Media Habits & Stores by Country

Part
01
of twenty-six
Part
01

Leading Grocers, Pt. 1

The leading grocery stores in the UK, Switzerland, Finland, Portugal, and Belgium are Crispins Food & Wine, Manor Geneva, Ruohonjuuri, Liberty American Store, and Carrefour Express respectively. More information on this subject can be found in columns C, E, I, M, and N of the attached spreadsheet.

Overview

Part
02
of twenty-six
Part
02

Leading Grocers, Pt. 2

The required information about the leading grocers in various given categories has been provided in column F-H of the attached spreadsheet. Below are a few key findings from the research.

Selected Findings

  • Dagroga Foodservice allows anyone with a CVR number to shop over 5,000 items at wholesale prices.
  • Paradiset is Sweden’s leading food chain for organic and natural products.
  • Private and business customers with club membership can shop directly from the Snabbgross's wholesale store in Enebyängen, Sweden.
  • Established in 1928, Kinsarvik Naturkost offers Norway's largest selection of organic food and natural products for skin and nutrition.
Part
03
of twenty-six
Part
03

Leading Media Outlets, U.K., Pt. 1

The required information about the leading media outlets in the UK in various given categories has been provided in column C, rows 6-52, of the 'Media Habits' tab of the attached spreadsheet. Below are a few key findings from the research.

Selected Findings

  • As per Statista, some top video streaming services in the UK based on popularity include Netflix, Amazon Prime Video, BBC iPlayer, YouTube, All 4, Disney+, ITV Hub, and Sky Go. A snapshot of the Statista data can be viewed here.
  • According to YouGov, some top social media platforms in the UK based on popularity include Facebook, Instagram, Twitter, LinkedIn, Pinterest, Reddit, Snapchat, Nextdoor, GoodReads, and Telegram.
  • As per YouGov, some top traditional TV networks in the UK based on popularity include Channel 4, ITV, BBC, Discovery, National Geographic Channel, and Channel 5.
  • According to YouGov, some top radio stations in the UK based on popularity include Heart FM, Heart Radio, BBC Radio 2, Capital FM, Classic FM, and Smooth Radio.
  • As per UK Podcasts, some top podcasts in the UK based on popularity include Global News Podcast, CounterClock, Sh**ged Married Annoyed, Today In Focus, Economist Radio, Obsessed With..., That Peter Crouch Podcast, Learn English Vocabulary, My Therapist Ghosted Me, and Cautionary Tales with Tim Harford.
Part
04
of twenty-six
Part
04

Leading Media Outlets, Germany., Pt. 1

The requested information about the leading media outlets in Germany in various given categories has been provided in column D, rows 6-52, of the 'Media Habits' tab of the attached spreadsheet. Below are a few key findings from the research.

Selected Findings

  • Statista identified ZDF, ARD, RTL, Sat. 1, and Vox as television channels with the largest market shares.
  • In Germany, top radio stations include WDR 1LIVE, bigFM, WDR 2, WDR 4, and Kiss FM.
  • Spotify identifed Gemischtes Hack, Wirecard: 1,9 Milliarden Lügen, Fest & Flauschig, Baywatch Berlin, and Wissen Weekly as the top podcasts in Germany.
  • WhatsApp is the most used social media platform in Germany, followed by YouTube and Facebook.

Social Media used in Germany as of 3rd Quarter 2020, by Share of Respondents

Part
05
of twenty-six
Part
05

Leading Media Outlets, Switzerland, Pt. 1

The top 7 – 10 of the leading media outlets in the categories of video usage, audio usage and, social media networks in Switzerland have been provided in Col. E of the Media Habits tab of the attached spreadsheet.

Summary

  • About 65.72% of Switzerland social media consumers use Facebook.
  • Nearly 65% of Swiss residents use YouTube.
  • The top 7 podcasts in Switzerland include Gemischtes Hack, Dick & Doof, Echo de Zeit, Die Sprechstunde — mit Moser & Schelker, Baywatch Berlin, Verbrechen and the Swiss Connection.



Part
06
of twenty-six
Part
06

Leading Media Outlets, Denmark, Pt. 1

The leading media outlets in the video usage, audio usage, and social media categories in Denmark have been entered in the attached spreadsheet.

