead the strategic vision and growth of the sales organization.
  • April 29, 2019: Postie appoints new CEO. Through this press release, Postie announced that Linda Leonard was appointed as the new CEO for the company’s New Zealand office.

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Part
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Press Releases - TurnTo, Attentive, and Thrive

Our research led us to find a total of six press releases for Thrive Commerce, Attentive Mobile, and Turn To Networks between April 2018 and April 2019. A short summary of each release with a link has been provided below.

METHODOLOGY

As our first strategy, we searched the company websites for any published press releases. After checking the Turn To Networks, Attentive Mobile and Thrive Commerce websites, we found no press releases readily available. There were news articles published by the company on their website, but the subject matter was general related to blog information and didn't contain any press releases.
As our second strategy, we did a general search for press releases from websites like PRN Newswire, CrunchBase, PR Web, and Newswire. For all the companies we were able to get at least one press release by using this search strategy.
In our third strategy we searched for any AP, news, media or social media networks that may have published press releases for these companies. We reviewed sites like Twitter, Business Insider, and TechCrunch. We were only able find press releases that were older than 12 months.

PRESS RELEASES FOR TURN TO NETWORKS

• This release announced that Turn To Networks was the fastest growing customer-generated content provider to the IR 500 for the 3rd year in a row in August 2018.
• The article announces that TurnTo has been selected as one of the 10 best retail solution providers for 2018 by Xplorex IT Magazine.

PRESS RELEASES FOR ATTENTIVE MOBILE

• This release announced that Attentive Mobile won Nexty’s Award for High Marketing ROI in August 2018.
• This release announced that Attentive was named Mobile Marketing Company of the Year at DMN Awards in February 2019.
• This release announced that Attentive was named a “Company to Watch” by The Lead in June 2018.
• This release announced that Attentive was named a Cool Vendor in Conversational Marketing by Gartner in May 2018.

PRESS RELEASES FOR THRIVE COMMERCE

• This release announced that Thrive Commerce appointed Jim Cahill as Chief Technology Officer in June 2018.

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Part
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Press Releases - Findmine, Increasingly, and Pcsso

Within the last 12 months, official statements from FindMine representatives were featured in online publications such as Xconomy, PCMag or ChainStoreage. Furthermore, the CEO of Increasingly has a strong presence in the media as he writes and talks at Retail events and is occasionally interviewed by reputable publications such as Forbes or Essential Retail. However, in the case of Pcsso, no recent press releases or media mentions have been found.

methodology

For the purposes of gathering details on FindMine press releases, our research team at Wonder started by exploring the company's official website and, especially, their Press section. In this search, we realized that they did not publish or host any articles on their website. However, they did post a list of online publications that wrote about the organization and interviewed the founder and CEO of FindMine, Ms. Michelle Bacharach. Upon identifying these online magazines, we went ahead to examine their content in order to identify those articles that contained official statements issued by company representatives or partner organizations.
For the case of Increasingly press releases, we investigated the content of the company's official website. We noticed that in the About Us section, there were some examples of the company's presence in the media. This search strategy proved to be successful as we were able to identify some articles that included official statements issued by company representatives. Additionally, in the Case Studies section, we found some company's partner organizations. With this information at hand, we continued our search with the aim of finding out the official statements issued by the representatives of partner organization regarding their collaboration with Increasingly.

