Three cultural and social impacts of the slime trend include its increasing use in fashion, encouraging entrepreneurship, and its use as a therapy tool in a variety of settings. Details of these impacts are below.
Slime and Fashion
- The slime trend gave rise to using the product, or at least the color of the original product in high fashion.
- Original slime is associated with neon green, which has come to be known as "slime green," likely due to the infamous Nickelodeon Slime that used to be dumped on guests' heads during Nickelodeon's "You Can't Do That on Television" program that ran from 1979 to 1990.
- Historically, many shades of green, including slime green have been difficult to wear and even produce. In fact, in the 1980s, "Pablo Manzoni told New York Times fashion critic Patricia Leigh Brown" that this shade of green was " a miserable color. Nobody looks good in it. Because of the high condensation of green and yellow, it is lethal, I repeat, lethal. The teeth look yellow. This is just a deadly thing."
- However, according to The Zoe Report, in 1998, "on nearly every major designer’s spring runway, there emerged a clear color of the moment: slime."
- In March 2018, fashions that featured the bright neon green saw sales rise 22% over the previous month.
- Vogue's Brooke Bobb indicated that the rise in bright green fashion items was "on the heels of the DIY slime boom on YouTube, in which people became obsessed with making slime at home."
- Likewise, Pantone named yellow-green its color of the year in 2017, right when the slime rage was at its height.
- Examples of the impact of the slime trend on fashion can be seen in Prada's fall 2018 line, Adam Selman's slime-themed shirt, Madeline Poole's slime green nail polish collection, and Tom Ford's 2018 fashion collection.
- The slime trend allowed people to become entrepreneurs, especially kids.
- NPR stated that slime, "for many young people on YouTube, Instagram and Etsy, it's a moneymaker."
- One YouTuber, Karina Garcia, became known as the "Slime Queen" and was making about $200,000 per month in sponsorship money for her slime recipes that she would share with her 6 million subscribers.
- Teenagers began selling homemade slime on Instagram and one teen, Theresa Nguyen, was making $3,000 a month with her slime products.
- By the time Nguyen was 13 years old, she had nearly 500,000 Instagram followers, many of whom would purchase her slime, which she marketed as a "stress and anxiety reliever."
- During the height of the slime craze, most slime batches sold "for between $5 and $10, but range up to $25 for the largest batches."
- Thousands of Etsy stores popped up selling all types of slime from "Fruit Salad Clear Slime to Strawberry Champagne Metallic Slime."
- Other examples of people who turned into entrepreneurs during the slime trend include Sara Y., a 12-year-old who earned nearly $5,000 selling her slime; Rachel Albus, a 13-year-old who earned $400 through her slime Etsy shop, and the owner of the Instagram page slime.jewel, who initially only sold slime, but began "investing in scents and glitters, which only increased her profits further."
- Perhaps the biggest impact of slime on culture is its increased use in therapy.
- Slime acts as a "stress toy. It is a simple and effective gadget that can help [people] relax while playing with it."
- The main function of slime as a therapeutic tool is that it takes the mind off stressors and focuses it on the pleasing sensory characteristics of slime.
- The repetitive motion of kneading slime releases tension from the body. This motion may also mimic hand movements people remember from childhood, which can be comforting in times of anxiety.
- Not only do many therapists use slime in their sessions with patients, but there are therapeutic slimes available for purchase as well, specifically those that combine aromatherapy with the de-stressing properties of slime.
- Other therapists use slime as play therapy since it is a form of sensory play that "enriches a child’s awareness of their bodies and senses." Slime allows children to focus on four of the five senses and leads to "more self-awareness, as well as awareness about the world around them."
- Moreover, sensory play, like that which occurs with slime, has been shown to "boost language skills, problem solving skills, and cognitive abilities."
- Trauma therapists use slime to help children develop "grounding skills" that help them "feel more secure and manage flashbacks."
- Physical therapists use slime to develop gross and fine motor skills and speech therapists use it as a "topic of a conversation for speech and language."