Sandwich Spreads

Part
01
of one
Part
01

Sandwich Spreads

This report provides insights into the sauce and condiment market. Part (A) includes a selection of popular international spreads and brands, such as coconut jam and Kewpie mayonnaise. Part (B) includes insights into the sauce and condiment industry with a focus on packaging and ingredients.

Part (A): This section provides insights on global sandwich spread brands, including how the spreads are packaged and what they are used for.

Hey Boo Coconut Jam

  • Coconut jam, or kaya, is very popular in Malaysia and Singapore.
  • Kaya is commonly spread on toast and enjoyed in the morning alongside a boiled egg topped with soy sauce.
  • Kaya is made from coconut milk, sugar, egg yolks, sea salt, citric acid, and carob gum.
  • Hey Boo recommends that its coconut jam can also be used with waffles, pancakes, yogurt, and cheese.
  • Hey Boo's coconut jam is packed in 10 ounce glass jars with a black screw top lid and a mostly-white label accented with red flair.

Vegemite: The Umami Treasure of Australia

Kajmak: The National Meal of the Balkans

  • In the Balkans, particularly in Bosnia and Herzegovina, locals enjoy cevapcici sandwiches topped with kajmak spread.
  • Kajmak is a cheesy spread that is commonly used on top of hamburgers for a different taste than traditional Western cheeses.
  • Kajmak is made from cream cheese, feta, and butter.
  • Old Town Serbian Restaurant's Kajmak is sold in a 12 ounce flat plastic container with a white label accented with gold coloring.
  • Kajmak must be kept cold, meaning it will require refrigeration during the storing, shipping, and distribution process.

Kewpie: Mayonnaise with a Japanese Twist

  • In Japan, Kewpie mayonnaise is in a class of its own for flavor.
  • Kewpie mayonnaise is used in all the ways traditional mayonnaise is used, including on sandwiches.
  • Imported Kewpie mayonnaise from Japan is made from vegetable oil, egg yolk, vinegar, salt, monosodium glutamate (MSG), spice, and natural flavor.
  • American Kewpie mayonnaise is made from soybean oil, egg yolk, water, distilled vinegar, salt, sugar, mustard flour, red wine vinegar, and yeast extract (omitting the MSG).
  • Japanese Kewpie mayonnaise is packaged in 17.64 ounce plastic containers with a white background and red accents, including a red line-figure baby with its arms up.
  • American Kewpie mayonnaise is packaged in a 12 ounce plastic squeeze tube with a white label and red accents, including a waving baby. A sandwich is on the center of the label in full color.
  • Kewpie mayonnaise also works as a dip for fried chicken and French fries.

Britain's HP Sauce Works Well with Meat

  • Meaty sandwiches in Britain are often accompanied with HP Sauce.
  • HP sauce is a savory, tomato-based sauce that is similar to American steakhouse sauces.
  • HP sauce is made from tomatoes, malt vinegar, molasses, glucose-fructose syrup, spirit vinegar, sugar, dates, modified corn flour, rye flour, salt, spices, flavoring, and tamarind.
  • HP sauce is packaged in 255 gram glass bottles with a light blue label accented by a dark blue line drawing of the House of Parliament and Big Ben.
  • HP sauce is also used in breakfast fry ups and steak dinners.
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Part (B): This section provides insights into the sauce and condiment industry, particularly with respect to packaging and ingredients.

Online Shopping is Impacting Desirable Packaging Types

Anti-Plastic Sentiment is Causing Manufacturers to Look Elsewhere

Top Ingredient Trends Driving Sales

Sources
Sources

Quotes
  • "That might sound like a silly thing to say about something that can essentially be described as “something delicious jammed between two hunks of starch.” But that basic template allows the sandwich to be so much more, and its presence in virtually every culture on the planet and across the centuries speaks to its universality. Sandwiches can be pretty much anything (except a hot dog). "
Quotes
  • "Coconut milk, sugar, egg yolks, sea salt, citric acid, carob gum. Comes in an 8 oz jar. Refrigerate after opening. NOTE: Made in a facility that processes nuts and eggs."
Quotes
  • "Made by traditionally slow cooking to perfection creamy coconut milk, egg yolks, and sugar, into a mixture that is mouth watering and spreadable in consistency."
Quotes
  • "Get your daily vitamin B with yummy Vegemite! Since 1922, this savory spread has been a fixture on Australian tables at breakfast, lunch and dinner. It's made from brewers yeast, one of the richest known natural sources of vitamin B. You can also use Vegemite to flavor soups, stews, gravies and more."
Quotes
  • "Kajmak is enjoyed both as an appetizer and a condiment. Considered a national meal in the Balkans, it is enjoyed with a bun as breakfast or fast food."
Quotes
  • "https://www.thrillist.com/eat/nation/best-international-condiments-sauces-sandwiches"
Quotes
  • "Tomatoes, malt vinegar (from barley), molasses, glucose-fructose syrup, spirit vinegar, sugar, dates modified cornflour, rye flour, salt, spices, flavoring, tamarind.Contains: Gluten Barley and Rye"
Quotes
  • "Growing internet retailing sales are impacting consumers’ purchasing habits globally."
Quotes
  • "The Retail & Consumer Products practice at FTI expects U.S. online retail sales of $575 billion in 2019, a 12.3% increase over 2018. "
Quotes
  • "Plastic is both a protection against food waste and a source of packaging waste under increasing pressure to become more sustainable."
Quotes
  • "It’s a 100% recyclable material, and since its initial launch in 2009 it has helped Coca-Cola reduce its emissions by the equivalent of one million vehicles. Now, the company has opened the bottle’s patent to the public so other developers and manufacturers can use it."
Quotes
  • "The other trending packaging design is pouch packaging, such as stand-up pouches and squeezy pouches. This packaging design is expected to be highly used due to the convenience associated with using and storing them. Many vendors in the sauces, dressings, and condiments market are customizing their product packaging to ease transportation, differentiate their brand in the market and enable quick and easy usage."
Quotes
  • "Condiments and sauces historically have acted as wingmen, prompters, understudies, or rescuers of a food item. But with global flavor and health trends driving modern culinary creation, these former afterthoughts are more about building up, and even sharing the stage with, the objects of their intention."