Finally, we found out that Increasingly obtained several awards from tech retail organizations. We went ahead and relied on this information in order to find whether Increasingly representatives issued any public statements regarding these events. Furthermore, we went on to explore Sri Sharma's own website and public appearances and realized that he sometimes contributes to other online publications as it can be seen on his website. He also talks at events such as Awin Fashion and Retail Day and also engages with podcast creators such as Priest Willis of The Marketplace. Sri Sharma's interviews are often mentioned by bloggers. We included one of the blog posts that references the performancein.com interview as an example, although the blog post does not include any new details.
In the case of Pcsso, we also commenced our search by exploring their official website. We realized that they do not have any Newsroom or In the Media section and so we went ahead to view their team and found out that Kris Woodbeck is the co-founder and CEO and that Dr. Rachel Chen is also a co-founder and CTO. Upon establishing this, we continued our research by performing a thorough search of Pcsso and the two co-founders across multiple channels. We investigated business databases that include press releases, such as Crunchbase. However, the most recent press releases mentioned dated back to 2013. After an in-depth analysis of business magazines such as Forbes and business and tech publications such as Xconomy, we concluded that the most recent news regarding this company date back to 2016 and 2017. Finally, we tried searching for interviews with Dr. Rachel Chen and Kris Woodbeck but, unfortunately, this strategy also proved to successful. The LinkedIn profile of Pcsso doesn't have any posts yet. Furthermore, the #PCSSO on Twitter was last mentioned in 2015. Therefore, we concluded that there are no press releases surrounding Pcsso within the last 12 months.

findings

FINDMINE
In an article posted on Xconomy, the founder and CEO of FindMine, Ms. Michelle Bacharach, briefly talks about Amazon's expansion to New York, stating that Amazon's presence will strengthen New York's status as a tech hub for the fashion industry.

In another post, Ms. Michelle Bacharach talks about keeping the business afloat in the current economic environment; She speaks of their strategy being about incorporating tools that encourage additional sales and employing marketing strategies that allow clients to view the most recent offerings.

At PCMag, the CEO of FindMine, Michelle Bacharach, talks about the idea behind FindMine and explains that her personal experience as a customer motivated her to come up with a solution for shoppers who are interested in purchasing matching items without having to go through the time-consuming process of matching the items manually. She also speaks of her plans to partner with other businesses apart from those in the fashion industry.

From a post on stores.org, the CEO of FindMine explains the functioning principle behind FindMine and the advantages that her product brings to her company's clients and the clients' customers. FindMine relies on machine learning when developing full outfits for buyers who are interested in purchasing items from FindMine's partners' catalogs. The implementation of FindMine has allowed fashion brands to increase their revenue as buyers now seem to spend up to 200% more.

Another article posted on Chainstoreage website explains how Adidas has witnessed an increase in order value and customer satisfaction from the time they integrated FindMine. Brian Klavitter, the senior director for Adidas consumer experience, explains that the FindMine solution ensured cross-selling for the brand's newest products, improved conversion and reduced the amount of time spent performing manual tasks.

INCREASINGLY
In a post that we found on Fobres, Sri Sharma, the Co-founder and CEO of Increasingly talks about his company's focus. He explains that Increasingly focuses on providing online buyers with product recommendations based on real-time information concerning their preferences and purchasing behaviors. Although many brands and marketplaces already rely on recommendation tools, Increasingly focuses on allowing shoppers to view all recommendations in single location while foregoing the need to visit multiple pages. He also explains that for companies to increase their customer engagement, brands need to attract shoppers to their own brand world.
In an interview from performancein.com, Sri Sharma describes Increasingly as an AI technology is destined for reshaping retailers' cross-selling strategies and, consequently, increase their cross-selling revenue. He goes ahead and explains how Increasingly uses neural networking when creating purchase recommendations.

Information posted on essentialretail.com reveals that within the last 3 years, Travis Perkins website-generated sales have increased by 70% as a result of working with Increasingly. Travis Perkins representatives believe that incorporating the Increasingly recommendations engine designed for bundled items purchases was one of the key factors that contributed to this growth. Recommendations educate retail customers on the one hand and speed up the purchasing process for trade users on the other.
Part
13
of thirteen
Part
13

Press Releases - Linc, Onereach, and Roobot

In searching for press releases from chat AI startups Linc, Onereach, and Roobot (BlueRoo), we were able to find several press releases from Linc and a fact paper that was released with a press release for another company that mentioned a partnership with Onereach. However, in the past 12 months, there were no press releases done by Roobot. We discuss our methodology below in trying to find this information and the press releases that we found.

