Salary Guide Part 9

Delivered June 12th, 2019. Contributors: Tyler S., Jasleen A., Stephen T., Bloom, Clarisse G., Cristina G., Gene E., akshitha, Daisy, Supneet K. and

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Salary Guide: UK Top Cities, Part 1

After taking advantage of the provided filter options on Indeed's database, we have determined the top ten cities for inbound marketing jobs in the United Kingdom. The cities are 1) London SW1X, 2) Manchester, 3) Birmingham, 4) Newbury, 5) Leeds, 6) Reading, 7) Bristol, 8) Newquay TR7, 9) Milton Keynes, and 10) Belfast. On the UK Top Cities tab of the attached spreadsheet, our findings on this particular topic are available in rows 5 through 14 of columns B through D. 
Overall Search Results- Indeed UK A combined search on Indeed for job openings for Director of Marketing, Marketing Manager, Digital Marketing Manager, SEO Specialist, Content Marketing Specialist, Social Media Manager, SEO Manager, Content Manager, Content Director, and SEO Analyst in the United Kingdom yielded the following results:

London SW1X: 1,382
 open jobs
Manchester: 79
 open jobs
Birmingham: 47
 open jobs
Newbury: 44
 open jobs
Leeds: 41
 open jobs
Reading: 35
 open jobs
Bristol: 35 open jobs
Newquay TR7: 33 open jobs
Milton Keynes: 23
 open jobs
Belfast: 21 open jobs

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Salary Guide: UK Top Cities, Part 2

In London, the average salary for a low-end director of marketing role is £43,000 and £153,500 for a high-end role. Comparatively, in Reading, the average salary for a low-end director of marketing role is £57,000 and £154,000 for a high-end role. The requested information has been provided in the attached spreadsheet, rows 5-14, columns E-H and K (sources) in the "UK Top Cities" tab. 
AVERAGE SALARY RANGE FOR directors of marketing IN LONDON SW1XThe average salary for a low-end director of marketing role according to Indeed: £24,000.
The average salary for a high-end director of marketing role according to Indeed: £153,000.
The average salary for a low-end director of marketing role according to Glassdoor: £62,000.
The average salary for a high-end director of marketing role according to Glassdoor: £154,000.
AVERAGE SALARY RANGE FOR directors of marketing IN Manchester
The average salary for a low-end director of marketing role according to Indeed: £33,000.
The average salary for a high-end director of marketing role according to Indeed: £145,000. 
The average salary for a low-end director of marketing role according to Glassdoor: £52,000. 
The average salary for a high-end director of marketing role according to Glassdoor: £146,000.
AVERAGE SALARY RANGE FOR directors of marketing IN Birmingham
The average salary for a low-end director of marketing role according to Indeed: £12,000.
The average salary for a high-end director of marketing role according to Indeed: £86,000.
The average salary for a low-end director of marketing role according to Glassdoor: £45,000.
The average salary for a high-end director of marketing role according to Glassdoor: £124,000.
AVERAGE SALARY RANGE FOR directors of marketing IN Newbury
The average salary for a low-end director of marketing role according to Indeed: £26,000.
The average salary for a high-end director of marketing role according to Indeed: £152,000.
The average salary for a low-end director of marketing role according to Glassdoor: £88,000.
The average salary for a high-end director of marketing role according to Glassdoor: £156,000.
AVERAGE SALARY RANGE FOR directors of marketing IN Leeds
The average salary for a low-end director of marketing role according to Indeed: £38,000.
The average salary for a high-end director of marketing role according to Indeed: £125,000. 
The average salary for a low-end director of marketing role according to Glassdoor: £96,000.
The average salary for a high-end director of marketing role according to Glassdoor: £161,000.
AVERAGE SALARY RANGE FOR directors of marketing IN Reading
The average salary for a low-end director of marketing role according to Indeed: £26,000.
The average salary for a high-end director of marketing role according to Indeed: £152,000.
The average salary for a low-end director of marketing role according to Glassdoor: £88,000.
The average salary for a high-end director of marketing role according to Glassdoor: £156,000.
AVERAGE SALARY RANGE FOR directors of marketing IN BristolThe average salary for a low-end director of marketing role according to Indeed: £42,000.
The average salary for a high-end director of marketing role according to Indeed: £137,000.
The average salary for a low-end director of marketing role according to Glassdoor: £50,000.
The average salary for a high-end director of marketing role according to Glassdoor: £132,000. 
A comprehensive list of our findings has been provided in the attached spreadsheet, rows 5-14, columns E-H and K (sources) in the "UK Top Cities" tab. 

