Salary Guide Part 2

Part
01
of nine
Part
01

Salary Guide: New York, Part 1

The average of positions opened in New York City for Marketing Manager is 356 positions and an average annual salary of $40,000 for low-end jobs and $141,500 for high-end, for Digital Marketing Manager is 76 positions with an average of $38,000 for low-end jobs and $130,000 for high-end jobs. For SEO Specialist, there are 29 positions, with an average of $36,500 for low-end jobs and $127,000 for high-end jobs. This information has been compiled on the attached spreadsheet.

MARKETING MANAGER


DIGITAL MARKETING MANAGER


SEO SPECIALIST


The full details regarding the salaries for marketing managers, digital marketing managers, and SEO specialists in New York can be found in rows 5-7 in the attached spreadsheet.
Part
02
of nine
Part
02

Salary Guide: New York, Part 2

The average low-end salaries for Content Marketing Specialist, Social Media Manager, and SEO Manager in New York are $28,000, $29,500, and $52,500 respectively. While the average high-end salaries for Content Marketing Specialist, Social Media Manager, and SEO Manager in New York are $73,000, $100,000, and $102,000 respectively.

Content Marketing Specialist :

NUMBER OF JOBS
  • Indeed: 1
  • Glassdoor: 6
  • LinkedIn: 6
AVERAGE SALARY

Social Media Manager :

NUMBER OF JOBS
  • Indeed: 37
  • Glassdoor: 48
  • LinkedIn: 56
SALARY

SEO Manager:

NUMBER OF JOBS
  • Indeed: 15
  • Glassdoor: 19
  • LinkedIn: 27
SALARY

Research Strategy:

Your research team commenced with a strategic search on Indeed, Glassdoor, and LinkedIn for data points on Content Marketing Specialist, Social Media Manager, and SEO Manager in New York. In order to find these values, we filtered our searches to find jobs in New York City, NY with the titles of Content Marketing Specialist, Social Media Manager, and SEO Manager. To arrive at the total number of listings, we reviewed the titles and eliminated any titles that were not exact and not a full-time job. Using these filtered searches, we were able to find the total number of open jobs on Indeed, Glassdoor, and LinkedIn for Content Marketing Specialist, Social Media Manager, and SEO Manager.

On Glassdoor, salary ranges were provided through an advanced salary search which can be filtered by title and location. Using these filters, we found the salary range for the three positions on Glassdoor. Using Indeed salary search feature, we were only found the salary for Social Media Manager in New York. The salary listing for Content Marketing Specialist and SEO Manager were not available. For Content Marketing Specialist, the salaries listed were for jobs that are close to it but they are not the same as Content Marketing Specialist. For SEO Manager, the salary range found was for the State of New York and not the city.

Next, we decided to browse through each of the two job listings separately and compared the listed salaries in order to find the low-end salary and the high-end salary. Content Marketing Specialist has only one listed job which has no salary attached to it and SEO Manager has 15 listed jobs.
Part
03
of nine
Part
03

Salary Guide: New York, Part 3

Salary information and job positions for a content manager, content director, and SEO Analyst in New York City have been entered in the attached spreadsheet, rows 11-13 and columns B-M.

FINDINGS

  • We performed a thorough manual count to ensure that the number of job postings and salary information are specific to the required job titles. Below is a summary of our findings.

CONTENT MANAGER

  • According to Indeed, the salary for a content manager in New York City ranges from $18,000 to $129,000.
  • There are 7 job postings for content managers on LinkedIn.

Content director

  • According to Glassdoor, the salary for a content director ranges from $69,000 to $146,000.
  • There are 3,1, and 2 job positions for a content director on Indeed, Glassdoor, and LinkedIn respectively.

SEO ANALYST

  • According to Glassdoor, an SEO Analyst's salary ranges from $40,000 to $72,000.
  • There are 7 full-time job positions for SEO Analysts in New York City on Glassdoor.
  • Indeed has not provided the salary specific to this position.


Part
04
of nine
Part
04

Salary Guide: Los Angeles, Part 1

There are two positions currently open in Los Angeles for SEO specialists on Glassdoor. Using Glassdoor, Indeed, and LinkedIn, we were able to identify the total number of job openings for marketing managers, digital marketing managers, and SEO specialists in Los Angeles, California and entered the requested information in the attached spreadsheet, rows 5-7, columns B-M, of the "Los Angeles" tab.

1. Marketing Manager

  • Number of positions currently open in Los Angeles on Indeed: 9.
  • Number of positions currently open in Los Angeles on Glassdoor: 24.
  • Number of positions currently open in Los Angeles on LinkedIn: 11.

2. Digital Marketing Manager

  • Number of positions currently open in Los Angeles on Indeed: 3.
  • Number of positions currently open in Los Angeles on Glassdoor: 19.
  • Number of positions currently open in Los Angeles on LinkedIn: 11.

