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Competitive Analysis

McAfee earned $2.6 billion in annual revenue in 2018, and Cylance earned $1,040 billion at the end of its 2020 fiscal year. In 2018, Carbon Black generated $209.7 million in annual revenue, while FireEye generated $831 million. For the four competitors to Crowdstrike, all the requested details has been provided below.


  • McAfee serves customers in several industries. They are aerospace, agriculture, automotive, aviation, consulting services and legal, education, energy/oil and gas, entertainment, financial services, government, healthcare, high technology, hospitality, hosting and telecommunications, insurance, manufacturing, pharmaceutical, public sector, and retail and e-commerce.
  • The company employs 7,000 people located in multiple offices spread across 198 countries.
  • It earned up to $2.6 billion in annual revenue in the year 2018.
  • McAfee offers its customers a "holistic, automated, open security" platform with a "cloud-first approach". It mentions that its solutions enable client products to communicate, coexist, and share threat intelligence, regardless of their location on the digital landscape.
  • It also states that its solutions are carefully built, to enable machine automation and human intelligence streamline workflows efficiently, thereby eliminating operational burden.


  • Cylance serves the following industries; Healthcare, financial services, energy, government, retail, education, manufacturing, and arts & tourism.
  • The company has a total of 3,647 full time and 21 part-time employees as of 29 February 2020.
  • At the end of its 2020 fiscal year which ended on 29 February 2020, Cylance generated total revenue of $1,040 billion.
  • One of the main competitive advantages of Cylance is its artificial intelligence approach to predicting and blocking emerging threats. It states that its system continually learns and gets better at preventing potential attacks.
  • Other advantages which Cylance lists as its competitive strengths are product quality and reliability, compatibility across several ecosystems, corporate reputation, a broad set of security capabilities, and market visibility.

Carbon Black Inc

  • The industries served by Carbin Black are finance, federal governments, healthcare, manufacturing, oil, gas, and utilities, retail and hospitality, and small business.
  • It employs about 1000 people across its offices.
  • In 2018, the company generated $209.7 million in annual revenue.
  • The company states that its competitive advantage rests in its ability to prevent more threats, provide actionable insight, and encourage more effective and faster operations. It also offers clients the opportunity to choose the preferred endpoint protection that suits their team.
  • Carbon Black leverages big data and analytics technology to offer "cloud-native endpoint protection", that protects its clients against threat regardless of how advanced they may be.

FireEye inc

  • FireEye offers its solutions and services to the following industries; Education, financial services, government, healthcare, industrial control systems, and retail.
  • The company employs more than 3,200 people worldwide.
  • At the end of its 2018 fiscal year, FireEye generated total revenue of $831 million.
  • FireEye states that its primary advantage lies in its "adversary-based intelligence" provided by its global analyst network, its "high-fidelity, real-time visibility" into in-progress attacks provided by its virtual machines, and its ability to view methods employed by attackers to evade security technologies provided by its "Mandiant services engagements".
  • The company also sets itself apart from its competitors with its "customer-first", Helix security platform, built with seamless technology, expertise, and intelligence, to improve security outcomes for its customers.
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Crowdstrike Competitive Landscape

This research has identified four competitors of CrowdStrike. McAfee competes with CrowdStrike through its legacy antivirus products, while Cylance and Carbon Black are both endpoint security providers. FireEye, on the other hand, is a network security vendor. Details on the identified competitors have been provided below.

McAfee, Inc.

  • McAfee is a leading cybersecurity company that provides advanced security solutions to governments, enterprises, small and large businesses, and consumers.
  • Its security technologies make use of a predictive capability, powered by McAfee Global Threat Intelligence. Through these technologies, the company enables businesses and home users "to stay one step ahead of the next wave of fileless attacks, viruses, malware, and other online threats."
  • Notable products and services include cloud security, endpoint security, antivirus, and security software, and a wide range of cybersecurity resources.
  • According to CrowdStrike's recent filing (Form S-1) with the United States Securities and Exchange Commission (SEC), McAfee, Inc. was named as one of its prominent direct competitors because the company provides legacy antivirus products. McAfee offers "a broad range of approaches and solutions with traditional antivirus and signature-based protection."
  • G2, a leading business-to-business services and software review platform, further identifies McAfee as the top (#1) alternative to CrowdStrike's security services.