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Salary Guide: UK Top Cities, Part 3

The average salary for Marketing Manager in Manchester ranges from £26,000 to £70,000 while the average salary for Marketing Manager in Birmingham ranges from £22,748 to £61,282. We have compiled the requested salary data for each of the top 10 UK cities in the "UK Top Cities" tab of the attached spreadsheet. An overview of our findings can be found below: 
London SW1XLow end salary: £29,915 
High end salary: £63,465 
ManchesterLow end salary: £26,000 
High end salary: £70,000 
BirminghamLow end salary: £22,748 
High end salary: £61,282 
NewburyLow end salary: £32,568 
High end salary: £81,000 
LeedsLow end salary: £23,181 
High end salary: £59,658 
ReadingLow end salary: £28,852 
High end salary: £81,000 
BristolLow end salary: £22,681 
High end salary: £66,208 
Newquay TR7Low end salary: £18,000 
High end salary: £50,500 
Milton KeynesLow end salary: £28,194 
High end salary: £53,986  
BelfastLow end salary: £23,565 
High end salary: £52,000 

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Salary Guide: UK Top Cities, Part 4

Of the top 10 cities, London SW1X has the highest average salary of £70,000 and Birmingham has the lowest average salary of £8,775. Our findings can be found in the attached spreadsheet "UK Top Cities" tab and a brief overview of our findings is presented below.
Digital Marketing Manager
SALARY RANGE ON INDEEDLondon SW1X: Salary ranges between £7k to £78k 
Manchester: £7.5k to £57k 
Birmingham: £7.8k to £58k 
Newbury: £15k to £50k 
Leeds: £7.5k to £51k 
Salary range on Glassdoor
London SW1X: £30k to £62k 
Manchester: £25k to £54k 
Birmingham: £23k to £54k 
Leeds: £24k to £36k 
Research strategy
As requested, we made use of Glassdoor and Indeed to provide the low and high end salary ranges for the position of Digital Marketing Manager for the cities listed in column B row 5 to 14. There was no salary information listed for Newbury on Glassdoor instead, we were redirected to the salary range for Reading. Due to the lack of information, we placed N/A in the Glassdoor column for Newbury.

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Salary Guide: UK Top Cities, Part 5

The average salary for full-time SEO Specialists in London SW1X ranges from £28,150 to £48,250. We have compiled the requested salary data for each of the top 10 UK cities in the "UK Top Cities" tab of the attached spreadsheet. An overview of our findings can be found below: 
Salary for SEO Specialists on IndeedLondon SW1X — £31,300 to £57,500 
Manchester — £17,000 to £21,000 
Birmingham — N/A 
Newbury — N/A 
Leeds — £37,500 to £37,500 
Reading — N/A 
Bristol — N/A 
Newquay TR7 — N/A 
Milton Keynes — £55,000 to £60,000 
Belfast — N/A 
Salary for SEO Specialists on GlassdoorLondon SW1X — £25,000 to £39,000 
Manchester — N/A 
Birmingham — N/A 
Newbury — N/A 
Leeds — £22,000 to £23,000 
Reading — N/A 
Bristol — N/A 
Newquay TR7 — N/A 
Milton Keynes — N/A 
Belfast — N/A 
Research StrategyWe used the filter options on the website of Indeed to make sure that we are only providing information for full-time jobs. We also limited the search radius to 25 miles to prevent overlapping of jobs with the nearby cities. There was no salary information for SEO Specialist in Manchester on Indeed. There is only 1 job posting for SEO Specialist in Manchester and we used the salary information from this job posting to determine the low end and high end salary. 

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Salary Guide: UK Top Cities, Part 6

Full-time Content Marketing Specialist in Manchester has a salary range of £29,000 to £30,000 on both Indeed (UK) and Glassdoor (UK) platform. The rest of the information was entered into the attached spreadsheet. 
SALARY RANGE FOR CONTENT MARKETING SPECIALIST - FULL TIME POSITION IN TOP 10 UK CITIESINDEEDRange from: Low to High
London SW1X - £35,000 to £35,000 
Manchester - £29,000 to £30,000 
Birmingham - N/A 
Newbury - N/A 
Leeds - N/A 
Reading - N/A 
Bristol - N/A  
Newquay TR7 - N/A 
Milton Keynes - N/A 
Belfast - N/A 
GLASSDOORRange from: Low to High
London SW1X - £23,000 to £32,000 
Manchester - £29,000 to £30,000 
Birmingham - N/A 
Newbury - N/A 
Leeds - N/A 
Reading - N/A 
Bristol - N/A 
Newquay TR7 - N/A 
Milton Keynes - N/A 
Belfast - N/A 
RESEARCH STRATEGYWe have reviewed and checked both the Indeed(UK) and Glassdoor(UK) platform to determine the salary range of full-time Content Marketing Specialists. The following methods were performed for each platform.

