Salary Guide Part 1

Part
01
of twelve
Part
01

Salary Guide: United States, Part 1

The requested job posting and salary information for Director of Marketing, Marketing Manager and Digital Marketing Manager in the US has been added to rows 4-6 of the attached spreadsheet.

DIRECTOR OF MARKETING (Row 4)

INDEED
GLASSDOOR
LINKEDIN
  • There are currently 402 job openings for the position of Director of Marketing.


MARKETING MANAGER (Row 5)

INDEED
GLASSDOOR
LINKEDIN

DIGITAL MARKETING MANAGER (Row 6)

INDEED
GLASSDOOR
LINKEDIN
  • There are currently 508 job openings for the position of Digital Marketing Manager.

Part
02
of twelve
Part
02

Salary Guide: Australia, Part 1

In Australia, there are 6, 42, and 18 open jobs posted on Indeed.com, Glassdoor.com, and LinkedIn.com, respectively, with an annual salary range of $98,500 to $177,500 on Indeed. For the Marketing Manager position, there are a total of 355 jobs open in three platforms altogether, with an annual salary range of $64,000 to $152,000 on Glassdoor, while for the Digital Marketing Manager position, there are 169 available jobs posted with an annual salary range of $70,000 to $152,800 in Glassdoor. All the information is provided on the spreadsheet.

DIRECTOR OF MARKETING

A. Number of Open Jobs

  • Indeed — 6
  • Glassdoor — 42
  • LinkedIn — 18

B. Annual Salary Range for Full-Time Jobs

Indeed
Glassdoor

MARKETING MANAGER

A. Number of Open Jobs

  • Indeed — 55
  • Glassdoor — 286
  • LinkedIn — 14

B. Annual Salary Range for Full-Time Jobs

Indeed
Glassdoor

DIGITAL MARKETING MANAGER

A. Number of Open Jobs

  • Indeed — 37
  • Glassdoor — 63
  • LinkedIn — 69

B. Annual Salary Range for Full-Time Jobs

Indeed
Glassdoor
Part
03
of twelve
Part
03

Salary Guide: Canada, Part 1

We were able to determine the total number of corresponding job titles open and listed on Indeed, Glassdoor, and LinkedIn for the positions in rows 4-6 of the attached spreadsheet. The findings are currently open full-time jobs.

Number of Positions Open on Glassdoor, Indeed, and LinkedIn


Salary ranges based on open Positions

  • The salary tools on each platform were helpful in determining that each position has a wide pay range according to currently open positions, as recorded in rows 4-6 of the attached spreadsheet.
  • A Director of Marketing can make anywhere from CAD $41,900 to CAD $141,000.
  • A Marketing Manager's salary ranges from CAD $40,000 to CAD $130,200, based on currently open positions.
  • Currently open positions on Indeed and Glassdoor suggest that a Digital Marketing Manager could make between CAD $41,900 and CAD $105,000.
Part
04
of twelve
Part
04

Salary Guide: UK, Part 1

The requested job posting and salary information for Director of Marketing, Marketing Manager and Digital Marketing Manager in the UK has been added to the attached spreadsheet "UK" tab and a brief overview of our findings can be found below.

Director of Marketing

INDEED
  • There're 11 jobs opening with the position of Director of Marketing in the UK and the salary ranges between £23k to £148k.
GLASSDOOR
  • There're currently 13 jobs opening for the position of Director of Marketing and the salary ranges between £61k to £142k.
LINKEDIN
  • There're currently 5 job openings for the position for the position.

Marketing Manager

INDEED
  • There're 987 job openings with the title of Marketing Manager in the UK and the salary ranges between £13k to £76k.
GLASSDOOR
LINKEDIN
  • There're currently 1,225 job openings for the position.

Part
05
of twelve
Part
05

Salary Guide: United States, Part 2

There are 167 positions currently open in the United States for SEO specialists on Glassdoor. Using Glassdoor, Indeed, and LinkedIn, we were able to identify the total number of job openings for content marketing specialists, social media managers, and SEO specialists in the United States and entered the requested information in the attached spreadsheet, rows 7-9, columns B-M, of the "US Total" tab.

Number of AVAILABLE JOBS in the united states

SEO Specialist

  • Number of positions currently open in the United States on Indeed: 112.
  • Number of positions currently open in the United States on Glassdoor: 167.
  • Number of positions currently open in the United States on LinkedIn: 59.