Selected Findings

Part
07
of twenty-six
Part
07

Leading Media Outlets, Sweden, Pt. 1

The leading media outlets in Sweden for; video usage (top traditional TV networks/streaming), audio usage (top radio/podcasts) social media networks are provided in rows 6-52, column G of the “Media Habits” tab of the attached spreadsheet.

Select Findings

Part
08
of twenty-six
Part
08

Leading Media Outlets, Norway, Pt. 1

Leading Media Outlets: Norway

A list of the requested Norwegian media output leaders is available in rows 6-48 of the attached spreadsheet.

Key Highlights

  • State broadcaster NRK dominates both the traditional TV and radio markets with a wide variety of offerings in both spheres, though international services like Netflix and Amazon Prime Video are arguably more popular in the streaming sector.
  • Facebook is significantly more popular than the next leading social media platforms.
Part
09
of twenty-six
Part
09

Leading Media Outlets, Finland, Pt. 1

The requested details regarding the leading media outlets in video usage, audio usage, and social media usage in Finland have been entered in rows 6-52 of column I in the Media Habits tab of the attached spreadsheet. The research team relied on data from Statistics Finland and other credible resources. Below is an overview of the findings, as well as an explanation of the resources and strategies used to determine 'top.'
  • In 2020, Statistics Finland's annual "Population Information and Communication Technology Survey" also explored the usage of various social media services in Finland. The survey determined that Facebook, Whatsapp, Instagram, Snapchat, Twitter, LinkedIn, and TikTok were used by 58%, 50%, 39% 14% 13%, 13%, and 6%, of the population in 2020, respectively. Joku muu, Jodel, and Suomi24 ranked lowest at 6%, 5%, and 3%, respectively.
  • Statistics Finland provides data on the most popular television channels in Finland; however data for 2017 is the latest available despite the spreadsheet being updated in May 2019. The research team found a more recent (2019) list by Statista (screenshot in attached Google document). Nevertheless, although the order/position of the top television networks differ in the two lists, the top-five networks are the same in both.
  • Statistics Finland's list of the top streaming services in Finland could not be used since it only identifies the services but fails to provide any performance metrics. A more recent survey by AudienceProject (paywalled) showed that Netflix, Yle Areena, Youtube, Ruutu, and MTV were the five largest streaming services in Finland in 2020, by usage.
  • Statistics Finland sources its radio listening data from Finnpanel, a venture of the "National Radio Research (KRT)," but data for 2019 is the latest available despite the spreadsheet being updated in May 2019. Therefore, the research team leveraged Finnpanel's database to provide the latest (January-March 2021) data. The radio channels provided are the largest by both share of listeners and weekly reach.
  • Statistics Finland does not provide any ranking of the podcasts in Finland. However, the research team found a list of the most popular podcasts based on data from Podtail and Apple Podcasts.
Part
10
of twenty-six
Part
10

Leading Media Outlets, France, Pt. 1

The required information about the leading media outlets in France is provided in the attached spreadsheet.

Summary of Findings

  • According to a publication by Statista, TF1 is the leading French television channel ahead of France 2 and France 3.
  • It further provides a ranking of the most popular video streaming services based on the share of audience demand in France. They are Netflix, Amazon Prime Video, Hulu, CBS All Access, and DC Universe.
  • The top eight social media platforms per the number of users in the country are Facebook, Whatsapp, Instagram, Snapchat, Twitter, LinkedIn, Pinterest, and TikTok.



Part
11
of twenty-six
Part
11

Leading Media Outlets, Spain, Pt. 1

The top 7 – 10 of the leading media outlets in the categories of video usage, audio usage, and social media networks in Spain have been provided in Col. K of the Media Habits tab of the attached spreadsheet.

Summary of Findings

  • According to Statista, the most viewed TV station in Spain is Telecinco, closely followed by Antena and LA 1.
  • The 10 most popular radio stations from Spain include Cadena Ser and Cope, both with 4,113,000 and 3,220,000 listeners. Most of the radio stations have their respective podcasts.
  • The annual social media report by IAB Spain states that the most used social media platform is Whatsapp, 88% followed by Facebook 87%.
Part
12
of twenty-six
Part
12

Leading Media Outlets, Netherlands, Pt. 1

The leading media outlets in video usage, audio usage, and social media network categories in the Netherlands have been presented in column L, rows 6-52, of the "Media Habits" tab of the attached spreadsheet.