Indeed (UK):
We reviewed and checked the Indeed website based on the previous request information. We also fact-checked the data for verification. Only one city (Manchester) had job posts for a full-time position that included salary estimates or ranges. For those that did not have any job posts in the assigned cities, we used job posts within a 25 miles mark for an assumption (London SW1X), but not farther than the given mark, because we found that 50 miles above had inaccurate findings and it overlapped with other cities. For example, Content Marketing in Leeds resulted to no job posts in the area within 25 miles, but when the 50 miles radius option is chosen, there is one job post available, but it is located in Manchester which is also included as the assigned city. The same situation applies when its 50 miles and above. Using this method, only two cities (London SW1X and Manchester) had the information we needed, while the rest did not have a job post or openings. 

Glassdoor (UK):
The Glassdoor website has filters in where one can look for job posts and salaries for specific positions. For Content Marketing Specialists, we used filters by looking at job posts determining the salary range. However, since this strategy proved unsuccessful, we used the salary reports for Content Marketing Specialists that are specifically assigned to various cities. In this search, we only found two cities (London SW1X and Manchester) that had the required information. The rest of the assigned cities did not have information for both salary and job posts.

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Salary Guide: UK Top Cities, Part 7

Using Indeed and Glassdoor, we have provided the average salary range for the job title SEO Manager in each of the top 10 cities in the United Kingdom. On the UK Top Cities tab of the attached spreadsheet, our findings on this topic are available in rows 5 through 14 of columns AN through AQ.
Indeed London SW1X
Low End: £33,500 
High End: £50,000 

Manchester
Low End: £47,500 
High End: £47,500 

Birmingham
Low End: N/A  
High End: N/A 

Newbury
Low End: £37,500  
High End: £37,500 

Leeds
Low End: £37,500 
High End: £37,500 

Reading
Low End: £33,500 
High End: £37,500 

Bristol
Low End: £30,000 
High End: £35,000 

Newquay TR7
Low End: N/A 
High End: N/A 

Milton Keynes
Low End: N/A 
High End: N/A 

Belfast
Low End: N/A 
High End: N/A 
GlassdoorLondon SW1X
Low End: £31,000 
High End: £57,000 

Manchester
Low End: £15,000 
High End: £38,000 

Birmingham
Low End: N/A 
High End: N/A 

Newbury
Low End: £22,000 
High End: £27,000 

Leeds
Low End: £22,000 
High End: £54,000 

Reading
Low End: £22,000 
High End: £27,000 

Bristol
Low End: N/A 
High End: N/A 

Newquay TR7
Low End: N/A 
High End: N/A 

Milton Keynes
Low End: N/A 
High End: N/A 

Belfast
Low End: N/A 
High End: N/A 

RESEARCH STRATEGY:For the Indeed UK website, we were unable to provide the exact full-time salary range (low end to high end) for an SEO Manager for all the assigned cities, but we added the estimated salaries that are within 25 miles of the cities. We limited the distance to 25 miles because any farther and it would have overlapped the other top cities. Nonetheless, for Birmingham, Newquay TR7, Milton Keynes, and Belfast, there was no full-time job posting for an SEO manager even after we filtered it to within 25 miles. Therefore, we put N/A in the assigned columns for the salaries. 

For the Glassdoor UK website, we utilized its job search engine by filtering the location (for each assigned cities), job title ("SEO Manager"), and job post/salaries. We discovered some estimated salary ranges for six of the listed cities. However, there was not sufficient data for SEO Managers in Birmingham, Bristol, Newquay TR7, Milton Keynes, and Belfast to provide the salary range for estimation, according to Glassdoor. We opted to investigate the salaries by checking each job post for SEO Manager for every city. Unfortunately, there was no available data for the estimated salary ranges. Hence, we put N/A in the respective areas of the attached spreadsheet.