Content Marketing Specialist

  • Number of positions currently open in the United States on Indeed: 90.
  • Number of positions currently open in the United States on Glassdoor: 92.
  • Number of positions currently open in the United States on LinkedIn: 67.

Social Media Manager

  • Number of positions currently open in the United States on Indeed: 241.
  • Number of positions currently open in the United States on Glassdoor: 119.
  • Number of positions currently open in the United States on LinkedIn: 213.
More details about the requested information have been entered in the attached spreadsheet, rows 7-9, columns B-M, of the "US Total" tab.
Part
06
of twelve
Part
06

Salary Guide: Australia, Part 2

There are 11, 2, and 12 SEO Specialist, Content Marketing Specialist, and Social Media Manager job openings, respectively on Glassdoor and there are 10, 5, and 14 SEO Specialist, Content Marketing Specialist, Social Media Manager job openings, respectively on Indeed. There are nine, one, and 22 SEO Specialist, Content Marketing Specialist, Social Media Manager job openings, respectively on LinkedIn. The information has been completed in rows 7-9, columns B-M in the Australia tab of the attached spreadsheet.

glassdoor

indeed

linkedin



Part
07
of twelve
Part
07

Salary Guide: Canada, Part 2

The requested job posting and salary information for SEO Specialist, Content Marketing Specialist, and Social Media Manager in Canada has been added to the attached project spreadsheet. 

SEO Specialist

  • Based on Glassdoor Salaries, a SEO Specialist in Canada's salary ranges from $31,000 to $79,000.
  • There are currently 25 job postings for full time SEO Specialists in Canada on Indeed.

Content Marketing Specialist

  • There are currently 20 full time positions for the title Content Marketing Specialist on LinkedIn.
  • On Glassdoor, the average salary for a Content Marketing Specialist in Canada is $59,000.

Social Media Manager

  • The salary range for a Social Media Manager in Canada, based on Indeed's salary information, is between $37,900 and $69,264.
  • There are currently 49 job postings for Social Media Managers in Canada on Glassdoor.
Part
08
of twelve
Part
08

Salary Guide: UK, Part 2

FINDINGS

There are 3, 45 and 141 full-time positions presently opened for the Content Marketing Specialist, SEO Specialist and Social Media Manager job titles in the UK. The average salary range is £16500-£49500 , £15,850-£45,500 and £16,500-£52,500 for SEO Specialist, Content Marketing Specialist and Social Media Manager job titles respectively. Our findings for columns B to D and G to L of the attached spreadsheet have been inputed for the corresponding job titles.

OVERVIEW OF THE FINDINGS

  • There are 26, 45 and 65 SEO Specialist full-time job positions in the UK as listed on Indeed, Glassdoor and LinkedIn respectively.
  • There are 2, 3 and 3 Content Marketing Specialist full-time job positions in the UK as listed on Indeed, Glassdoor and LinkedIn respectively.
  • There are 71, 151 and 201 Social Media Manager full-time job positions in the UK as listed on Indeed, Glassdoor and LinkedIn respectively.
  • On Indeed, the salary range for an SEO Specialist ranges from £11,000 to £58,000.
  • On Glassdoor, the salary range for an SEO Specialist ranges from £22,000 to £41,000.
  • On Indeed, the salary range for a Content Marketing Specialist ranges from £8,700 to £59,000.
  • On Glassdoor, the salary range for a Content Marketing Specialist ranges from £23,000 to £32,000.
  • On Indeed, the salary range for a Social Media Manager ranges from £11,000 to £62,000.
  • On Glassdoor, the salary range for a Social Media Manager ranges from £22,000 to £43,000.
Part
09
of twelve
Part
09

Salary Guide: United States, Part 3

Your research team has determined the number of current openings in the US for SEO Manager, Content Manager, Content Director, and SEO Analyst positions using LinkedIn, Glassdoor, and Indeed. We were also able to provide the respective salary range for said roles through the salary tools on Indeed and Glassdoor. All of these were compiled in rows 10-13, US Total tab of the attached spreadsheet.

SEO Manager

  • As shown on Indeed, there are 179 current job postings for full-time SEO Manager in the US. On Glassdoor, the website indicates 132 openings while LinkedIn shows 148 openings.
  • According to Indeed, an SEO Manager in the US can earn as much as $121,000 in a year.