methodology

Our first strategy in looking for press releases for Linc, OneReach, and Roobot was to look through each website for news and press release pages. We did this with the knowledge that many business websites have a webpage that is dedicated to releasing news stories or for press/media relations. Only one company had anything like this, and that was Linc, with their Press & Media page. That page had two main sections: Press Highlights and Additional Press Coverage, and we went through each story that was mentioned. We realized that none of these stories were native, but there were a few that mentioned Linc in such a way that they could be their own press release (story must mostly be about an event related to Linc). One such example is the story about The Ridge's partnership with Linc. When we realized that there were no more that could be retrieved, we repeated the steps for the other two companies. We found that Roobot (BlueRoo) did not have a section dedicated to the press or to the media at all, and for OneReach our attempts to reach "OneReach News & Announcements" ended up failing as the webpage was unavailable.

With this failure, we moved on to looking through news websites and portals such as PR Newswire and Business Wire. We believed that this way we should be able to see any news stories related to the companies that may not have been released by the companies themselves, along with stories from the companies themselves. This search failed to bring up any results for BlueRoo, but we found several stories for Linc Global, which we included below. We also found one fact sheet by Vonage which mentions a new partnership with OneReach, which we decided to include as it fit the bill. To see if we could find more for these companies, we changed strategies again.

Our last strategy was to look through business databases such as Crunchbase, and their social media pages such as LinkedIn and Twitter. The articles that were linked did not feature anything that could've been included in this list. Hence, we found several articles for Linc Global and one for OneReach, but failed to find any articles for Roobot.