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Salary Guide: UK Top Cities, Part 8

Of the top 10 cities, Newbury has the highest high-end salary of £97,000 quoted in Indeed. While Bristol has the low-end salary of £7,500 in Indeed for Content Managers in the UK. The spreadsheet can be found here. 
SALARY GUIDE: UK TOP CITIES, PART 8INDEED CONTENT MANAGER SALARIESLondon SW1X: £11,000 to £77,000 
Manchester: £15,000 to £50,000 
Birmingham: £10,000 to £55,000 
Newbury: £11,000 to £97,000 
Leeds: £9,900 to £57,000 
Reading: £17,000 to £54,000 
Bristol: £7,500 to £71,000 
Milton Keynes: £17,000 to £54,000 
Belfast: £19,000 to £68,000 
GLASSDOOR CONTENT MANAGER SALARIESLondon SW1X: £26,000- £49,000 
Manchester: £28,000- £39,000 
Leeds: £27,000- £27,000 
Bristol: £24,000- £38,000 
Milton Keynes: £42,000- £42,000 
RESEARCH STRATEGYAs requested, we made use of Glassdoor and Indeed to provide the low and high-end salary ranges for the position of Content Manager. There was no salary information listed for Birmingham, Newbury, Newquay TR7, and Belfast on Glassdoor and no salary information for Newquay TR7 in Indeed. Due to the lack of information, we placed N/A in the Glassdoor column in rows of missing data.

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Salary Guide: UK Top Cities, Part 9

As indicated in the spreadsheet, the salaries range from £25,000 — £85,000 in London SW1X, £19,000 — £122,000 in Manchester, £36,000 — £118,000 in Birmingham, £43,000 — £132,000 in Newbury, £34,000 -£116,000 in Leeds, £36,000 — £127,000 in Reading, £30,000 -£111,000 in Bristol, £41,000 — £125,000 in Milton Keynes and £19,000-£98,000 in Belfast.

SALARY AVERAGE FROM GLASSDOOR AND INDEED 
London SW1X
 Low end salary: £25,000 
 High end salary: £85,000 
Manchester
 Low end salary: £19,000 
 High end salary: £122,000 
Birmingham
 Low end salary: £36,000 
 High end salary: £118,000  
Newbury
 Low end salary: £43,000 
 High end salary: £132,000 
Leeds
 Low end salary: £34,000 
 High end salary: £116,000  
Reading
 Low end salary: £36,000  
 High end salary: £127,000 
Bristol
 Low end salary: £30,000 
 High end salary: £111,000 
Newquay TR7
 Low end salary: N/A
 High end salary: N/A
Milton Keynes
 Low end salary: £41,000  
 High end salary: £125,000 
Belfast
 Low end salary: £19,000  
 High end salary: £98,000  
Research Strategy:In order to fully satisfy the client's request, we used the search constraints stated in the research criteria to filter the results for the age of job and full time requirements. We confirmed the results to be for full time service only by going through all of them. We also went through each result carefully to ascertain that it was exactly the job requested for and this way filtered out other positions with similar titles. 

However there were some data points we were unable to find. We couldn't find the annual salary estimates for all places but London SW1X on Glassdoor and we didn't find that of Newquay on Indeed. Although we searched extensively, there are no salary estimates for the mentioned places for the position of Content Director. 

All calculations were performed by a Google sheets function.

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Salary Guide: UK Top Cities, Part 10

