Software Subscription Bundles - Software Only.
As noted in your Forbes link, a software bundle is exactly what the term implies. Software bundles are bundles of software that can usually be obtained separately if necessary. Software bundles can also be software and hardware bundles, such as video game consoles (the console plus a customized operating system and related software) or Cisco routers (hardware plus Cisco IOS). However, this request will focus on software only bundles.
For your request, I found the seven top software subscription bundles. The list has some caveats and explanations which I will discuss in a separate section below. The programs found are mostly subscriptions for expensive backend software suites and platforms such as database programs.
DEFINITIONS AND EXPLANATIONS
A further addition I’d like to make is the concept of operating systems (such as Windows, iOS and macOS, FreeBSD, et cetera) as software bundles. Operating systems consist of a main component known as a kernel. The kernel does the physical labor of sorts of interacting with the hardware in a device. Above the kernel are libraries and software. When one receives a copy of Windows or macOS, they don’t receive a kernel. They receive a software bundle with many different programs such as a window manager, file browser, internet browser, security tools, et cetera. Thus, an operating system is a software bundle.
While United States was specified, these numbers are all global because of the difficulty in obtaining US specific data. As we’re talking about software bundles at the high end of revenue, these companies sell globally and thus US only data is mostly unavailable. Even if some numbers were available, most of the data for everything else is global leading to messy comparisons. On the other hand, as we’re talking about big products such as Office 365 and Oracle’s database, the data shouldn’t vary much from in the United States compared to globally. For example, the global market share of Windows is over 88%. It’s unlikely that the US number would vary in any significant manner.
1. Oracle RDBMS - $13.9 billion in revenue
2. Microsoft Office [note: revenue includes Skype] - $7.7 billion in revenue
3. Microsoft Azure - $7 billion in revenue
4. Windows - $6.6 billion in revenue
5. SAP Cloud Platform - $3.7 billion in revenue
6. Amazon AWS suite - $1.7 billion in revenue
7. VMware NXS - $1 billion in revenue
The list of top selling software subscription bundles is dominated by backend (database) and enterprise software according to my research. However, I would like to note and reiterate that there are many different categories of software bundles. Software and hardware bundles exist, as mentioned previously. There are specialized software, sometimes offered as Software as a Service or SaaS, for banks, hospitals, et cetera that may be widely used without pushing the cash that database software might.