Workflowly Widget

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Developing a Workflowly Widget

The estimated cost for developing an Android widget for a third-party app would be between $7,280 and $25,000. An average price would be around $11,700.

Android Widget Development

  • Widgets are inherently simpler than apps, as a widget generally only does one task, whereas an app will do several. Therefore, in the absence of much data about the cost of widget development, a ballpark can be estimated using the low end of app development costs.
  • Clutch's survey of developers in 2017 found some average costs to develop an app. Their results broke development down into stages, so for just a widget, we haven't covered discovery or marketing stages.
  • Most apps costs less than $5,000 to design. Testing and deployment generally costs between under $5,000-$10,000 (each category had an equal number of respondents). Since a widget is likely less expensive to test and deploy, under $5,000 is the more likely category.
  • One expert says only "simple, trivial" apps can be built for $25,000-50,000. "Meaningful" apps generally cost $200,000-500,000 end-to-end.
  • Comentum, a development company, offer a price list for their services. The lowest price is $21,000 for a "small MVP (minimum viable product") for Android-only. A large enterprise product costs up to $152,000. Savvy, another developer, states that a simple native (one-platform) app costs around $25,000.
  • EstimateMyApp allows users to select which features they need and produces a rough cost estimate. A 'small' app (since widget is not an option) that is basic in UI, with media uploading, with an activity feed and connects to third-party services has an estimated cost of $11,700. It would take around 5 designer days and 21 developer days. This calculates to around 208 hours (assuming 8 hours/day).
  • Upwork states their average app developer rates are $35-75+ for an intermediate developer and $45-100 for an advanced Android developer. It is assumed a beginner would not be skilled enough for something like an integrated widget.
  • Using 208 work hours and the lowest rate of $35/hour, this gives a cost of around $7,280. At the upper end is the price of $100 per hour for an expert, which is $20,800. These figures fit in line with other findings.

Research Strategy

Our initial approach was to look for articles, expert opinion and other public sources for approximate Android widget development costs. It became clear that while app development was a much-talked about topic, widget development does receive the same level of discussion. This approach located a useful source from Clutch, surveying over 100 app developers for their current pricing.

We then turned to finding app development companies that publish price lists, checking for any listing for widget development. While we found price estimates from a couple of developer agencies, they were all centered app development. We were unable to find any pricing for just widget development.

Finally, we then turned to calculating or triangulating what portion of an app development cost could be applicable to just widget development. We discovered that widgets are essentially simpler, generally only performing one task, as opposed to an app usually performing several. In the absence of finding widget development-specific data, we instead decided that we could use the low end pricing for app development and apply it to developing an Android widget for a third-party app. As integration into a third-party app slightly complicates the project, this feels roughly on par with the development cost and time for a simple Android app. After researching and calculating the costs for a simple Android app, we discovered the approximate cost range to be $7,280 at minimum, up to around $25,000. An average approximate price would be $11,700.
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