In London, the average salary for a low-end and high-end SEO analyst role is £17,000 and £48,000, respectively. Comparatively, in Reading, the average salary for a low-end and high-end SEO analyst role is £16,800 and £46,000, respectively. The requested information has been provided in the attached spreadsheet, rows 5-14, columns BI-BL and BO (sources) in the "UK Top Cities" tab. 
Average salary range FOR SEO ANALYSTS IN LONDON SW1X
The average salary for a low-end SEO analyst role according to Indeed: £14,000.
The average salary for a high-end SEO analyst role according to Indeed: £64,000.
The average salary for a low-end SEO analyst role according to Glassdoor: £20,000.  
The average salary for a high-end SEO analyst role according to Glassdoor: £32,000.
Average salary range FOR SEO ANALYSTS IN MANCHESTER
The average salary for a low-end SEO analyst role according to Indeed: £10,000.  
The average salary for a high-end SEO analyst role according to Indeed: £58,000.
The average salary for a low-end SEO analyst role according to Glassdoor: £18,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £39,000.
average salary range FOR SEO ANALYSTS IN BIRMINGHAM
The average salary for a low-end SEO analyst role according to Indeed: £13,000.
The average salary for a high-end SEO analyst role according to Indeed: £55,000. 
The average salary for a low-end SEO analyst role according to Glassdoor: £20,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £41,000.
average salary range FOR SEO ANALYSTS IN NEWBURY
The average salary for a low-end SEO analyst role according to Indeed: £15,000.
The average salary for a high-end SEO analyst role according to Indeed: £50,000. 
The average salary for a low-end SEO analyst role according to Glassdoor: £25,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £52,000.
Average salary range FOR SEO ANALYSTS IN LEEDS
The average salary for a low-end SEO analyst role according to Indeed: £8,600.
The average salary for a high-end SEO analyst role according to Indeed: £40,000. 
The average salary for a low-end SEO analyst role according to Glassdoor: £25,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £52,000.
Average salary range FOR SEO ANALYSTS IN READING
The average salary for a low-end SEO analyst role according to Indeed: £26,000.
The average salary for a high-end SEO analyst role according to Indeed: £152,000.
The average salary for a low-end SEO analyst role according to Glassdoor: £88,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £156,000.
Average salary range FOR SEO ANALYSTS IN BRISTOL
The average salary for a low-end SEO analyst role according to Indeed: £15,000.
The average salary for a high-end SEO analyst role according to Indeed: £53,000.
The average salary for a low-end SEO analyst role according to Glassdoor: £19,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £31,000.
Average salary range FOR SEO ANALYSTS IN NEWQUAY TR7
The average salary for a low-end SEO analyst role according to Indeed: £9,200.
The average salary for a high-end SEO analyst role according to Indeed: £39,000.
The average salary for a low-end SEO analyst role according to Glassdoor: £22,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £32,000. 
average salary range FOR SEO ANALYSTS IN MILTON KEYNES
The average salary for a low-end SEO analyst role according to Indeed: £17,000. 
The average salary for a high-end SEO analyst role according to Indeed: £52,000.
The average salary for a low-end SEO analyst role according to Glassdoor: £21,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £36,000.
average salary range FOR SEO ANALYSTS IN BELFAST
The average salary for a low-end SEO analyst role according to Indeed: £12,000. 
The average salary for a high-end SEO analyst role according to Indeed: £41,000. 
The average salary for a low-end SEO analyst role according to Glassdoor: £17,000.
The average salary for a high-end SEO analyst role according to Glassdoor: £33,000. 

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Salary Guide: UK Top Cities, Part 11

The average salary for a Social Media Manager from the top 10 UK cities have a low of £12,000, and a high of £66,000. The information for each city is outlined below as well as included in the spreadsheet attached.
Social Media Manager (FULL -TIME POSITION)indeed London SW1X
 : Low End: £13,000, High End: £66,000
 Manchester
: Low End: £14,000, High End: £49,000
 Birmingham
: Low End: £14,000 High End: £48,000
 Newbury
: Low End: £36,500, High End: £51,800
 Leeds
: Low End: £12,000, High End: £53,000
 Reading
 : Low End: £17,000, High End: £58,000
 Bristol
: Low End: £12,000, High End: £47,000
 Newquay TR7
: Low End: £25,000, High End: £35,000
 Milton Keynes
: Low End: £14,000, High End: £45,000
 Belfast: Low End: £21,500, High End: £47,000
GLASSDOOR London SW1X
 : Low End: £26,000, High End: £45,000
 Manchester
: Low End: £18,000, High End: £40,000
 Birmingham
: Low End: £15,000, High End: £38,000
 Newbury
: Low End: £ n/a, High End: £ n/a
 Leeds
: Low End: £29,000, High End: £43,000
 Reading
 : Low End:£ n/a, High End: £ n/a
 Bristol
: Low End: £33,000, High End: £33,000
 Newquay TR7
: Low End: £20,000, High End: £27,000
 Milton Keynes
: Low End: £ n/a, High End: £ n/a
 Belfast: Low End: £ n/a, High End: £ n/a
Research Strategy:As requested, we made use of Glassdoor and Indeed to provide the low and high end salary ranges for the position of Social Media Manager for the cities listed in the spreadsheet. There was no salary information listed for Social Media Manager for the locations of Newbury, Reading, Milton Keynes, and Belfast on Glassdoor or no current reports that were published by the site. Due to the lack of information, we placed N/A in the Glassdoor column for Newbury, Reading, Milton Keynes, and Belfast.
There was a lack of reports on glassdoor on the salary distribution for Social media manager for Bristol, but the site showed it produced £33,000/year, so this was used as a salary range for both low and high end.
The currency sign (£) has not been included with the salaries in the respective columns on the spreadsheet as inserting so is corrupting the calculations. The findings have been provided in the key findings with the currency sign included.