Market Analysis for XHD Printing

Part
01
of three
Part
01

Apparel Industry XHD Printing Market Size

We were not able to calculate the market size of the XHD printing market in the apparel industry as the XHD printing signifies a small part of the 3D printing industry which is executed in the accessories and apparel industry using specific XHD printers. XHD printing in the apparel industry falls under the subsegment of the 3D printing market called "other" industries which accounted for $4.84 billion of the overall 3D printing market size in 2020.

Apparel industry XHD printing market size

  • XHD printing is a sub-segment of the 3D printing market which is executed in the accessories and apparel industry using specific XHD printers.
  • The Wohlers Report forecasts that in 2020, the XHD printing market size is going to be $15.8 billion for all products and services globally, based on the analysis of 2019 data.
  • The industry as a whole is projected to grow at a CAGR of 20.1% until 2024.
  • When it comes to the market size per industry of application, the market share for "other" industries which excludes electronic and consumer products, medical, education, automotive, industrial, and aerospace industry, is 30.6% of the total market share. If applied to the total market size, this translates to the "other" industries occupying $4.84 billion of the global market 3D printing market (0.306 x $15.8 billion).

Research methodology

We were not able to calculate the market size of the XHD printing market in the apparel industry as the XHD printing signifies a small part of the 3D printing industry which is executed in the accessories and apparel industry using specific XHD printers. In order to understand the XHD printing market size and attempt to answer the question of the market size for this specific branch of the 3D printing industry, we used three different search methodologies.

First, we looked into the market reports on the subject of 3D printing, specifically looking for those that segmented the 3D printing market by application and industry. However, industry market reports make a general observation per industries which are the most lucrative (electronic and consumer products, medical, education, automotive, industrial, and aerospace industry), and most common application types (prototyping, functional part manufacturing, tooling). We were unable to find a report that would subsegment the industry into such detail to include the apparel industry and/or the technique of XHD printing. The most apparent reason for this is the fact that market reports focus on the industries and applications which account for the largest share of the total market.

Secondly, we looked into academic research in order to understand whether there is any scientific data regarding XHD printing. There are only eleven academic articles available on the web globally regarding XHD printing in general, with most focusing on different methods of XHD printing which have been proven to be most successful. Finally, we looked into the apparel industry publications such as Business of Fashion, Women's Wear Daily, Fashion Management, and Apparel News to attempt to find any industry mentions of data regarding XHD printing as those publications would be focused on apparel industry in general. However, we were unable to find mentions of XHD printing as it is a specific B2B term on the crossover border between the technology and fashion industry that hasn't been adopted by the industry publications for any market research as of yet.
Part
02
of three
Part
02

XHD Printing Key Players

Tiger 3D Printers named one of its printers capable of printing "extreme resolution" XHD Plus, while PCNA Trimark is the sole provider of HXD technology for the apparel industry in the U.S. and Canada. The key players in the 3D printing technologies used in the apparel industry include Stratasys Ltd, 3D Systems, Ponoko, and Optomec.

XHD Printer

    Tiger 3D Printers

    • Headquartered in Amityville, New York, Tiger 3D Printers offer 3D printing products, including 3D printers, resins, and accessories.
    • XHD Plus is one of Tiger 3D printer models capable of printing 3D objects with extreme resolution, as claimed by the company. Specifically, the printer can build up to 12 rings in 3.5 hours.
    • There is, so far, no publicly available information about Tiger 3D Printers owning or working with any apparel brand.
    • There is also no publicly available information that suggests Tiger 3D Printers is one of the key players in extreme resolution 3D printing or in the apparel printing industry. However, the company seems to be the only company in the 3D printing industry to use XHD for a printer model.

HXD Technology

    PCNA/Trimark

    • HXD is a "unique decoration method" for apparel. The technology offers textured labeling/printing of clothing with wide customization range. The patented manufacturing process, shown on its promotional video, seems to involve 3D modeling of a mold/cast then pressing the decorative materials on the fabric.
    • Trimark is the exclusive provider of HXD technology in the United States and Canada. Trimark is also the only supplier to offer it on its own apparel. For this reason, Trimark can be considered as the only key player in HXD technology.

3D Printed Wearable — Key Players

    Stratasys Ltd

    • Stratasys Ltd is one of the pioneer companies in the 3D printing industry. The company offers its 3D printing technology to several industries, including aerospace, automotive, consumer products, dental, medical, education, and railway.
    • In 2018's Fashion Statements exhibition at the Israel Museum, the company showcased two of its 3D printed fashion pieces. The pieces were printed using Stratasys Objet500 Connex Multi-material 3D Printer.
    • In 2019's New York Fashion Week, Stratasys boasted its direct-to-fabric 3D printing capability, collaborating with threeASFOUR and Travis Fitch.
    • The fashion pieces showcased in the event were printed using Stratasys J750 3D printer.
    • Stratasys Ltd was identified as one of the key players in the global 3D printing market by Acumen Research & Consulting.

