Private Search Providers: Engagement Metrics

Part
01
of four
Part
01

Private Search Providers 1

The global market share for Qwant was 0.02% for 2018 and 2019. Detailed information has been entered in the attached spreadsheet.

Qwant

Global Market Share

  • In 2017, the global market share was infinitesimal. However, it was recorded as 0.00%.
  • In 2018, the global market share was 0.02%.
  • The global market share for 2019 was also 0.02%.

Growth Metric

  • In 2016, the company had an estimate of about 2.6 billion requests, in 2017, 9.8 billion, and 2018, 18 billion requests.
  • As of 2019, the company broke into the top 1000 ranked search engines. Qwant's search engine ranked 885th out of 1000. The upward movement can be viewed as a positive sign of growth compared to its previous ranking, which was 1834 at the end of 2016.

Startpage

Growth Metric

  • In 2018, Startpage stated that it handles about 2 billion searches annually. This metric grew by 10% in 2019.

Helpful Findings

Qwant

  • According to the company, more than 8 million users visit the site daily. Also, these users carry out over 500 million searches every day. The company's official press release stated that it does not track users or makes use of user information.
  • Qwant's search engine has its highest share of monthly visits from France 66%, followed by Germany 6%, and Switzerland 2%.
  • The French government moves to make Qwant the default search engine across the administration, which in turn would generate millions of regular users for the company.
  • As of March 2020, Qwant had about 20,000 downloads worldwide.
  • According to Google play store, the company also boasts of over 1 million installations as of January 2020.

Startpage

  • The company does not disclose the number of its users. The Startpage website operates with a strict privacy policy. The company does not record users' IP addresses and does not serve any tracking or identifying cookies.
  • Startpage has its highest share of monthly visits from Germany 40%, the US 17%, and Switzerland 6%.
  • The company's official blog site suggests that Startpage handles over 7 million searches daily.
  • As of June 2019, the Startpage search engine had over 500,000 installations on google play store. According to Sensor Tower, Startpage has about 9,000 downloads as of March 2020.
  • The Startpage search engine holds the same amount of market share for the past 3 years.

Research Strategy

To carry out this research, the research team started by going through the companies' websites, press releases, and industry reports. We were hoping to identify the number of users, the number of downloads, global market share, and any other growth metric for 2017, 2018, and 2019. Through this search method, we were able to identify additional growth metrics for the search engines, and we were also able to identify the global market share for Qwant.
The number of users, number of downloads for both companies were unavailable; also, the global market share for StartPage was unavailable. During our search, we discovered that Qwant and Startpage adhere to strict privacy policies and do no track their users or user data. The official press kit for Qwant and a publication from Fast company corroborates this information for both companies.
The research team got creative and decided to search through the companies' annual reports for the individual years. We were hoping to locate information on the market share of both search engines for 2017, 2018, and 2019. This search method proved abortive as well because Qwant and Startpage are both private companies and are in no obligation to publish their annual reports. The research team also searched through databases like netmarketshare.com and other trusted third-party databases; this search method proved abortive as well.


Part
02
of four
Part
02

Private Search Providers 2

Yippy has experienced significant growth in annual revenue from $705,000 in 2018 to $1.63 million in 2019. Detailed information has been entered into the attached spreadsheet.

Growth Metric

Yippy

  • In 2018 the company had a revenue of $705,000; the company recorded significant growth the following year with the annual revenue reaching an estimate of $1.63 million.

Gibiru

  • The official LinkedIn profile of Gibiru indicates that Gibiru's "constellation index is at 5 billion pages, growing at 5 million pages per day."