Cylance, Inc.

  • Cylance describes itself as a provider of "AI-Native Cybersecurity Solutions for Any Situation". The company keeps organizations ahead of threat actors through its AI-powered security tools that provide prevention, detection, and response capabilities.
  • It offers several cybersecurity options, including 24x7 managed services and endpoint protection. BlackBerry Cylance provides solutions that do not only identify threats, but they also block these threats "before they appear in the wild — up to 33 months in advance."
  • Notable products include CylanceGUARD, CylancePROTECT, CylanceOPTICS, and Cylance Smart Antivirus.
  • In its recent SEC filing, CrowdStrike named this company as one of its prominent direct competitors. Cylance, Inc. competes directly with CrowdStrike through its endpoint security products. The company offers "point products based on malware-only or application whitelisting techniques."
  • Craft also identifies Cylance as a top competitor of CrowdStrike.

Carbon Black, Inc.

  • Carbon Black provides solutions that prevent threats, give actionable insights, and help its customers to operate faster and more effectively.
  • Through its VMware Carbon Black Cloud, customers can choose the endpoint protection capabilities that fit their team. By analyzing attackers’ behavior patterns, it detects and stops "never-seen-before attacks."
  • Among others, Carbon Black's products include Endpoint Standard, VMware Carbon Black Cloud, Enterprise Endpoint Detection and Response, Audit and Remediation, Managed Detection, App Control, Endpoint Detection and Response.
  • In its Form S-1 filing, CrowdStrike listed Carbon Black as an important direct competitor. Just like Cylance, Carbon Black also competes directly with CrowdStrike through its endpoint security offerings.
  • Craft has also identified Carbon Black as a top competitor of CrowdStrike.

FireEye, Inc.

  • FireEye, Inc. specializes in providing "intelligence-based cybersecurity solutions that allow organizations to prepare for, prevent, respond to and remediate cyber-attacks."
  • The company's solutions and expertise include Enterprise Security, Threat Intelligence, Expertise On Demand, and Mandiant Consulting.
  • In its SEC filing, CrowdStrike also identified FireEye as a major direct competitor. Specifically, FireEye competes with CrowdStrike through its network security offerings.
  • A major reason why FireEye was listed as a prominent competitor is that the company "[supplements its] core perimeter-based offerings with endpoint security solutions."
  • Craft also recognizes FireEye as a top competitor of CrowdStrike.
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Global Cloud Endpoint Protection Industry: SWOT Analysis

The growth of the cloud endpoint protection industry continues to skyrocket. However, the industry faces quite a few challenges, including political instability, uncertainties in industry conditions, and intense competition.


  • Reduced capital and operational expenditure for cloud endpoint protection solutions leads to increased demand for data center transformation services.
  • The rise in the use of portal devices by businesses to improve efficiency and mobility has increased the demand for cloud endpoint protection solutions.
  • Increased awareness about the cloud-based endpoint protection solutions, which are cost-effective and helps scale business operations.
  • Increased number of endpoint devices, such as laptops and other smart technologies as well as a rise in trending policies like Bring Your Own Devices (BYOD), have "fueled the demand for better and enhanced endpoint security solutions."
  • Cloud endpoint protection solutions are easy-to-use security solutions that "protect and manage mobile devices and servers from a single console."
  • The integration of advanced technologies such as Artificial Intelligence (AI) and machine learning to reduce suspicious activities and enhance network security by detecting and identifying the threats patterns within a network immediately.



  • The cloud endpoint protection market is expected to grow from $1,014.4 million in 2018 to $1,819.0 million by 2023 at a Compound Annual Growth Rate (CAGR) of 12.4%.
  • The increased demand for integrated endpoint security solutions and securing IT infrastructure in the media and entertainment vertical.
  • The cloud endpoint protection market is projected to reach $2,292 million by 2025.
  • Recently, cyberattacks on telecom network endpoints have increased dramatically. This has facilitated the need for cloud endpoint security solutions, which can address various malicious attacks targeting such networks.


Research Strategy

We reviewed various industry reports from reputable sources such as marketsandmarkets, online publications, and the annual reports of top market players such as Symantec. By doing so, we were able to identify the strengths, weaknesses, opportunities, and threats of the global cloud endpoint protection industry.
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Crowdstrike's Business Goals

The current business goals of CrowdStike include expansion across the US and other countries, acceleration of its services and products, and more. One of the future business goals of the company is to expand the CrowdStrike Store. More information on the topic has been presented below, along with an outline of the research strategy.

