HVAC Filters Consumers

Part
01
of two
Part
01

HVAC Filters - Commercial Consumers

After conducting extensive research, we were unable to find the teams/departments at different industries that are responsible for purchasing HVAC filters, as each sector may have separate internal guidelines for assigning such responsibilities and may have assigned that function to third parties. However, we located the various industries which may carry out frequent purchases of HVAC filters as the agriculture, automotive, consumer goods, appliances, electronics, lighting industries, etc. The research strategy below contains the thought processes with which we arrived at our findings, and explains why some information is not publicly available.

RESEARCH STRATEGY

We began our research by looking for precompiled information on the commercial consumers of HVAC filters from the databases of credible sites like The American Filtration and Separations Society (AFS), Goodway, Wirecutter, US EPA, Consumer Reports, etc, to find out if there are any common departments that are involved in the purchasing HVAC filters. We found sources that mentioned that a central department or office might handle the responsibility of indoor air quality management. However, this information was just for offices in commercial buildings and did not define any specific department.
Next, we scanned through multiple company reports under various industries and checked through the websites of various companies in beverage production, healthcare, agriculture, electronics, lighting, etc., per industry to check if there was any data present in their reports, company articles, or blogs that could be used to determine who purchases HVAC filters for industrial and commercial uses. However, the only available information was of financial reports and other articles related to company products.
Afterward, we attempted to find some other data that could be used to arrive at an answer to the request. This thought process led us to check review websites in which companies reviewed the HVAC filters which they purchased. The idea was to check through the comments section to see if we could derive a pattern from useful comments by checking to see their company information. We looked at sources like Wirecutter, The Architect's Guide, HVACify, BestReviews, Dust Mite Solutions, etc. However, the reviews that we found only included the name of the user, without providing their company/industry info. Hence, we could no longer pursue this strategy.
Lastly, we looked for the requested information by finding out about the installation and maintenance of the HVAC filters in various industry niches, along with multiple departments like the admin, engineering, and facility departments, etc. We hoped to find information on some industries/sub-industries and the departments within them that are responsible for the maintenance of HVAC filters. Instead, we found further detailed reports on HVAC filters, and their functions within the industry, but nothing relevant to the purchase of those filters, as such this strategy also did not yield any useful results.

POTENTIAL CONSUMERS WHO PURCHASE HVAC FILTERS FOR COMMERCIAL AND INDUSTRIES USES

Potential consumers of HVAC filters for commercial and industrial uses can be found in agriculture, automotive, consumer goods, appliances, electronics, lighting, engineering, food & beverages, electronics & optics, energy & power systems, healthcare, logistics, material processing, commercial & public buildings, transportation, pharmaceutical, and gas turbine industries.

HELPFUL FINDINGS

For organizations, a central department or office may carry out the responsibility of handling indoor air quality. Rented spaces under separate leases, may limit the control of the building's management over the day-to-day activities in the leased space.

Most industries do not want to spend any extra capital investment on the installation of devices to control air pollution, as they usually fail to be conscious of the effects of their activities on society. This neglect and refusal to install such devices is projected to reduce the demand for such devices in the course of the next few years.

As with most things, purchase decisions regarding equipment often revolve around the price. For HVAC filters, this will be a challenge to its market growth.

Part
02
of two
Part
02

HVAC Filters - Residential Consumers

The primary purchasers of residential HVAC filters are residential end-users, often homeowners, purchasing from retailers opposed to purchasing directly from manufacturers. Experts and advisers have been making headway in increasing awareness among end users of the benefits of changing filters often, and this has been driving market growth.

Methodology

We began by researching the different types of HVAC filters to understand the different types of consumers the products were aimed for. A lot of the articles and reviews we found seemed to be addressing individual and not corporations, contractors, or retail stores. We discovered a blog article detailing exactly what a HVAC filter is and what its benefits can be. It defined the typical HVAC filter consumer as a homeowner. We also found an article detailing the big role of consumer behavior in the growth of the HVAC filter market. We, therefore, assumed that the primary consumers of HVAC filters in residential spaces were homeowners.
However, that didn't necessarily answer the question of where homeowners buy their HVAC filters from. As such, we searched for the best places from which to buy a HVAC filter. It proved difficult to find lists of retailers or manufacturers, despite the fact that the search results were overcrowded with advertisements for HVAC filters from different online retailers. Nevertheless, we found a comprehensive list of recommended retailers that homeowners can go to for their purchases. The list showed that some retailers specialize in air conditioning while others sell HVAC filters along with other products. We also noticed that in each article links were often provided towards online retailers such as Amazon. All of this lead us to believe that homeowners are the primary consumers of HVAC filters in residential areas but that they make their purchases through a vast array of retailers.

Homeowners

Increased consumer awareness is a leading factor in the HVAC filter market growth. More often than not, the purchaser is a homeowner, as opposed to renters or private contractors. Experts recommend that homeowners choose and change their filters themselves, rather than leaving the matter to a general contractor or a handyman, this keeps the price down while ensuring consistency in brands and simplifying maintenance. Contractors usually work with only a few brands and are unlikely to have ready access to the specific brand of filter used by any given homeowner.

Retailers

When seeking information on professional websites, even when the manufacturers of recommended filters are listed, users are still usually encouraged to purchase the filters from a retailer.

Some major retailers that specialize in air conditioner and HVAC filters include Filter Easy, Atomic Filters, Filter Buy, and Filters Delivered. Major generalist retailers that also sell HVAC filters to residential customers include eBay, Amazon, Home Depot, and Lowe's.

CONCLUSION

The main purchasers of HVAC filters are individual homeowners purchasing from retailers. Direct purchases of filters from manufacturers seems rare and is indirectly discouraged by experts. Contractors rarely carry many filters in stock because of the wide variety of filters used and the specificity of each home's HVAC filter needs.
Sources
Sources

From Part 02
Quotes
  • "Growing consumer awareness for contamination free air and reduction in airborne diseases would propel HVAC filters industry growth."
Quotes
  • "The most painful experience a homeowner will feel is to replace central air conditioner units."
Quotes
  • "If you're doing your own price comparison research on new equipment, you may need to limit your hiring choices to companies that specialize in your equipment brand of choice."