Helpful Findings

  • The Yippy search engine has its highest share of monthly visits from the US, 28%, France 3%, and Canada 3%.
  • According to Sensor Tower, the Yippy search engine has less than 5,000 downloads as of March 2020. The Yippy search engine does not track its users or collect any user data for any use. This is in line with its strict privacy policy.
  • Gibiru does not track its users due to its privacy policy; also, it does not set cookies on users' computers.
  • On Google play store, Gibiru had about 10,000 installations as of March 2019.
  • According to Sensor Tower, Gibiru has less than 5,000 downloads as of March 2020.
  • The search engine with the highest global search market share is Google. The Google search engine has about 87.35% of the global market share for 2020.
  • In 2017, Google had the highest market share, 81.47%, followed by Baidu 7.69%, and Bing with 5.65%. According to Netmarketshare, the order for search engines with the highest market share remained the same, Google, Baidu, and Bing. These three companies had a market share of 77.35%, 14.32%, and 4.54%, respectively.
  • Gibiru does not save any records of search queries; these records are deleted all within seconds of the search action.
  • The market cap for the Yippy stock is estimated to be $4.44 million.

Research Strategy

To carry out this research, the research team started by going through the companies' websites, press releases, and industry reports. We were hoping to identify the number of users, the number of downloads, global market share, and any other growth metric for 2017, 2018, and 2019. Through this search method, we were able to identify additional growth metrics for the search engines.
The number of users, the number of downloads, and the global market share for both companies were unavailable. During our search, we discovered that Yippy and Gibiru stick to strict privacy policies and do no track their users or user data. The privacy policy for Yippy and Gibiru boldly states this information.
The research team got creative and decided to search through the companies' annual reports for the individual years. We were hoping to locate information on the market share of both search engines for 2017, 2018, and 2019. This search method proved abortive because there was no mention of the market shares in both the 2018 and 2019 annual reports for Yippy. Secondly, Gibiru's annual report was unavailable in the public domain. The research team also searched through databases like netmarketshare.com and other trusted third-party databases and journals; this search method proved abortive as well.

Part
03
of four
Part
03

Private Search Providers 3

The founder of the Swisscows search engine stated that the company grew from 14 million queries in 2017 to 20 million in 2018. Detailed information has been entered into the attached spreadsheet.

Growth Metric — Swisscows

  • According to Andreas Wiebe, who is the founder of the Swisscows search engine, Swisscows has grown rapidly between 2017 and 2018. The search engine handled about 20 million search queries a month in 2018 compared to the 14 million in 2017.
  • Within the last 4 years, Swisscows have expansions in the US, China, and the Arab Emirates. Additionally, the search engine launched its own data center.

Helpful Findings

  • The Oscobo search engine is an "anonymous search engine that does not store or track user information in any way."
  • Oscobo's search engine is the only "UK based search engine that does not track user information." In the year 2017, the google search engine had the highest market share of 82.53% within the UK.
  • The Swisscows search engine does not track users or any user information of any kind. Queries run through a firewall to strip them of any identifiers such as IP addresses; also, the Swisscows search engine does not analyze its visitors' data.
  • According to Sensor Tower, the Swisscows search engine has less than 5,000 downloads as of March 2020. Additionally, the Chrome web store suggests that the Swisscows search engine has over 4,000 users.
  • About 48% of traffic on Swisscows Search engine comes from Switzerland, 16% from the US, and 12% from Germany. However, Google had the highest search market share in Switzerland in 2019. Google search engine had a whopping 92.15% of market share in that region.
  • The Swisscows search engine is the popular choice amongst parents because of its built-in filter of violence and pornography. Parents with kids go for the Swisscows search engine because its built-in filter cannot be overridden.
  • In 2018, the search engines with the highest market shares were Google, Baidu, and Bing. These search engines had a market share percentage of 77.35%, 14.32%, and 4.54%, respectively.
  • In 2019, the top 3 search engines with the highest market shares remained the same. However, there was a significant change in the market shares by the individual companies; Google, Baidu, and Bing had a percentage of 82.1%, 8.53%, and 5.72%, respectively.