linc global

onereach

Sources
Sources

From Part 01
Quotes
  • "Thrive Commerce has created the first centralized deal management platform for online retailers."
Quotes
  • "Thrive Commerce LLC designs and develops a commerce technology that allows marketers to generate ROI from coupons and promotions. It offers Savings Center Application, a solution that integrates directly into a retailer’s website and other marketing channels to enable retailers to increase revenue by capturing more website traffic, as well as increase conversion. The company’s platform also includes a promotions engine to distribute online and in-store deals via web, mobile, email, and social media channels; Apple Wallet Offers that drives shoppers into physical stores, tracks redemptions, and attributes in-store revenue to digital marketing channels; an in cart modal savings center;"
Quotes
  • "Bohrer’s first cofounder at Thrive Commerce was Justin Chapman. The two met at SeventySix Capital, where Chapman did a six-month internship at the venture firm as a student at Drexel University. Justin went on the lead product development at one of the firm’s portfolio companies, before launching his own startup called FeedbackLoop, a music subscription service and crowdfunding platform for new artist. The cofounders’ prior work experience gave them the confidence to pursue this new venture together. Justin is currently the director of product development at Thrive Commerce."
From Part 02
Quotes
  • "FINDMINE has raised a total of $1.7M in funding over 2 rounds. Their latest funding was raised on Jan 4, 2017 from a Venture - Series Unknown round."
Quotes
  • "Built by a team with experience not only launching apps and websites that millions of people use, but also deep in the retail industry, FINDMINE has won numerous awards and has been featured by Women's Wear Daily, The Washington Post, eMarketer, Fox, Apparel Magazine, CNBC, and VentureBeat."
Quotes
  • "Among the one-off boutiques that are using Findmine, perhaps the biggest client the company has currently is menswear designer John Varvatos. The designer implements the AI tech on its website, so a visit to the website is a great way to see Findmine in action."
  • "Findmine has received another round of financing for an undisclosed amount, and has added a few new big-name clients to its portfolio, including Laundry by Shelli Segal and Original Penguin."
Quotes
  • "The hybrid technology, which uses artificial intelligence and machine learning, bridges the gap between the art and science of retail, Bacharach said. Retailers don’t give consumers ‘how to wear it’ guidance,” she said. “Our system takes a retailer’s aesthetics and builds it out. Their vision is represented faithfully.”"
Quotes
  • "Bacharach left Univision with a plan for a personal shopping service that, with the help of fellow Sternies, became FindMine. During one brainstorming session, the husband of a Stern classmate suggested using machine learning to accomplish the labor-intensive job of matching and suggesting elements of an outfit. He became FindMine’s co-founder and chief technology officer. After a year of prototyping, in August 2015 the service went live on Shopify, curating outfits for a small boutique in San Diego."
Quotes
  • "We’ve complete an incredibly successful test of our e-commerce “complete the look” product, which builds full outfits around every product in a fashion retailers’ store, so we’re focused on scaling the success of that across multiple brands and retailers in addition to building our email and in-store offerings. "
Quotes
  • " Adidas is partnering with artificial intelligence (AI) platform provider Findmine to offer complete product recommendations on the retailer’s site."
From Part 03
Quotes
  • "Increasingly is an AI powered cross selling platform. Forrester Research shows that there is a 10% missed opportunity in cross selling online. We have developed a world leading technology that transforms how retailers approach cross selling to take that revenue and more. For your customers this gives them what they want - convenience, experience and value based discounts (if you want to use this feature). For you, this increases basket revenue, AOV and life-time value."
  • "Brands like Samsung, Travis Perkins, The MET and more trust us to help them. With 5 to 15% revenue uplift delivered. Come join them."
Quotes
  • "ncreasingly is an AI powered cross sell platform. Since 2016, we have been working to reinvent cross selling. We've taken inspiration from Amazon bundling and built on that idea."
  • "Sri Sharma Co-Founder & CEO Sri's founded and exited 2 technology companies in digital marketing and ecommerce. He's won awards for growth including Sunday Times Tech Track 100 and studied AI at Singularity University, NASA."
  • "Satish Jayakumar Co-Founder & COO Satish's founded and exited 2 technology companies in online advertising. He's won awards for innovation and growth including TechCrunch Europas."
  • "Renuka Sajjan CTO Renuka is a creative technical architect and computer scientist. She has multiple successful scale-ups under her belt."
  • "Cristina Afonso Customer Success Director Cristina earned her stripes in retail project management at Microsoft. With many years in software client service, she is the best person to help our customers grow."
  • "Shreehari Padaki VP - Algorithms & Optimisation Shree lives and breathes algorithm design. He has a background in computer science and machine learning."
