Punchh Competitive Analysis

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Punchh Overview

Punchh offers digital marketing solutions for brick and mortar stores. They are a private company, founded in 2010, that has their headquarters in San Mateo, California.

This information has been compiled into a spreadsheet that may be viewed here.

Overview

  • Punchh offers digital marketing solutions for brick and mortar stores. They combine "AI and machine learning technologies, mobile-first expertise, and omni-channel communications designed to dramatically increase lifetime customer value.""
  • Punchh has an annual estimated revenue of $1,400,000.
  • They represent over 170 different chains 90,000 locations, and $1.5 billion in monthly transactions.
  • Their customer list includes Taco Bell, KFC, Pizza Hut, Dairy Queen, Little Caesars, Coffee Bean & Tea Leaf, and Casey's General Stores to name a few.

History

  • They are a private company, founded in 2010, that has their headquarters in San Mateo, California.
  • Punchh was founded by Aditya Sanghi, Jitendra Gupta, Sastry Penumarthy, and Shyam Rao
  • They have made no acquisitions, nor have they been acquired
  • Punchh has partnered with Koupon Media to offer customers access to Koupon Media's coupon database and offers.
  • They recently expanded to Toronto and have plans to hire 50 more engineers. "

Products

  • Their marketing platform integrates with POS, WiFi vendors, kiosks, payment systems, mobile payment providers, e-commerce, online ordering, email service providers, and gift card systems.
  • Punchh Acquire- Omnichannel marketing and anlalytics. The offer a complete set of in-store and online channels that capture a customer’s digital identity, creating a dynamic real-time profile. AI lets them make contact that is personalized to the customer. Acquire has the ability to integrate and work with list imports, online forms, WiFi marketing, Apple pay, and bounce back offers.
  • Punchh Loyalty- AI driven loyalty programs to build and keep customers. "Engage customers with a flexible, customized, and stackable loyalty programs that makes earning and redeeming rewards easy and fun." Features include spend and visit based offers, spend unlocks redeemable offers, tiered membership, and surprise and delight offers.
  • Punchh Offers- offers AI powered promotions and trackable coupons that are delivered through an app, email, social media, or POS in real time.

Funding

  • Punchh has had $28,100,000 in funding over three rounds. Their latest round was a Series B on 1/1/18.

Claims

  • 85% offer redemption rate.
  • 84% loyalty participation rate.
  • 58% loyalty check lift.
  • "Gain a 360 degree perspective of your guests, capturing and analyzing all online and offline touchpoints, nurturing lasting brand loyalty and increased lifetime value."

Team

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Punchh Competitors

Infor, SessionM, Capillary Technologies, Marketo, Vibe, Braze, Thanx, Mobikon, and SalesMango are competitors to Punchh. Company information may be viewed in the attached spreadsheet.

Punchh

  • Punchh offers digital marketing solutions for brick and mortar stores. They combine "AI and machine learning technologies, mobile-first expertise, and omni-channel communications designed to dramatically increase lifetime customer value."

Reasons For Inclusion

  • Each company was listed by G2, Datanyze, or Gartner as a competitor. The companies in this list were verified to be competitors that offered the exact or similar services.

Infor

  • Infor offers multiple, cloud based, solutions for various industries. They specialize in natural language processing, intelligent automation, machine learning, and voice user experiences.
  • The CRM suite offers omni-channel customer views with BIRST. This enables them to acquire new shoppers and engage clients.

SessionM

  • "The SessionM Platform is purpose-built to increase customer loyalty through delivering superior personalized experiences rooted in customer data. Working together, each element of the platform enhances the loyalty, profitability, and satisfaction of your customers."

Capillary Technologies

  • Capillary offers a comprehensive AI consumer platform with personalized engagement and omni-channel buying experiences,

Marketo

  • Marketo offers marketing automation, account insights, profiling, email, mobile, social, digital ads, web, analytics, and predictive content.

Vibes

  • Vibes offers a mobile engagement platform that is built on multichannel orchestration, AI based analytics, and customer data.

Braze

  • Braze offers cross channel personalization, life cycle engagement orchestration, optimization, AI, data agility and management, regulation and compliance, and can be packaged as needed.

Thanx

  • Thanx is focused on customer loyalty. They allow merchants to analyze activity without purchasing additional equipment.

Mobikon

  • Mobikon is a smart data platform and customer engagement solution. The goal is to help companies increase sales and the lifetime value of their top customers all from a single platform.

SalesMango

  • SalesMango is a cloud based marketing automation company. They offer a customer data platform with omnichanel execution.
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Competitors 1

Infor, SessionM, and Capillary Technologies are competitors of Punch. History, products, funding, claims, and the team have been compiled in the attached spreadsheet.

Company Overviews

Infor

  • Infor offers multiple, cloud based, solutions for various industries. They specialize in natural language processing, intelligent automation, machine learning, and voice user experiences.

SessionM

  • SessionM consists of four components: customer data management, campaigns and engagement, POS offer management, and loyalty management.

Capillary Technologies

  • Capillary offers a comprehensive AI consumer platform with personalized engagement and omnichannel buying experiences.
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Competitors 2

Marketo, Vibes, and Braze are competitors to Punchh. The analysis is provided in the attached spreadsheet.

Marketo

  • Marketo is an Adobe company. It is offered as a part of Adobe Experience Cloud. They offer consumer, customer base, and email marketing for businesses. They also offer several industry specific solutions.

Vibes

  • Vibes offers a mobile engagement platform that is built on multichannel orchestration, AI based analytics, and customer data.

Braze

  • Braze offers cross channel personalization, life cycle engagement orchestration, optimization, AI, data agility and management, regulation and compliance, and can be packaged as needed.
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Competitors 3

Thanx, Mobikon, and SalesMango are competitors of Punchh. Analysis has been provided for each company in the attached spreadsheet.

Thanx

  • Thanx is focused on customer loyalty. They allow merchants to analyze activity without purchasing additional equipment.

Mobikon

  • Mobikon is a smart data platform and customer engagement solution. The goal is to help companies increase sales and the lifetime value of their top customers all from a single platform.

SalesMango

  • SalesMango is a cloud based marketing automation company. They offer a customer data platform with omnichannel execution.
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Punchh Competitive Analysis Presentation

The Punch Competitive Analysis has been consolidated into a Slide project.

  • The project may be viewed here.
  • Infor, SessionM, Capillary Technologies, Marketo, Vibe, Braze, Thanx, Mobikon, and SalesMango are competitors to Punchh.
  • Punchh offers digital marketing solutions for brick and mortar stores. They combine "AI and machine learning technologies, mobile-first expertise, and omni-channel communications designed to dramatically increase lifetime customer value."
Sources
Sources