3. SEO Specialists

  • Number of positions currently open in Los Angeles on Indeed: 3.
  • Number of positions currently open in Los Angeles on Glassdoor: 2.
  • Number of positions currently open in Los Angeles on LinkedIn: 1.

  • Additional information has been provided in the attached spreadsheet, rows 5-7, columns B-M, of the "Los Angeles" tab.

Research Strategy:

To provide the requested information for salary guide in Los Angeles, we leveraged data from Indeed, Glassdoor, and LinkedIn. We utilized the search and advanced search options on the platforms to locate information on the number of job openings for most positions on Indeed and Glassdoor. From the information we obtained, we selected jobs that have the same titles like those that we were seeking. Next, we explored for information on the average salary range for these professions using Glassdoor and Indeed. We found the data by taking advantage of the sites' search options.

Also, in our search through the Indeed site for the average salary range of the SEO specialists in Los Angeles, we discovered that the average salary range was estimated per hour, ranging from $7.25 to $47 per hour. Going forward, we used the United State's standard working hours per week (40 hours) and the quantitative data retrieved on Indeed site to attempt to calculate the average salary range of the SEO specialists in Los Angeles.
CALCULATION
Indeed low-end salary range of an SEO specialist in Los Angeles:
 40 (hrs) × $7.25 = $290/per week
 52 (weeks) × $290 = $15,080
Indeed high-end salary range of a social media manager in Houston, Texas:
 40 (hrs) × $47 = $1880/per week
52 (weeks) × $1880 = $97,760
Therefore, from the above calculations, the calculated average salary range of an SEO specialist in Los Angeles based on Indeed available data is $15,080 to $97,760.
Part
05
of nine
Part
05

Salary Guide: Los Angeles, Part 2

Utilizing Glassdoor, Indeed, and LinkedIn, we have identified the total number of job openings for Content Marketing Specialist, Social Media Manager, and SEO Manager in Los Angeles, California. On the Los Angeles tab of the attached spreadsheet, our findings on this topic are available in rows 8 through 10 of columns B through M.

OVERVIEW OF FINDINGS

INDEED

1. Content Marketing Specialist

  • Total number of full-time Content Marketing Specialist jobs that are currently open: 1

2. Social Media Manager

  • Total number of full-time Social Media Manager jobs that are currently open: 12

3. SEO Manager

  • Total number of full-time SEO Manager jobs that are currently open: 6

GLASSDOOR

1. Content Marketing Specialist

  • Total number of full-time Content Marketing Specialist jobs that are currently open: 5

2. Social Media Manager

  • Total number of full-time Social Media Manager jobs that are currently open: 10

3. SEO Manager

  • Total number of full-time SEO Manager jobs that are currently open: 1

LINKEDLN

1. Content Marketing Specialist

  • Total number of full-time Content Marketing Specialist jobs that are currently open: 0

2. Social Media Manager

  • Total number of full-time Social Media Manager jobs that are currently open: 21

3. SEO Manager

  • Total number of full-time SEO Manager jobs that are currently open: 1

Research Strategy:

To provide the requested information for salary guide in Los Angeles, we leveraged data from the databases of Indeed, Glassdoor, and LinkedIn. We utilized the search and advanced search options on the platforms to locate information on the number of job openings for most positions on Indeed and Glassdoor. From the information we obtained, we selected jobs that have the same titles as those that we were seeking. However, we could not find any open job positions for Content Marketing Specialist on Linkedln, which may be because there are currently no openings for the position in Los Angeles listed on the site. Next, we explored for information on the average salary range for these professions using Glassdoor and Indeed. We found the data by taking advantage of the sites' search options.

Part
06
of nine
Part
06

Salary Guide: Los Angeles, Part 3

The requested job posting and salary information for Content Manager, Content Director and SEO Analyst in Los Angeles has been added to the attached spreadsheet "Los Angeles" tab and a brief overview of our findings can be found below.

CONTENT MANAGER

  • According to Indeed, there are currently 4 openings for content managers in Los Angeles.
  • According to Glassdoor, there are currently 5 openings for content managers and the average salary range for Content Manager job is between $48k to $94k.
  • According to LinkedIn there are 2 openings for Content Manager.

CONTENT DIRECTOR

  • According to Indeed, there is only 1 opening for Content Directors.
  • According to Glassdoor currently, there is only 1 opening for Content Director and the average salary range for Content Director is between $63k to $136k.