Summary of Findings

  • The most-watched traditional TV Networks in the Netherlands in 2020 were NPO1, NPO2, NPO3, and Talpa. According to Statistica, NPO 1,2, and 3 attained an audience market share of approximately 35.5% across the whole day of TV in 2020, while Talpa TV attained an audience size of about 16.4%.
  • According to Dutchreview, the top video streaming services in the Netherlands, based on demand and subscription, are Netflix (70.3%), Videoland (16.9%), NPO (6.9%), NLZiet (3.3%), Amazon Prime Video (1.8%), and Eurosport Player (0.9%).
  • According to LanguageCourse, NPO Radio 1, NPO Radio 2, NPO Radio 4, NPO 3FM Serious Radio, Qmusic, 100% NL, and Radio 10 are the top popular Dutch language radio stations in the Netherlands.
  • Based on Feedspot.com, Dutch News, History of the Netherlands, DHA FM (Deep House Amsterdam), Space Cowboys | BNR, and C3 Amsterdam are the 2021 top podcasts in the Netherlands.
  • According to World Bank, the top social media networks in the Netherlands are WhatsApp, Instagram, Facebook, Pinterest, and LinkedIn.

Part
13
of twenty-six
Part
13

Leading Media Outlets, Portugal, Pt. 1

Research Strategy:

  • The focus of this research was aimed at identifying a list of top-ten Television channels, Radio Stations, and Social Media Networks in Portugal (Portuguese language).
  • To identify top TV channels in Portugal, we used Target Rating Points (TRP ratings) research to identify the top channels in the media industry. A blog by 'Dinheirp Vivo,' provided a ranked list of top channels based on the total share of viewing (TRP metrics). The details are outlined below and summarized in the attached spreadsheet in the Media Habits Tab (Column M).
    • 1. SIC (Impresa Group): 19.0% share of total viewing.
    • 2. TVI (Media Capital Group): 16.8% share of total viewing.
    • 3. RTP1 (RTP Group): 11.4% share of total viewing.
    • 4. CMTV (Cofina Group): 4.3% share of total viewing.
    • 5. SIC Noticias (Impresa Group): 2.5% share of total viewing.
    • 6. Canal Hollywood (Dreamia Group): 1.8% share of total viewing.
    • 7. Globo (Rede Globo Group): 1.8% share of total viewing.
    • 8. TVI24 (Media Capital Group): 1.7% share of total viewing.
    • 9. FOX (Fox International Channels Portugal Group): 1.6% share of total viewing.
    • 10. TVI Reality (Media Capital Group): 1.5% share of total viewing.
  • To cover top-ten Portuguese Radio Stations, we obtained information from a blog, 'FluentU.' The attached spreadsheet with references has listed top-five radio stations that are popular in Portugal.
    • Briefly, population stations include RTP Antena 1, TSF Rádio Notícias, Mega Hits, My Top FM, and Cantinho da Madeira.
    • Other listed radio stations (according to Expatica.com) include Best Rock FM , Cidade , M80 Radio , Mix FM , Oxigénio , Rádio Radar , and RFM .
  • To cover a list of social media platforms, we utilized statistics from Global Stats Counter - a portal that tracks social media activity based on different platforms and countries. We identified the social media ranking based on social media use statistics, which has been mentioned in Column M of the attached spreadsheet (Media Habits tab). Briefly, we have outlined the social media statistics below for the month of November 2020.
    • Facebook 65.62%
    • Pinterest 20.35%
    • Twitter 5.65%
    • Instagram 3.32%
    • Youtube 3.09%
    • Tumblr 0.85%
    • Reddit 0.73%

Part
14
of twenty-six
Part
14

Leading Media Outlets, Belgium, Pt. 1

The required information for the leading media outlets in Belgium have been provided in column N, rows 6-52 on the "Media habits" tab of the attached spreadsheet. They include VRT, Netflix, Radio 2, and others.

