Reputation Management (February 18)

of two

Reputation Management (Feb 18)

As highlighted within the enclosed spreadsheet, a diverse array of UK companies from a variety of industries could benefit from reputation management services.

UK B2B and B2C Company Overview

of two

Reputation Management (Feb 18) - 2

B2B or B2C companies/organizations in the United Kingdom who would be potential candidates for reputation management services are GlaxoSmithKline, Vodafone, EE Limited, Ryanair Holdings Plc, Legal & General, Unilever, HSBC Holdings, British Petroleum Company Plc (BP), Tesco, and Royal Dutch Shell. The requested information is available in the attached spreadsheet.


  • GlaxoSmithKline (GSK) is a pharmaceutical business that manufactures global products and has more than 99,000 employees worldwide.
  • The company generates a revenue of about £30.821 billion ($39.8 billion).
  • Martyn Blakeley serves as its global digital commerce marketing director (UK).


  • Vodafone is a telecommunication provider with operations in 25 nations in Africa, Oceania, Asia, and Europe.
  • The company has a revenue of over €46.571 billion ($50.3 billion).
  • Iris Meijer is the company's marketing director.

Legal & General


  • Unilever is a leading consumer goods company, producing and selling about 400 brands such as Sunsilk, Dove, Lipton, Axe, Rexona, Omo, and Magnum in over 190 countries.
  • It generates a revenue of €50.982 billion ($64.9 billion).
  • Conny Braams is Unilever's chief digital and marketing officer.

HSBC Holdings

  • With operations in 64 nations, as well as territories, in Latin and North America, Europe, the Middle East, Asia, and North Africa, HSBC operates as one of the world's largest financial services and banking entities.
  • The company has over 40 million customers and 235,000 employees.
  • It generates a revenue of about $53.8 billion.
  • Samir Assaf serves as its chief executive global banking and markets.


British Petroleum Company Plc (BP)

  • Established by William Knox D'Arcy in 1909, the British Petroleum Company is widely-known for power generation, as well as the distribution, trading, and exploration of oil and gas minerals.
  • Lauren Outhred is BP's head of brand marketing.
  • Its revenue amounts to $298.75 billion.

Royal Dutch Shell

Ryanair Holdings Plc

  • Ryanair Holdings Plc is the largest airline group in Europe, connecting more than 200 destinations in about 40 nations with 154 million annual customers.

EE Limited

  • EE is a member of the BT Group. It is one of UK's biggest and most advanced digital communications companies, offering services related to mobile and fixed communications. It has about 553 various retail stores and services over "31 million connections across its mobile, fixed and wholesale networks."

From Part 01
From Part 02