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Find the best creative crowdsourcing platform available online
OVERVIEW
Hello! Thanks for your question about the best creative crowdsourcing platforms online. The short version is that I found the pros and cons for ten online platforms that offer creative crowdsourcing for company brand names. Below you will find a deep dive of my findings.
METHODOLOGY
I researched different crowdsourcing platforms looking specifically for platforms that offered the ability to create competitions or could be used to select a business name. After I compiled a list of such platforms, I looked through the different websites to determine the pros and cons of each platform. I also used user review forums to see what clients had to say about the different platforms regarding pros and cons in working with different platforms.
FINDINGS
Below you will find a list of each company with the corresponding pros and cons listed under each company's name.
Cost: $199
The contests on this site run for either seven days or 3 days (when expedited) and they rank the names that are submitted and have a voting system, so the best names make it to the top of the list. Any name you choose via Naming Force the company has the rights to according to their terms of use.
Pro: The site sends daily emails of their favorite names and generates over 1,000 different names during the contest period.
Con: One user stated that the names they received were low quality or generic and that their request of having a one or two-word brand name was ignored. Many of the names they got were more than one or two-word names. Also, the user said that the names didn't seem to come from people so much as a name generator. This site also proposes names where the URL's are already taken. No refund for any reason.
Cost: $99
This site offers a contest that runs for 48 hours where users can suggest names and vote on names that they like best. The site allows you to see which names are most liked and when the contest ends you pay a nominal fee for each of the best three names you decide to select.
Pro: Reasonable cost and submission are kept to a specific caliber.
Con: Outside costs such as paying the winners and the cuts taken out of your cost can be high.
Cost: $500
This platform asks you a series of questions about your company, and then you will be invited to a Slack (online collaboration tool) channel for your project. Creatives will ask you questions about your company to get a better sense of your goals, and after a little while, suggestions will start coming in. You can communicate with the entire group or with individual people privately via Slack. In this company, only a select few creative professionals are involved so you don't get overwhelmed with names, and you can provide feedback to get higher quality names.
Pro: This user stated that she appreciated the thoughtfulness and stories behind the proposed names. You also have unlimited feedback to the creatives and engage directly with them.
Con: This is one of the more expensive options with prices starting at $500.
Cost: $199-999 depending on tier choice
On this site, you will first fill out a questionnaire after you figure out which tier you want to use. When the contest is live, you can comment on each entry and note what you like or don't like about it and you can also rate each entry. Throughout the contest, you can edit your brief and add team members for an additional charge as well. On this platform, you can also get the URL address associated with the name you select.
Con: Depending on the tier chosen this can be very expensive quickly.
Cost: $299 (multiple tiers as well)
This platform guarantees at least 100 entries and has a 100% money back guarantee if you don't get that many entries. The contests run for seven days, but you can pay to expedite your request as well. There are also several other add-ons you can buy to go along with your contest everything from social media awareness to hiding your contest from search engines.
Pro: One user states that they like the design of the website and easy to use the rating system. There is a 100% money back guarantee if they fail to produce at least 100 entries.
Con: Pricing packages start at $299 and go up from there.
Cost: Unable to determine
This platform is based on social sharing and maximizing engagements with each contest. Each contest has their page and activity wall where submissions come in.
Pro: Very easy to set up a contest and you can message all participants via the activity wall. You can also export the data to communicate further with participants when the contest closes.
Con: None found.
Cost: starts at $99
This platform boasts that it is simple to use as you post a brief and then get submissions.
Pro: There are multiple pricing packages starting at $99, and you can withdraw the prize in case you don't get an idea that you like. There are additional contest options like hiding entries from other contestants, extending the deadline and global messages available to all contestants so that you can guide them in a certain direction.
Con: None found.
Cost: $50
The website offers the ability to pick a suitable domain name with experts helping every step of the way.
Pro: Cost is low at only $50, half of which is paid to the contest winner and if you don't like the submission you don't pay anything. The company offers resources for finding a descriptive domain name that is to the point and memorable.
Con: None found.
Cost: Free or subscription $10/ month
The website offers potential names in multiple languages and will even read the names to you in case you weren't sure how to pronounce the name.
Pro: This platform has both free and pro level tools that can be used. There are also social features added, and they do reference checks, translations, etymologies and check trademark availability.
Con: This site is mostly a name generator but also offers the ability to share a contest to create a name.
Cost: starts at $149
This platform boasts a community of ad writers, content marketers and brand name developers at your service.
Pro: Three pricing packages are available, and you can set your contest price if it is at least $149. There is a money back guarantee, and you will get a minimum of 30 names.
Con: Not very many contests are available. Some pages on the website dead end or go nowhere.
CONCLUSION
To wrap it up, the cheapest option is NameStation which is more of a name generator, but the cheapest contest is Picky Domains. All the above platforms are very similar, but each has its stand out qualities depending on what kind of services you are looking for.
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