Content Manager

  • There are 785 available full-time positions for Content Manager in the US posted on Indeed. Fewer job postings are shown on other job sites — 396 on Glassdoor and 705 on LinkedIn.
  • According to Glassdoor, the annual salary of a Content Manager in the US can range from $44,000 to $95,000.

Content Director

  • There are more job postings for available full-time Content Director positions on LinkedIn (90), compared to those on Indeed (83) and Glassdoor (23).
  • Salaries related to Content Director positions are not available on Indeed.
  • Therefore, we used this as proxy for the average annual salary of Content Directors in the US, which is $82,418.

SEO Analyst

  • There are 112 job postings for full-time SEO Analyst in the US on Indeed, 91 on Glassdoor, and 79 on LinkedIn for said position.
  • The salary information for SEO Analysts in the US is also not available on Indeed.
  • Based on this alternative data, SEO Analysts in the US can have an annual salary of up to $145,000, however, the average is $51,386 per year.
Part
10
of twelve
Part
10

Salary Guide: Australia, Part 3

The average number of open jobs for SEO Manager in Australia is 16, for Content Manager is 6, for Content Director is 1, and for SEO Analyst is 2. The average salary range for SEO Manager is $36,501 - $83,001, for Content Manager is $30,914 - $131,047, for Content Director is $48,000 - $262,000, and for SEO Analyst is $34,000 - $125,000. The breakdown of this data is provided in rows 10-13, columns B-M of the "Australia" tab in the attached spreadsheet.

Number of oPEN Jobs IN Australia

SEO MANAGER
  • Indeed — 12
  • Glassdoor — 8
  • LinkedIn — 27
  • Average — 16

CONTENT MANAGER
  • Indeed — 2
  • Glassdoor — 4
  • LinkedIn — 12
  • Average — 6

CONTENT DIRECTOR
  • Indeed — 1
  • Glassdoor — 1
  • LinkedIn — 1
  • Average — 1

SEO ANALYST
  • Indeed — 1
  • Glassdoor — 1
  • LinkedIn — 3
  • Average — 2

Salary range

SEO MANAGER

CONTENT MANAGER

CONTENT DIRECTOR

SEO ANALYST
Part
11
of twelve
Part
11

Salary Guide: Canada, Part 3

The requested job posting and salary information for SEO Managers, Content Managers, Content Directors, SEO Analyst in Canada has been added to the attached project spreadsheet.

SEO Manager

  • Based on Glassdoor Salaries, a SEO Manager in Canada's salary ranges from $39,000 to $81,000.
  • There are currently 11 job postings for full time SEO Managers in Canada on Indeed.

Content Manager

Content Director

  • The salary range for a Content Director in Canada, based on Indeed's salary information, is between $51,600 and $94,071.
  • There are currently no job postings for Content Directors in Canada on Glassdoor.

SEO Analyst

  • There are currently 6 job postings for the role of SEO Analysts in Canada on LinkedIn.
  • According to Indeed, the average salary for a SEO Analyst in Canada is $44,929.
Part
12
of twelve
Part
12

Salary Guide: UK, Part 3

The total number of available SEO Manager, Content Manager, Content Director, and SEO Analyst jobs on GlassDoor, LinkedIn, and Indeed as well as the salary ranges for each of these jobs and sites have been entered into rows 10-13, columns B-M on the provided spreadsheet. Below is an overview of our findings.

NUMBER OF AVAILABLE JOBS

SEO Manager

  • INDEED — 31
  • GLASSDOOR — 82
  • LINKEDIN — 182

Content Manager

  • INDEED — 13
  • GLASSDOOR — 56
  • LINKEDIN — 53

Content Director

  • INDEED — 1
  • GLASSDOOR — 5
  • LINKEDIN — 4

SEO Analyst

  • INDEED — 7
  • GLASSDOOR — 17
  • LINKEDIN — 17

salary range

SEO Manager

INDEED

GLASSDOOR

Content Manager

INDEED

GLASSDOOR

Content Director

INDEED

GLASSDOOR

  • Low End — N/A
  • High End — N/A

SEO Analyst

INDEED

GLASSDOOR

  • Low End — N/A
  • High End — N/A

Research Strategy:

We were unable to find the salary range for Content Director and SEO Analyst jobs on the website GlassDoor. Because we could not go outside the sources provided to get the required information, we simply entered N/A into the spreadsheet where the information should have been provided.
Sources
Sources