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Fragmentation report in the beauty products distribution/sales industry
Hello! Thanks for your question about the fragmentation of beauty product distribution and sales in the USA. The most useful sources I found to answer your question are Markets & Markets, Market Research and Euromonitor International. The short version is that after searching extensively through industry reports and news articles, I’ve determined that the information you requested is not publicly available because it is for sale. However, I was able to learn that the beauty product industry is highly fragmented and belongs to the personal care industry. Also, "49% of the cosmetics market is controlled by eleven companies, of which six are registered in the US." Below you will find a deep dive of my research.
FINDINGS
- "The cosmetic products market is highly fragmented with huge multinational companies engaged in the manufacturing, distribution, and retailing of cosmetic products."
- "49% of the cosmetics market is controlled by eleven companies, of which six are registered in the US."
- Procter & Gamble Co., Avon Products Inc., and The Estée Lauder Companies, Inc. are lead players in the US beauty product market.
- "Cosmetic products are segmented into skin care products, hair care products, color cosmetics, fragrances, etc."
PURCHASABLE REPORTS ON THE PERSONAL CARE INDUSTRY
POSSIBLE CONTINUED RESEARCH
In understanding what types of information are and are not publicly available on this topic, I’ve suggested a few other routes you may be interested in researching:
- The US Census is coming up in 2017, so we can rerun the query once the results are published.
- Beauty products is a sub-category of personal goods. Perhaps we could find the fragmentation number of personal goods industry.
CONCLUSION
To wrap it up, after searching extensively through research reports and news articles, a direct answer to your question is not publicly available because it is for sale. However I learned that the market is highly fragmented, but controlled by a few large companies like Avon. For the most up-to-date information, we can conduct the research again after the 2017 US census data is released. If you’d like to continue research on any of the other topics I’ve outlined above, just let us know. Thanks for using Wonder!