Real Estate Software Pros

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Real Estate Software Pros

The best features offered by the top real estate software on the market include streamlining, integration, budgeting, forecasting, financial planning, automation, and marketing capabilities. To generate this list, we scoured through reviews of the best real estate software and analyzed their key features. Below is an overview of our findings.

Findings

Integration

Real estate software allow agents to integrate their websites and social media platforms to real estate CRMs, listing platforms, and marketing software. Spacio integrates with several top-tier CRMs and marketing solutions while Follow Up Boss integrates with tools such as Facebook, Zapier, and G Suite, among others.

Automation

Real estate software can automate various processes including communication, showing schedules, automation. RealScout and Zurple automatically collect user data to determine the kind of properties they are interested in then sends them automated emails with appropriate listings. Showing Suite automates agents' showing schedules and marketing activities.

Streamlining

Current software streamline real estate team processes such as open houses, lead management, closings, and prospecting. REDX streamlines the prospecting process by reaching out to prospective clients while Qualia's cloud-based platform coordinates closings between title agents, brokers, clients.

Marketing

Real estate marketing software enable agents to market and maximize the exposure of their properties to potential buyers. Appfolio makes it easy to post advertisements to the agent's site or real estate listing sites while Market Leader is a solution that generates leads and enables realtors to engage with leads.

Budgeting

Some real estate software enhance real estate teams by undertaking the budgeting process e.g. handling both corporate and capital expenditures. MRI and Yardi seamlessly handle operating (capital) expenditures while RealPage handles corporate budgets from marketing and payroll to benefits and brokers' fees.

Financial Planning

By enabling real estate firms to track their financial records, real estate software with accounting features monitor transactions and generate reports which enable businesses to make better financial decisions. MasterKey stores transaction history, generates reports, and schedules payments/invoices.

Forecasting

Real estate tools that provide forecasting features enable real estate firms to estimate their expected revenues from sales and leasing. Yardi and MRI track financials then generate forecast reports while HouseCanary generates value reports that enable agents to analyze demographic patterns and housing cycles in order to predict future real estate valuation.
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