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What are the key features of Snapchat analytic and/or scheduling tools available, and how do they compare across different providers?
Hello, and thanks for your question asking for an analysis of Snapchat analytics and/or scheduling tools. I have found information on 3 companies, Snaplytics, Mish Guru and Hootsuite (Naritiv). Below you will find a deep dive into my research, along with all the details as to how I came to this conclusion.
OVERVIEW
In order to answer your question I have searched extensively for all analytic and/or scheduling tools which can be used for Snapchat. I have discovered that there are currently 3 tools/platforms available to do this: Snaplytics, Mish Guru, and Hootsuite (Naritiv). I have created a spreadsheet which gives details on each company, discussing their key features and pricing.
I believe that currently social media analytics and scheduling tools and platforms are mostly focussed on providing services for Instagram, Twitter and Facebook. As Snapchat becomes more important for marketing we may see more platforms offer services for it.
CONCLUSION
Overall I have found that of the three tools found all offer slightly different features and pricing. Snaplytics offers the most thorough range of analysis features, whereas Hootsuite offers the cheapest pricing plan.
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