SEO ANALYST

  • According to Indeed, there are currently no openings for SEO ANALYST in Los Angeles, CA as all the jobs listed are outside Los Angeles in Culver City, La Mirada.
  • According to Glassdoor currently, there is 1 opening for SEO Analyst and the average salary range for SEO Analyst is between $40k to $71k.

research strategy

As requested, we made use of Linkedin, Indeed and Glassdoor in providing the number of job openings and salary range for the positions of Content Manager, Content Director and SEO Analyst in Los, Angeles. On Indeed, the salary distribution information for SEO Analyst was only available in per hour and not on a yearly basis.
Part
07
of nine
Part
07

Salary Guide: San Francisco, Part 1

The number of job listings for Director of Marketing, Marketing Manager, and Digital Marketing Manager in San Francisco on Indeed, Glassdoor, and Linkedin have been entered into columns B-D of the attached spreadsheet. The salary ranges for the same positions, as reported by Indeed and Glassdoor, have been entered into columns G-J.

Director of Marketing

  • There are 26 listings for a full-time Director of Marketing in San Francisco on Indeed.
  • The Indeed salary range for a full-time Director of Marketing in San Francisco is $76,000-$131,000.
  • Glassdoor has 20 listings for a full-time Director of Marketing in San Francisco.
  • The Glassdoor salary range for a full-time Director of Marketing in San Francisco is $99,000 to $201,000.
  • Linkedin has 27 job listings for a full-time Director of Marketing in San Francisco.

Marketing Manager

  • Indeed has 63 job listings for a full-time Marketing Manager in San Francisco.
  • The Indeed salary range for a full-time Marketing Manager in San Francisco is $75,000 to $130,000.
  • Glassdoor has 70 job listings for a full-time Marketing Manager in San Francisco.
  • The Glassdoor salary range for a full-time Marketing Manager in San Francisco is $75,000 to $143,000.
  • Linkedin has 62 job listings for a full-time Marketing Manager in San Francisco.

Digital Marketing Manager

  • Indeed has 26 job listings for a full-time Digital Marketing Manager in San Francisco.
  • The salary range on Indeed for a full-time Digital Marketing Manager in San Francisco is $70,000 to $102,000.
  • Glassdoor has 27 listings for a full-time Digital Marketing Manager in San Francisco.
  • The Glassdoor salary range for a full-time Digital Marketing Manager in San Francisco is $69,000 to $130,000.
  • Linkedin has 29 job listings for a full-time Digital Marketing Manager in San Francisco.

Research Strategy

Our research team used filtered searches on Indeed, Glassdoor, and Linkedin to find jobs in San Francisco, CA with the titles of Director of Marketing, Marketing Manager, and Digital Marketing Manager. We then reviewed the titles and eliminated any titles that were not exact to arrive at our total number of listings. For salary ranges, Indeed provides a list of salary ranges as the job title, location, and status is filtered. Salary ranges for Glassdoor are provided through their salary search which can be filtered by title and location.
Part
08
of nine
Part
08

Salary Guide: San Francisco, Part 2

The positions currently open in San Francisco for each of the following job titles:
  • SEO Specialist: 1
  • Content Marketing Manager: 6
  • Social Media Managers: 3
All the requested information has been entered in rows 7-9, columns B to M of the San Francisco tab of the attached spreadsheet.

Part
09
of nine
Part
09

Salary Guide: San Francisco, Part 3

The average salary for the positions SEO Manager ranges from $52,500 - $179,000 annually, Content Manager ranges from $39,000 - $128,500, Content Director ranges from $59,500 - $221,000 and SEO Analyst ranges from $42,000 - $240,500. The full details can be found in the attached spreadsheet.


Job Openings for SEO Manager s


JOB OPENINGS FOR Content Manager

  • There are 3 job openings for full-time Content Managers found in Indeed.
  • There are 6 job openings for full-time Content Managers found in Glassdoor.
  • There are 28 job openings for full-time Content Managers found in Linkedin.


Job Openings for Content Director

  • There are no job openings for full-time Content Director found in Indeed.
  • There are no job openings for full-time Content Director found in Glassdoor.
  • There are 24 job openings for full-time Content Director found in Linkedin.


JOB OPENINGS FOR SEO Analyst

Salaries for SEO Manager


Salaries for Content Manager

Salaries for Content Director

  • Indeed's Content Director salary in San Francisco, CA is $35K to $269K per year.
  • Glassdoor's Content Director salary in San Francisco, CA is $84K to $173K per year.

Salaries for SEO Analyst

  • Indeed's SEO Analyst salary in San Francisco, CA $38K to $397K per year.
  • Glassdoor's SEO Analyst salary in San Francisco, CA is $46K to $84K per year.

Additional Findings

The following Information is information we could extract about salaries posted on LinkedIn:
  • Linkedin's SEO Manager's salary in the San Francisco Bay Area is $70K to $151K per year.
  • Linkedin's Content Manager salary in the San Francisco Bay Area is $50K to $140K per year.
  • Linkedin's Content Director salary in the San Francisco Bay Area is $100K to $185K per year.
  • Linkedin's SEO Specialist salary in the San Francisco Bay Area is $43K to $95K per year.
You can find this information aggregated and compiled in the attached spreadsheet in rows 10-13.

Sources
Sources

From Part 06
From Part 09