SMB Contacts - Digital Marketing Survey

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01
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Part
01

SMB Contacts - Digital Marketing Survey

The following are the SMB retailers that have physical stores only: Dinosaur Hill, GreenPoint Toys, Emerald Isle Books and Toys, The Dragon's Nest Toys, The Wellesley Toy Shop, Quinnderella's Big Fun Toys, and Murphys Village Toy Store. There was no information found on the names of the marketing directors of these stores.

FINDINGS

Dinosaur Hill

  • Dinosaur Hill is a brick-and-mortar store in New York that sells toys, gifts, and other related items.
  • The company has no online store. Its website contains pictures of merchandise displayed on the shelves of its store.
  • The company has around 29 employees.
  • There is no marketing director or a similar person mentioned on the store's site or in other business directory sites.

The company can be contacted through the following:

GreenPoint Toy Center


The store can be reached through the following:

Emerald Isle Books and Toys

  • Emerald Isle Books and Toys is a family-owned store in North Carolina that offers various merchandise such as toys, gifts, books, and other related items.
  • Its merchandise is displayed on the store's shelves. The shop has no online store.
  • It employs around 17 employees.
  • There is no marketing director or similar personnel listed on the store's site or in other business directory sites.

The store can be reached through the following:

The Dragon's Nest Toys

  • The Dragon's Nest Toys is a brick-and-mortar store that sells a variety of games, toys, gift items, and other similar items.
  • It has no e-commerce site and its products are displayed on the shelves inside its Massachusetts store.
  • The business has around 21 employees.
  • There is no information found on the name of the marketing manager on its website or in any other business directory sites.
  • The main contact that is indicated on the store's official website is Sally Owen, the current owner of the store.

The following are the available contact information of the store:
  • Store address: 31 Market Sq., Newburyport, Massachusetts, 01950, United States
  • Phone number: (978) 462-8802
  • The store did not publish any email address for Sally Owen. Her email is also not available in email database sites.

The Wellesley Toy Shop


The store can be reached through the following contact information:

Quinnderella's Big Fun Toys


The company can be reached through the following:

Murphys Village Toy Store


The store can be contacted through the following:

RESEARCH STRATEGY

Based onre search, we were able to find several toy and gift stores in the states of NY, NC, MA, NJ, and CA. The number of employees of these stores was reviewed to ensure we include only those SMB-sized businesses that employ less than 200 employees. We also ensured that the stores do not have online shops by checking their website features. However, we were not able to find some information such as the names of the marketing director or similar personnel. Since these are small businesses, it is most likely the owner or store manager is in charge of product and marketing decisions.
Research also included business directories such as LinkedIn, Craft, ZoomInfo, and other related sites, to determine if there are related personnel information that can lead us to identify a marketing director. However, no additional employee data for these toy shops was found that can enable us to obtain the specified role.
We also looked at any available organization charts on sites such as JSTOR, The Official Board, and Reference for Business, and other sources to determine if we could derive the related roles of the specified position. However, what we found were the organizational charts of larger companies. We were not able to find the employee organizational charts of the toy stores above.
The reason why the information on the marketing director role is not available could be due to the sizes of these businesses. As indicate above, there were only a few individuals employed and the owners could be handling multiple roles. Furthermore, some of the data of these companies may not be publicly available as these toy shops are all private businesses.
For further inquiries, we have indicated the stores' contact information above.
Sources
Sources