Consulting Firms - 1
The three consulting firms that we compared are IDEO, frog and ?!What if Innovation. IDEO is an award-winning global design and innovation company that was established in 1991. The company creates positive impact via design using a human-centered approach in order to help organizations innovate, grow, and generate new ideas. Frog is a global design and strategy firm located in San Francisco, California. The company transforms businesses by creating products and services that deliver a unique experience.?!What if Innovation is located in London and assists clients with creating new businesses, products, brands and services. Below is the comparative analysis for the above mentioned companies.
- IDEO primarily focuses on developing consumer experiences for consumer-facing projects. IDEO works with 26 different types of organizations. These include organizations in the digital, educational, environmental, financial, government, food and beverage, health and wellness, hospitality and transport industry.
- IDEO believes in diversity in all aspects and sees it as a mandatory component in each design challenge. IDEO's design thinking philosophy is based on being people-centered and even as their methods evolve in response to new challenges, they are always designing solutions for people first.
- The company's innovation methodology as is aimed towards design thinking, which is their strategy and approach to viewing the world. The aim of this design thinking strategy is to enable IDEO to approach problem solving by stimulating a beginner's mind.
- IDEO clients include Google, Levis, Ford, Mattel, Swarovski, and Kate Spade New York. A list of case studies of companies they have worked with can be found here.
- Frog design specializes in eight different sectors, which are transportation, consumer products, financial services, healthcare, social impact, mobile and telecom and retail.
- Frog primarily focuses on emotion; they strive to create the world as it should be, which results in experiences that people love.
- They look beyond point solutions and apply design in order to create new strategies, complex ecosystems and at times new businesses. Frog also integrates new capabilities and platforms for designs and intelligent systems including virtual reality, and artificial intelligence.
- Frog client portfolio includes Sony, Apple, Disney, Porsche, TouchTunes, British Telecom, Supersonic, Tuesday Capital, Lumen, Heatworks, Hyundai and General Electric. The entire client list can be found here.
?!What if Innovations
- ?!What if industry of focus is automotive, consumer goods, energy & utilities, financial services, food & beverage, healthcare, non-profit, retail, social and travel & hospitality.
- The company analyzes new growth contracts for organizations and then develop strategies for the potential futures by collaborating with leaders to establish the vision and goals. They aim to understand all the possible upcoming contracts and take into consideration and possible issues that may affect these contracts. These necessary precautions allows ?!What if to remain consumer-centric.
- ?!What if Innovation methodology focuses on experimental change, experimental strategy and experimental innovations. Their aim is to transform a culture by applying the practice of experimentation to de-risk change, unlock human potential and future proof organizations.?!What if Innovation strategy is to make financial contracts practical and actionable by using experimentation to create a dynamic, de-risked strategy for growth. They are also focused on inventing new products, businesses and services by using experimentation to de-risk bigger, bolder solutions and accelerate them to market.
- ?!What if Innovation client portfolio includes AB InBev, Millicano, Ikea, Steinway & Sons, KFC, Easy Jet, Cialis and Pfizer. Case studies can be found here.