Current Business Goals

  • One of CrowdStrike's current business goals is to increase its footprint in the US federal government and serve federal agencies. The company received a FedRAMP authorization in 2018, which allows the company to offer its services to federal agencies. Similarly, the company got closer to fulfilling its goal of reaching the government entities across the US after it was approved by the California SLP Plus program in 2019.
  • One of the current business goals of CrowdStrike is to expand and enhance the visibility of its Falcon platform in order to protect workloads in all environments, such as cloud, data centers, and on-premise environments. In doing so, Falcon's abilities were extended in February 2020 to "provide visibility specific to workloads hosted on Google Cloud Platform (GCP) and Microsoft Azure and to provide EDR and run-time protection for containers."
  • CrowdStrike has deepened its partnership with Google Cloud to offer automated endpoint security to its customers at scale and help them meet the requirements of compliance across hybrid environments.
  • CrowdStrike wants to increase its reach and serve customers throughout the world. The company has been partnering with many companies, such as ElevenPaths and WiPro. It has been able to increase its distribution and reach across the US, Europe, Middle East, and Latin America.
  • In order to fulfill the current business goal of accelerating incident response and remediation for the customers, the company announced the launch of CrowdStrike Endpoint Recovery Services in February 2020.
  • CrowdStrike added a new integration called CrowdStrike Falcon Spotlight App for Security Operations to provide identification, remediation, and prioritization of threats. In 2019, CrowdStrike launched Crowdscore in order to provide the capabilities, such as threat exposure, metrics, and prevention, to different organizations.
  • In order to expand the reach of EDR protection services across the enterprise, CrowdStrike launched the first EDR solution for Android and iOS devices in 2019.
  • To extend the power of the main platform of CrowdStrike called Falcon, the company launched seven new apps in 2019. The names of the apps were Acalvio, Airlock Digital, Automox, Dragos, Exabeam, NopSec, and RiskIQ.
  • One of the company's business goals is to invest in startups that are building different applications on the Falcon platform. In doing so, the company established a $20 million investment fund (Falcon fund) in partnership with an American venture capital firm called Accel in 2019.
  • In order "to help customers transition from legacy endpoint suites to CrowdStrike’s next-generation solution," CrowdStrike developed a Firewall Management Module with centralized host management features in 2019.

Future Business Goals

  • CrowdStrike is focused and determined to make it easy for its partners to leverage the Falcon platform and its APIs. The company wants to bring innovative solutions and "build advanced security use cases" for its customers.
  • One of the future business goals of the company is to "streamline the onboarding process of new technology and store partners" by investing in a new developer portal.
  • The strategic expansion goals of CrowdStrike also include the development of new applications that will expand the abilities of customers in different sectors, including autonomous threat hunting and digital and social risk protection.

Research Strategy

We started the research by searching across the press releases published by CrowdStrike in the last two years. We were able to identify the current business goals of the company from those press releases. However, we did not find any press releases containing information on the future business goals of the company. We also searched across the blog and other pages of the company website to find the future business goals and additional current goals. The blogs also contained the same current goals. However, we were able to identify some future goals in an article published by the company.

We tried finding additional goals from news and other articles across some third-party databases. We also searched across the social media pages of the company, including Facebook and Twitter. However, no new information was found. Thereafter, we made sure that all the useful information was US-focused. While some goals were specific to the US, other goals were specific to all the countries in which the company operates (including the US). We have presented a combination of both types of goals in the research.
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Crowdstrike Marketing Efforts

Two examples of marketing campaigns by Crowdstrike within the past 2-3 years include "breaches stop here" and "fast, easy, and effective."

'Breaches Stop Here'

  • The company offers the "first purpose-built cloud-native based solutions," this solution comes with complete end-point protection. Crowdstrike informed the public about this through the campaign titled "breaches stop here."
  • Crowdstrike's 2019 campaign suggests that its products and services allow organizations to stop breaches with a straight forward solution. Crowdstrike made use of videos and images to reinforce this campaign.
  • The slogan for this campaign was "breaches stop here."



