Part
01
of four
Part
01
Mission/Purpose/Vision- Conagra and McCormick
Conagra, McCormick, and Nestle USA all aim to innovate, create, and transform their brands and products in an efficient and sustainable way.
Conagra
Mission
- Conagra’s mission is to transform its operations in a way that will fulfill consumer needs and wants in a smart and simple way.
- The company aims to also modernize its existing iconic food brands by “leveraging fresh opportunities and adapting to the changing landscape.”
Vision
- Conagra’s Vision statement is as follows: “Conagra Brands has the most energized, highest-impact culture in food. We persistently challenge and disrupt marketplace/business conventions, and we are respected for our great brands, great food, great margins, and consistent results.”
Purpose
- Primarily, the company’s purpose is to innovate, as stated by their innovation slogan: “Innovation is at the Center of All We Do.”
- It aims to connect to its consumers through its innovative products that are “repeatable and scalable” and reflects consumer demand.
- As part of its Corporate Social Responsibility, it also aims to create “food that is right for all.”
- This means to create food in a nutritious and safe way, with responsibly sourced ingredients.
- It also aims to be caretakers of its communities and environment.
McCormick
Mission
- The mission of the company is to create “global flavor experiences that make every meal and moment better. ”
Vision
- McCormick’s vision is to fuel growth within the company through its principles, which include its passion for flavor, power of people, taste that consumers trust, innovation, and purpose-led performance.
Purpose
- The purpose of the McCormick’s as stated by its responsibility slogan: “Dedicated to Improving the World Around Us.”
- The company aims to “improve the health and well-being of all people, build vibrant communities where we live, work and source, and make a positive impact on the planet.”
Nestle USA
Mission
- The mission of the company is to create “high-growth food, beverage, and consumer health categories with brands that consumers love.”
Vision
- The vision of Nestle USA is to deliver the best quality of its wide array of products, which range from pet care, bottled water, frozen meals, and others to consumers all around the world in a sustainable and efficient way.
Purpose
- The purpose of Nestle USA, as stated by the company: “Nestlé in the United States is committed to enhancing the quality of life and contributing to a healthier future--for individuals and families, for our thriving and resilient communities, and for the planet.”