Summary of Findings

  • The top traditional TV networks in Belgium include VRT, DPG Media, De Vijver Mediaholding, RTL, and RTBF.
  • The top streaming platforms in Belgium include Netflix, Amazon Prime Video, and Hulu.
  • The top radio stations in Belgium include Radio 2 and Radio Nostalgie.
  • The top podcasts in Belgium include De Beurs Van Tegenwoordig (Today's Stock Exchange), Les Grosses Têtes (Big Heads), DS Vandaag (DS Today), Dwars door de Middellandse Zee (Straight through the Mediterranean), and Welcome to the AA.
  • The most popular social media network in Belgium is Facebook.
Part
15
of twenty-six
Part
15

Leading Media Outlets, U.K., Pt. 2

Top online news outlets and print/digital usage in the UK have been provided in rows 54-86 of the attached spreadsheet.

Findings

  • According to Statista, BBC News online, Guardian online, Mail Online, Sky News online, Telegraph, HuffPost, Independent/i100, Buzzfeed news, Sun online, Yahoo News, and MSN News are the top online news outlets in the UK.
  • Top print newspapers in the UK, according to Agility PR Solutions, are The Sun, The Sun on Sunday, Daily Mail, Mail On Sunday, Metro, The Sunday Times, News London Evening Standard, Daily Mirror, The Times, and Daily Telegraph.
  • Agility PR Solutions also listed the top print magazines in circulation including The National Trust Magazine, Asda Good Living, TV Choice, What's On TV, Radio Times, Slimming World, Good Housekeeping, Stylist, Take a Break, and Woman's Weekly.
Part
16
of twenty-six
Part
16

Leading Media Outlets, Germany, Pt. 2

The top online news outlets (excluding social media and streaming) and the top digital usage magazines/newspapers in Germany are provided in rows 54 - 86, column D of the “Media Habits” tab of the attached spreadsheet.

Key Findings

Part
17
of twenty-six
Part
17

Leading Media Outlets, Switzerland, Pt. 2

The attached spreadsheet has been filled with the requested information.

Selected Findings

  • The most popular online news sites in Switzerland include 20 Minuten, Blick, Yahoo, Tages Anzeiger, Watson, SRF News, Bluewin News, RTS, Le Matin, 24 Heures, and Teletext Online.
  • Top Swiss magazines by readership are Coopzeitung, Migros-Magazin, Betty Bossi, Drogistenstern, Finanz & Luxus Kombination, Ktipp, Touring, Beobacher, and 20 Minuten Friday.

Research Strategy

Relevant, up-to-date information on Swiss media was scarce in the English-language sources. The most recent source is data on web traffic available on Similarweb. As it only provides five websites, we completed the list with results from Digital News Report and confirmed the names with an older report by Media Landscapes. For magazines, as the data in English was fragmentary and didn't cover the whole newspaper/magazine landscape, we used a report in German.
Part
18
of twenty-six
Part
18

Leading Media Outlets, Denmark, Pt. 2

We've provided Denmark's top online news outlets and top print/digital usage (magazine/newspapers) in rows 54-86 of the "Media Habits" tab of the attached spreadsheet. Find a summary of our findings below.

Overview

  • The top five print/digital newspapers in Denmark are B.T. with 655,000 weekly readers, Politiken with 556,000 weekly readers, Jyllands-Posten with 412,000 weekly readers, Berlingske with 334,000 weekly readers, and Ekstra Bladet with 287,000 weekly readers.
  • While all the top Danish newspapers listed above are available in print and digital, it was determined that 84% of its readers prefer to use the digital version.
  • The top ten online news outlets in Denmark are MX Metroxpress, Information, Lokalavisen.dk, Fyens.dk, Avisen.dk, SN.dk, JydskeVestkysten.dk, Nordjyske.dk, Den Jorte Avis, Kristeligt Dagblad, Nyheds-Index.
  • SE og HØR is the most read print and digital magazine for celebrity gossip in Denmark.
  • Femina and ALT for Damerne are the leading print and digital magazines for women in Denmark.
  • Aktuel Naturvidenskab and Bionyt are the most popular print and digital science magazines in Denmark.
  • Eurowoman is the leading print and digital fashion magazine in Denmark.