    3D Systems

    • 3D Systems, another pioneer in the 3D printing industry, was co-founded by Chuck Hull, who created "the first-ever 3D printed part, inventing stereolithography." The company now has a comprehensive productive range, including 3D printers, materials, software, scanners, and haptics.
    • In 2014, the company collaborated with fashion brand United Nude to offer 3D printed wearable shoes, "the first fashion-focused 3D printing retail experience in the U.S."
    • In 2015, 3D Systems introduced its fashion design application Fabricate for its Cube desktop 3D printer, allowing 3D printing directly onto textiles.
    • 3D Systems was identified as one of the key players in the global 3D printing market by Acumen Research & Consulting.

    Ponoko

    • Ponoko is an online design services provider. Its services include laser cutting, engraving, and 3D printing.
    • The company has already catered to several industries and included in its list of customers are Microsoft, Apple, and Google. Ponoko also provides services to smaller businesses, such as Mariko's designer-jewelry line, iluxo.
    • Ponoko was identified as one of the key players in the global 3D printing market by Acumen Research & Consulting.

    Optomec

    • Optomec is a company that supplies additive manufacturing equipment.
    • In 2018, the company's 3D printing technology Aerosol Jet was "deployed by Carnegie Mellon University’s College of Engineering to advance 3D micro-additive manufacturing methods for fully printed conformal sensors, low loss passives and antennas for on-chip and off-chip electronics."
    • Specifically, Optomec's Aerosol Jet 3D print system was used to "directly print nanoparticle inks and polymers over complex surfaces," allowing further development of wearable electronic clothing.
    • Optomec was identified as one of the key players in the global 3D printing market by Acumen Research & Consulting.

Research Strategy

In the process of identifying the key players in XHD printing for the apparel industry, the research team discovered that XHD is a gaming terminology meaning "extreme high definition" of screen resolution. It appears that the terminology has not yet been adopted by the apparel printing industry. However, we found that it can be easily confused with HXD technology, a unique decoration method for apparels. In addition, HXD technology can be mistaken with a 3D printer model (Tiger 3D Printer XHD Plus) because of the textured (3D-like) designs it produces. For this reason, the research team decided to identify the key players for each possible misinterpretation of the term.
Part
03
of three
Part
03

Apparel Industry XHD Printing Market Attractiveness

XHD 3D printing in the apparel industry is generally referred to as simply 3D apparel printing and is attractive to the apparel industry due to a reduction in manufacturing, labor, transport, and raw material costs that the technology alleviates. XHD 3D printers also appeal to the industry through technological and ecological optimism associated with the emerging technology.

Consumer Technological and Ecological Optimism

  • There is an enthusiasm about 3D-printed apparel and products. 95% of consumers reported that they "looked forward" to purchasing something that was made with a 3D printer.
  • The sustainability of 3D-printed apparel is appealing to the growing "zero waste trend" in the fashion and clothing industries.
  • Given the ability of XHD 3D printers to utilize recycled and biodegradable materials in their additive manufacturing process, 3D-printed apparel gives the consumer the ability to remain ecologically friendly in one of the more ecologically-damaging industries.

Reduced Manufacturing and Transporting Costs

  • Apparel produced with an XHD 3D printer requires far less labor than traditional textile manufacturing methods.
  • The apparel production process would be simplified and streamlined by 3D printing, requiring fewer workers and less space.
  • Outsourcing caused by high labor-costs in developed or rapidly developing economies can potentially be bypassed by 3D printing without raising manufacturing costs.
  • 3D printing allows apparel to be manufactured locally and affordably, eliminating the need to produce in cheaper labor markets and the associated transport costs.

The Versatility of XHD 3D Printing

  • The additive manufacturing process allows for products with an enormous amount of intricacy, pattern complexity, and unconventional structural formations compared to traditional manufacturing methods.
  • When drafting prototypes of new apparel with a 3D printer, fashion designers have a greater amount of creative freedom compared to traditional manufacturing processes.
  • 3D printing allows for decentralization in the manufacturing process, which means each product can be customized to fit an individual consumer's size measurements, body curvature, and stylistic preferences.

Flexibility and Adaptability of Retailers

  • With the localized production that 3D printing enables, individual sellers can develop and produce new apparel in far less time than mass production or outsourcing allows while avoiding high production costs.
  • Small, decentralized, and rapid production makes it possible to manufacture products based solely on demand, altering manufacturing rates based on each individual product's performance.
  • The risks of overstocking on under-selling items can be avoided through 3D printing. Since items don't have to be manufactured on a massive scale to remain profitable, they can instead be produced sporadically in incremental amounts as long as they continue to sell.

Efficient Material Utilization

  • Subtractive textile manufacturing processes waste, on average, 150% more material than 3D printing processes.
  • 3D printers can allow manufacturers to greatly reduce their raw material expenditures while also providing a wider range of materials with which to construct apparel.
  • Because 3D printers can produce more items with the same amount of raw material, industries have the opportunity to utilize more expensive materials of better quality without raising costs.

Increasing the Accessibility of Upscale Fashion Markets

  • Textile manufacturing industries often provide smaller designers with few opportunities for upward class mobility into high fashion markets.
  • 3D printers can construct highly complex and unconventional apparel designs with the correct programming, making the design of exotic clothing more accessible.
  • Experimental or eccentric fashion designs that would be traditionally difficult and expensive to produce become relatively cheap and easy to manufacture through the utilization of XHD 3D printing.


Sources
Sources

From Part 02
From Part 03