Physicians: New Revenue Streams (Canada)

of two

Canadian Physicians & Health Tech

Overall, the statistics show that among Canadian healthcare professions, there is a general appreciation for healthcare technology, but a slow adoption rate.

Electronic Medical Records

  • Usage of electronic medical records in Canada followed a general growth trend from 2004 to 2018. In 2018, 84% of primary care physicians in Canada used electronic medical records, an increase from only 16% in 2004.
  • While usage is increasing, doctors may be using mixed records. In 2014, the latest year for which data is available, 38% of doctors reported using a combination of paper and EMR to record patient data.


  • In 2014, the latest year for which data is available, only 0.15% of all billable medical services reported were telehealth sessions, well below the rate of adoption of other countries. Additionally, 41% of Canadians would like to have telehealth visits with their doctors, but only 4% of Canadian physicians offer the service.

Electronic Health Access

  • Canadian physicians do not meet consumer expectations in regard to electronic health access. Only 9% of physicians in Canada offer the ability to book appointments electronically, even though 71% of Canadians express interest in this option. While 63% of Canadians would like to email their physicians, only 24% of physicians can be emailed.

Connected Care Technology

  • 94% of Canadian healthcare professionals "believe connected care technology is crucial for improving treatment of medical issues." 87% also believe connected care is important for diagnosis and 82% believe connected care is important for home care. Yet even as many professionals believe connected care is important, only 46% of Canadian healthcare professionals report being knowledgeable in connected care technologies.

Mobile Apps

  • In 2014, the latest year for which data is available, 17% of Canadian physicians reported recommending mobile apps focused on healthcare to their patients.
  • Of those that recommended apps, 70% recommended apps for patient-management of a health condition, 60% apps for health monitoring, and 42% apps for health information.

National Licensure

  • When Canadian physicians were asked whether they would participate in virtual healthcare if a national license system were enacted (currently, physicians can only practice in the territory they are licensed in), 29.8% indicated that they were highly unlikely to participate, while only 15.7% indicated they were highly likely. 23% indicated they were somewhat likely.

Electronic Tool Usage

  • The most common electronic tools used by Canadian physicians in 2019 were electronic access to lab tests (use by 86.5% of physicians), access to an electronic list of patient medications (72.2%), and ordering lab and diagnostic tests (62.5%).
  • The least common electronic tools used by Canadian physicians in 2019 were Artifical Intelligence (1.3%), an interface to non-doctor healthcare professionals (14.7%) and an interface to pharmacy/pharmacist (18.1%).

Research Strategy

Much of the data found was from 2014 due to the fact that this is the last date when an overall survey of healthcare professionals in Canada was completed.
of two

Trends in Canadian Health Tech

Three future trends in Canadian health technology include increase health analytics, improved diagnostics and a holistic view of healthcare data thanks to cloud technology.

Health Analytics


  • There will be improvements in diagnostic technology that will allow for point-of-care diagnostics as well as self-diagnostics for patients.
  • This is driven by consumer demand for instant results and more control over their healthcare.
  • One impact of this trend is that patients will have more access to healthcare services and it could lower the cost of healthcare.

Holistic Data

  • In the future, medical information from all sources will be input in standardized language into the cloud.
  • This is being driven by consumer's desire for more insight into their healthcare records as well as the need to incorporate relevant data from non-health sources into a patient's health record.
  • One impact of this trend is that medical professionals will have access to all data on a specific patient in one place, which can save money. Additionally, this trend will create a holistic picture of healthcare for research purposes where researchers will be able to see trends in communities, diseases, and lifestyle factors.

Research Strategy

Trends were determined based on their inclusion in multiple expert publications. Trends were determined to be future trends based on the mention by experts that the full impact of the trend would be felt in the future (2021 and beyond), even if the technology is emerging currently.