Research Strategy

To determine the top online news outlets and top print/digital usage (magazine/newspapers), we defined "top" as the largest, highest-rated, most popular, well-known, in their field. We used pre-compiled lists for each category and selected the top from the ones repeated most often across all sources, as the most popular, and the largest ones.

For the top online news outlets, we focused on the ones that were mainly online sources and left the newspapers that were print/digital (although they were part of the most popular online sources) for the top print/digital usage category. Additionally, for the top print/digital usage (magazines/newspapers) we provided half newspapers and half magazines.

As part of the information was found on a Statista graph, we included a screenshot of the graph in a document for easier access.

Part
19
of twenty-six
Part
19

Leading Media Outlets, Sweden, Pt. 2

The top online news outlets (excluding social media and streaming) and the top digital usage magazines/newspapers in Sweden have been provided in rows 54 - 86, column D, of the “Media Habits” tab of the attached spreadsheet.

Selected Findings

  • According to a Digital News Report of 2020, some top online news outlets in Sweden include Aftonbladet online, Expressen online, SVT News online, TV4 News online, and Dagens Nyheter online.
  • Some of the top print/digital magazines/newspapers in Sweden include Svenska Dagbladet, Metro, Elle, Helsingborgs Dagblad, Göteborgs-Posten, and Aftonbladet.
Part
20
of twenty-six
Part
20

Leading Media Outlets, Norway, Pt. 2

The required information for the leading media outlets in Norway have been provided in column H, rows 54 - 86 on the "Media habits" tab of the attached spreadsheet. They include VG.no (VG Nett), Coop Medlem, Aftenposten, and others.

Summary of Findings

  • The top online news outlets in Norway include VG.no (VG Nett), Dagbladet.no (Dagbladet online), Nettavisen.no, and others.
  • The top magazines in Norway include Coop Medlem and A-Magasinet.
  • The top newspapers in Norway include Aftenposten, Dagens Næringsliv, Dagbladet, and others.
Part
21
of twenty-six
Part
21

Leading Media Outlets, Finland, Pt. 2

The required information about the top online news outlets and top print/digital usage has been provided in the attached spreadsheet. Below are a few key findings from the research.

Selected Findings

  • Some of the top online news outlets in Finland include Finland Today, Good News from Finland, Iltalehti.fi, and Ilta-Sanomat.
  • Some of the top print/digital magazines/newspapers in Finland include Helsingin Sanomat, Turun Sanomat, Keskisuomalainen, Yh teishyvä, and Pirkka.
Part
22
of twenty-six
Part
22

Leading Media Outlets, France, Pt. 2

The leading media outlets in the categories for online news and print/digital usage (magazine/newspaper) in France have been listed in rows 54 through 86, column J of the attached spreadsheet on the "Media Habits" tab.

Top Online News Outlets

  • According to a Statista report, the top news website in France by total volume of visitors, as of March 2021, is LeFigaro.fr with 166,993,348 visitors. Following LeFigaro.fr is Franceinfo.fr with 155,951,370 visitors and BFmtv.com with 155,318,801.
  • The next five largest news websites in France are Ouest-france.fr (152,171,879), LeMonde.fr (127,109,538), LeParisien.fr (90,884,243), Actu.fr (88,066,764), and 20minutes.fr (79,723,613).
  • Finally, Ladepeche.fr (57,285,943), Lepoint.fr (40,970,399), and Sudouest.fr (40,427,989) round out the list of the 11 largest news websites in France by the total number of visitors, as of March 2021.

Top Print/Digital Usage (Magazine/Newspapers)

  • The top print/digital newspaper in France by average weekly circulation in 2019 is Le Figaro with 350,000 copies. Meanwhile, Le Canard Enchaîné came in second with 340,000 copies sold each week in 2019, followed by Le Monde, which sold 320,000 copies weekly.
  • The next seven leading print/digital newspapers in France by average weekly circulation in the year 2019 include L’Équipe (240,000), Le Parisien (184,000), Le Journal du dimanche (JDD) (140,000), Les Échos (130,000), Libération (70,000), Charlie Hebdo (60,000), and L’humanité (37,000).
Part
23
of twenty-six
Part
23

Leading Media Outlets, Spain, Pt. 2

The top online news outlets and the top hybrid print and digital usage websites in Spain include EL PAS, Agencia EFE, and the Local. The full findings were entered into the spreadsheet located here as requested.