Research Strategy

The research team started by going through the companies' websites, press releases, and industry reports. We were hoping to identify the number of users, the number of downloads, global market share, and any other growth metric for 2017, 2018, and 2019. Through this search method, we were able to identify additional growth metrics for the Swisscows search engine.
The number of users, the number of downloads, and the global market share for both companies were unavailable. Also, an additional growth metric for the Oscobo search engine could not be identified through this search strategy.
During our search, we discovered that Oscobo and Swisscows stick to strict privacy policies and do no track their users or user data. The privacy policy for Oscobo and Swisscows boldly states this information.
The research team got creative and decided to search through databases like netmarketshare.com and other trusted third-party databases and journals; this search method proved abortive.
Secondly, we thought of searching through the companies' annual reports for the individual years. We were hoping to locate information on any additional growth metric for Oscobo and the market share of both search engines for 2017, 2018, and 2019. This search method proved abortive because Oscobo is a private company with no obligation to publish any financial information; also, the annual report of Swisscows was unavailable. Through this search method, we also discovered that Swisscows is a subsidiary of Hulbee AG, we then moved to search through the annual report of the parent company for any information on the market share of its subsidiary. This search method proved abortive because the annual report was unavailable, and this because Hulbee AG is a private company.
Part
04
of four
Part
04

Private Search Providers 4

The Disconnect Search engine has experienced significant growth within the last 3 years, securing partnerships with Samsung, Firefox, and Microsoft. Detailed information has been entered into the attached spreadsheet.

Growth Metric — Disconnect Search

  • In 2017, Samsung partnered with Disconnect Search to introduce a tracker blocker on Samsungs's internet.
  • In 2018, Firefox teamed up with Disconnect Search to offer its users tracking protection. This protection was based on the rules laid down by Disconnect Search.
  • Microsoft announced in 2019 that it had partnered with Disconnect to power the Microsoft Edge's tracking preventing feature.

Helpful Findings

  • MetaGer is a meta search engine with a high demand for privacy. The MetaGer search engine does not store or track user data. The company's strict privacy policy is evident with extra layers of protection, blocking websites from tracking its users.
  • According to Sensor Tower, the MetaGer search engine had less than 5,000 downloads as of March 2020. Additionally, the MetaGer search engine has over 10,000 installations on Google play store.
  • MetaGer search engine offers a variety of results. It achieves this by querying about 50 search engines.
  • The Disconnect Search engine is a private search engine that does not keep records or track any of its users. Disconnect Search gets its result from other search engines such as Bing, Yahoo, and DuckDuckGo.
  • According to Sensor Tower, Disconnect Search had less than 5,000 downloads as of March 2020. Sensor Tower also indicates that the search engine has over 100,000 installations.
  • Crunchbase suggests that Disconnect Search has an estimate of 10,768 monthly app downloads.
  • The search engine offers 3 products for tracker protection, and they are the Basic, the Pro (for IOS users), and the Premium products.
  • Disconnect Search gets the most monthly visit from the US, 15% followed by France, 4%, and Germany 3%. In 2019, the search engine with the highest market share for the US was Google. It had a market share of 80.95%.
  • In 2018, the search engines with the highest global market shares were Google, Baidu, and Bing. These search engines had a market share percentage of 77.35%, 14.32%, and 4.54%, respectively.
  • In 2019, the top 3 search engines with the highest market shares remained the same from the previous year. However, an increment in the market shares of Google and Bing was evident; they both had a percentage of 82.1% and 5.72%, respectively.

Research Strategy

To carry out this research, the research team started by going through the companies' websites, press releases, and industry reports. We were hoping to identify the number of users, the number of downloads, the global market share, and any other growth metric for 2017, 2018, and 2019. Through this search method, we were able to identify additional growth metrics for the Disconnect Search engine.
The number of users, the number of downloads, and the global market share for both companies were unavailable; also, additional growth metric for MetaGer was unavailable. During our search, we discovered that MetaGer and Disconnect Search adhere to strict privacy policies and do no track their users or user data.
The research team got creative and decided to search through the companies' annual reports for the individual years. We were hoping to locate information on the market share of both search engines and any growth indication by MetaGer for 2017, 2018, and 2019. This search method proved abortive because Disconnect Search is a private company, and it is under no obligation to publish any financial information; also, the annual report of MetaGer was unavailable.
Finally, the research team thought of searching through databases like netmarketshare.com and other trusted third-party databases and journals; this search method proved abortive as well.


Sources
Sources

From Part 04