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Please provide me with a list of the top 20 competitors of Cambridge Analytica, preferably micro-targeting companies operating in the US. All companies must master two sets of skills: 1. Data Mining/collection and data analysis (audience segmentation) 2. Targeted advertising and audience engagement (Optional: relevant areas to cover include : Psychographic analysis, predictive data analytics, consumer and voter behavior and behavioral micro-targeting).
Hello! Thanks for your question Cambridge Analytica competitors. The short version is that after searching extensively through corporate websites, industry reports, and trusted media sites, we found 12 microtargeting companies, 3 digital marketing companies, 1 general data analytics company, and 4 market research companies that offer data mining, data analysis, targeted advertising and audience engagement services. Below you will find my methodology and the results are in the attached spreadsheet.
METHODOLOGY
After searching exhaustively, I was not been able to find 20 microtargeting companies, so I widened my research to include market research and digital marketing businesses. All the companies are located in the USA and I have listed all my sources in the spreadsheet.
Please note that technological tools that these service companies use are rarely stated, but I have noted them where I could find them. Also, finding sample clients was difficult, so I picked a handful of publicly noted projects where available.
CONCLUSION
To wrap it up, after searching extensively through corporate websites, industry reports, and trusted media sites, we found 20 competitors of Cambridge Analytics that provide data mining, targeted marking and audience engagement services. Thanks for using Wonder! Please let us know if we can help with anything else.