  • "Will Leuchars Sales Director Will has a glowing track record in both software client service and sales. He can't wait to chat to you about your business needs."
Quotes
  • "We were set aggressive revenue targets and looked for help to get there. Increasingly have helped us become the world's first builders merchant to have Amazon like bundling technology. It increases AOV and revenue. Crucially, customers love it. Bundling is now a key strategic pillar for our online business."
  • "Increasingly have made bundling a strategic pillar for the business driving +14% incremental revenue."
Quotes
  • "Increasingly’s AI technology is surfacing bundle suggestions beyond imagination. They are saving time for customers and adding significant revenue for the business."
  • "Imomoko is a US cosmetics retailer operating in the competitive beauty sector. Driving increased basket size is seen as a crucial strategy to increase customer life-time value and to save on delivery costs."
  • "Reducing the steps to purchase are critical in the customer experience. Within Increasingly AI bundles, the customer can configure the bundle products there and then and add them directly to cart in 1 click. Increasingly is driving 2 extra days of trading revenue each month."
Quotes
  • "World Sim operate in the global travel tech space selling international sim cards and travel accessories. With a broad range of products available, they wanted to tackle their rising trend of single item purchases."
  • "Increasingly makes site promotions and offers more visible to the customer. The AI bundles make promotions and offers more visible to the customer and more attractive. Increasingly has reversed the trend of single item purchases, driving up items per order to 2-3 and AOV."
  • "We've had a growing trend of single item purchases. Using Increasingly, we have reversed this and increased AOV, moving up to 2-3 item purchases. The bundling looks great on desktop and mobile. It's a fab product, the team support is excellent and we're happily working on a CPA basis. I have no hesitation recommending Increasingly."
Quotes
  • "Jan 1, 2017 Increasingly raised an undisclosed amount / Seed from Force Over Mass Capital"
Quotes
  • "Dynamic bundles depend on the number of products (lines) in the shopping cart and the best discount applies. Complementary products or module segmented products are most suitable for bundling promotions. Also, bundles can be used when launching a new product - create a bundle together with your best selling product. Avangate clients can read more details in the Control Panel, Promotions area."
Quotes
  • "BloomReach powers big data applications that span the customer e-commerce experience and make it more personalized and relevant to the customer’s intent. BloomReach solutions match shopper intent with the products you sell online using natural language processing and machine learning."
Quotes
  • "Artificial Intelligence & Machine Learning Expertise from MIT Seamless Implementation Into Any Technology Stack Proprietary AI-powered Learning Algorithm Delivering Personalization at Scale. Our Entire Product Line Creates an eCommerce Lifecycle Solution that Spans From Customer Outreach Through Search and Purchase Deep Expertise in Image Recognition and Attribution Innovative Thought Around Future Search Methodologies and Technologies"
Quotes
  • "Increasingly helps retailers increase incremental basket revenue. The platform intelligently serves AI bundles and cross-sell/up-sells using the latest in machine learning algorithms. Driving 15% revenue uplift, Increasingly has won awards including Ecommerce Product of the Year, Breakthrough Retail Innovation of 2018 and has been featured in Forbes as a retail tech disruptor. The platform drives better experience for customers whilst increased revenue per customer for the retailer. This is online, in marketing and instore."
From Part 07
Quotes
  • " Style Seeker work in partnership with shopping malls such as the Oracle. The app uses AI to match clothes to a user's personalized requests. Users can get a personalized stylist to find their favorite outfit without the fuss of searching shops across the mall in person."
Quotes
  • "Mona is more than just a platform, Mona is an AI powered personal shopping assistant that learns customer preferences with regards to style and price. Started by two former Amazon.com employees, Mona takes a bit from Siri and adds it to the online shopping experience."
From Part 08
Quotes
  • "Vue.ai, a U.S./India startup that develops an AI platform to help online retailers work more efficiently and sell more, has announced a $17 million Series B round."
  • "The investment is led by Falcon Edge Capital with participation from Japan’s Global Brain and existing backer Sequoia Capital India. Parent company Mad Street Den was founded in 2014 and it raised $1.5 million a year later;"
  • " Sequoia then bought into the business via an undisclosed deal in 2016. Vue.ai is described as an “AI brand” from Mad Street Den and, all combined, the two entities have now raised $27 million from investors."
Quotes
  • " thredUP, a client of Vue.ai, and Stitch Fix are the obvious retailers that comes to mind in this segment. "
  • "Chris Homer, Co-founder and CTO at thredUP said “with over 2M unique items in inventory at any given moment, we are constantly innovating on ways to help each customer locate the perfect needle-in-a-haystack item. "