Selected Findings

  • EL PAS, Agencia EFE, and The Local are all listed as top online news sources in Spain on this website.
  • For print, the Euro Weekly News, the Olive Press, and the Canary are all listed as top papers in Spain with a digital presence.

Research Strategy

Three lists of sources were used to create the findings: Feedspot's Top 20 Spanish News Websites, Blogs, & Influencers in 2021, All You Can Read's list of top 30 Spanish newspapers online, and SimilarWeb's list of top online news and media outlets.
Part
24
of twenty-six
Part
24

Leading Media Outlets, Netherlands, Pt. 2

Some of the top online news outlets in the Netherlands include the NU, the Telegraaf, and NOS. All the leading online news outlets and the top print/digital usage magazines/newspapers in the Netherlands were inputted in rows 54 - 86, column L of the "Media Habits" tab of the linked spreadsheet. Some selected findings were presented below.

  • Based on precompiled lists, the top online news outlets in Netherlands include the following: NU, Telegraaf, NOS, AD, de Volkskrant, Geenstijl, NRC, Niedziela, RTL Nieuws, FOK, and Trouw.
  • Meanwhile, some of the top print/digital usage magazines/newspapers in the Netherlands are the following: Metro, De Groene Amsterdammer, Elsevier, HP/De Tijd, Nieuwe Revu, Vrij Nederland, the Holland Herald, Glamour, Marie Claire, National Geographic, Quote, Bobo, Muziekkrant OOR, MONU, Babesch, and Donald Duck.

Research Strategy

To determine the top online news outlets and top print/digital usage (magazine/newspapers), we looked for pre-compiled lists for each of these categories. We searched through list aggregators of leading media brands such as Feedspot, W3 Newspapers, Similar Web, All You Can Read, and other similar sources. These sites typically rank the media brands based on number of readers or viewers and other popularity metrics. We then selected those media brands that were included in these lists.
Part
25
of twenty-six
Part
25

Leading Media Outlets, Portugal, Pt. 2

The top online news outlets and the top print/digital usage newspapers in Portugal have been provided in rows 54–86, column M of the “Media Habits” tab of the attached spreadsheet.

Summary of Findings

Reports from W3newspapers and SimilarWeb have shown the following information:
  • Top online news outlets in Portugal are Dinheiro Vivo, Sapo, IOL, Noticias Ao Minuto, Observador, Online News, and Região Sul.
  • Top print/digital usage in Portugal are Jornal de Negocios, Diário de Notícias, Correio Da Manhá, Público, Record, Diário de Coimbra, Algarve Daily News, Expresso, Sol, and Avante.
Part
26
of twenty-six
Part
26

Leading Media Outlets, Belgium, Pt. 2

The top online news outlets (excluding social media and streaming) and the top digital usage newspapers in Belgium have provided in rows 54 - 86, column N of the “Media Habits” tab of the attached spreadsheet.

The top five online news outlets in Belgium (Flemish) are:

  • Het Laatste Nieuws online
  • VRT Nieuws online
  • Het Nieuwsblad online
  • De Standaard online 
  • De Morgen online

The top six online news outlets in Belgium (French) are:

  • RTL News online
  • RTBF News online
  • DH online
  • Le Soir online
  • 7sur7
  • L'Avenir online

The top 20 digital newspapers in Belgium are:

  • HLN
  • Nieuwsblad
  • Le Soir
  • De Redactie
  • De Standaard
  • DH
  • 7sur7
  • De Morgen
  • La Libre
  • Gazet Van Antwerpen
  • Sudinfo.be
  • Knack.be
  • L'avenir.net
  • LeVif.be
  • Het Belang Van Limburg
  • De Tijd
  • LaMeuse.be
  • Jobat
  • L'Echo
  • La Nouvelle Gazette



Sources
Sources

From Part 07