  • "Purely from a volume play, Vue.ai’s digital tagging and merchandising solution provides good ROI results, Asokan claims"
  • "As an example, the digitised “tagging” process is 10 times faster than the cataloguing process that requires the features of the product to be entered manually. "
Quotes
  • "AI retail startup Vue.ai and a tech startup called Locus is also in Falcon Edge's list, where it will be pumping in $5-10 million each. The company has nearly 10 such deals planned in the near future."
Quotes
  • "KDDI Japan announces its investment in MadStreetDen enabling growth of Vue.ai across Asia. "
  • "Vue.AI, as per a statement from KIDDI, is a one-stop Artificial Intelligence and Image Recognition platform for apparel retailers who are experiencing drastic operational changes due to rapidly increasing penetration of online commerce."
  • "The other big advantage the Vue.Ai software program offers the retailers of apparels is the ability to digitally manage their catalogues."
  • "Vue.ai's algorithms also analyze the extracted catalog data with user behavior and help the retailers' marketing/ product/ cataloging teams not only to automate their processes and reduce costs but also to drive conversions and to increase revenues. "
Quotes
  • "Digital marketing firm New Engen has hired former Amazon executive Ryan Turner as vice president marketing to oversee all marketing and communications programs, including brand and partnership strategies, positioning and messaging, as well as consulting with key enterprise clients. "
Quotes
  • "New Engen spent more than two years in the shadows honing its digital marketing platforms, before pulling back the curtain on its plans earlier this year."
  • "Now the Seattle startup, which has already raised close to $11 million, has opened the doors on a new office space for its growing workforce."
  • "The company, helmed by ex-Zulily employees, recently moved into a new office at the Fourth & Battery Building, taking over space recently vacated by PopCap Games. Because of that, it was already pretty well set up for a tech company."
  • "The new office — all of the fifth and seventh floors of the building — totals about 35,000 square feet, more than double the company’s old space. It has room for close to 300 people, and if New Engen’s growth is any indication the office will be filled up sooner rather than later. "
Quotes
  • " With its powerful technology platform, New Engen helps companies acquire and grow the highest value customers at the lowest cost across digital channels."
  • "Today, the company unveiled its new self-service product offering, now available for Facebook, Instagram, and search engine marketing (SEM), so that marketers at companies of all sizes can manage thousands of campaigns and millions of keywords and ads from one centralized platform."
  • "Trusted brands have chosen New Engen including 1-800-Flowers.com, Rothy's, Walmart, Good American, The Hershey Company, TUMI, Timbuk2, FanDuel, Urban Outfitters and more."
Quotes
  • "New Engen, a Seattle startup run by ex-Zulily executives that arms marketers with technology to help them spend their budgets wisely, has pulled back the curtain on its business after nearly two years in hiding."
  • "New Engen emerges from stealth mode having already raised $10.5 million and grown to approximately 125 employees. Its customers so far include 1-800-Flowers, The Hershey Co., Tumi, Timbuk2, FanDuel and Universal Music Group."
Quotes
  • "New Engen is appointing Sam Kanner, ex-Alaska Airlines executive, as vice president of people to oversee the marketing tech company's employee- and culture-related programs and initiatives. "
  • " His responsibilities will include organizational design, talent review and development and related duties. "
  • "The firm expects to add more than 150 new employees in the coming year, primarily in engineering and performance marketing, at its Seattle headquarters and in offices in New York, San Francisco, Dallas and Charlotte. "
Quotes
  • "Digital marketing startup New Engen, which launched from stealth mode in June, has hired its first chief technology officer, GeekWire has learned. The company tapped former Amazon and OpenMarket executive John Mascavage for the role."
Quotes
  • "New Engen uses Amazon Rekognition, a deep learning-based image and video analysis service, to extract metadata from images in their creative ads library. This metadata is then incorporated into internal reports, which organize images by common labels. "
Quotes
  • "At Metrical, we use real-time shopper data to predict cart abandonment before it happens. Compared to email reminders—a post-abandonment action—our solution is proactive: engaging shoppers while they’re still on the website, before they abandon their cart."
Quotes
  • "Recently, we at Metrical have been running a pilot program of our newest Cart Abandonment Reduction Technology (CART™) for Shopify Plus customers. Instead of tooting own horn, "
  • "Here’s what Ben Cariou, VP of Marketing at Chef’d, had to say, “In 17 years of e-commerce marketing, Metrical is the first solution I’ve come across that tackles cart abandonment when it’s most important: before it happens. Compared to e-mail reminders and re-targeting, we’ve seen a double-digit decrease in cart abandonment!"
From Part 09
From Part 10
From Part 12