  • The Key messaging includes "our solution is the first cloud-native breach prevention solution." Crowdstrike wants to let people know that its solution is capable of stopping breaches.
  • The falcon platform combines "power, performance, and simplicity to adapt to new threats, putting its users one step ahead of the adversary."

'Fast, Easy, and Effective.'

  • In 2019, the Crowdstrike company organized another advertisement campaign for its brand, the campaign geared towards enlightening the public on the key features of its products and services. The company made use of informative videos to pass the message across.
  • The cybersecurity firm emphasizes on how its security solution gives the company its competitive edge by eliminating other solutions that are difficult, out-of-date, and ineffective.
  • The tagline for this Ad campaign is "fast, easy, and effective."


  • The company made use of TV commercials to impose its stand on delivering actionable services. Crowdstrike also made use of its social media platform, YouTube, to enlighten both current and potential clients of its capability.


  • The messaging behind this campaign is that the company offers solutions for cybersecurity that actually works. Crowdstrike states that its solution is "fast, easy, and effective."
  • Additionally, Crowdstrike wants to let the public know that they offered a better solution, "powered by artificial intelligence."

Research Strategy

In order to identify the customer engagement statistics for the identified campaigns we went through the company annual report. However, we were not able to find any specific information about the impact of the marketing campaign nor was there any information on the customer engagement. We also tried to find whether there was any change in the web traffic by going through Alexa and Similarweb data from the dates of the campaigns but we were not able to find any specific information that would have helped us triangulate the customer engagement for CrowdStrike's marketing campaigns.
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Crowdstrike Growth

Within the past five years, Crowdstrike has grown in terms of revenue and number of customers. The company's customer base grew from 450 in 2017 to 5,431 in 2020, and its revenue grew from $27.3 million in 2015 to $481.4 million in 2019. The company's subscription business unit has been driving the Crowdstrike's growth since 2016 to date, accounting for not less than 71.8% of the company's revenue.

Crowdstrike's Growth Within the Past Five Years

Growth in Terms of Revenue

Growth in Terms of Customer Base

  • Crowdstrike's subscription customers have grown year-on-year at 116%. The company has 5,431 subscription customers as of January 2020, after adding 870 new customers.
  • The total number of Crowdstrike's customers grew from 450 in fiscal 2017 to 2,500 in fiscal 2019.
  • As of 2019, Crowdstrike's customer base grew by approximately 108.33% ([2,500 - 1,200] / 1,200 * 100). The company's customers grew from 1,200 in fiscal 2018 to 2,500 in fiscal 2019
  • In 2018, the number of Crowdstrike's customers grew by about 166.67% ([1,200 - 450] / 450 * 100), increasing from 450 in fiscal 2017 to 1,200 in fiscal 2018.

Business Segment/Unit Driving Growth

  • Since 2016 till date, the subscription business unit of the Crowdstrike has been driving the company's growth.
  • The subscription business unit of Crowdstrike has accounted for not less than 71.8% of the company's revenue since 2016.
  • From 2019 to 2020, the subscription business unit grew by 99%. The unit's revenue grew from $219.4 million in 2019 to $436.3 million in 2020.
  • The subscription business unit share in the total revenue of Crowdstrike as of 2019 and 2020 are about 88% and 91, respectively.
  • As of 2018, the subscription business unit's market share grew to 87.8%, from 78.0% in 2017.
  • The share of the subscription business unit increased from 71.8% in 2016 to 78.0% in 2017.
  • In 2016, the subscription business unit of the company accounted for 71.8% of the company's revenue.
  • The compounded annual growth rate (CAGR) of Crowdstrikes' subscription revenue from 2013 to 2015 was 550%, while the company's revenue grew at 700% year over year.

Mergers and Acquisitions

  • According to Crunhbase's record, Crowdstrike since its establishment in 2011, the company has only acquired one company. Payload Security, an automated malware analysis company based in Germany.
  • Crowdstrike acquired Payload Security with $8 million on Nov 15, 2017.

Research Strategy

Your research team has provided the requested information leveraging publicly available information as contained in Crowdstrike annual report, industry report, media articles, and business directories like Craft and Crunchbase.

Crowdstrike normally publishes its annual revenues on January 31st of the following year, tagging it after the year using the prefix fiscal. For example, Crowdstrike will tag its 2019 revenue as fiscal 2020 revenue.
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Crowdstrike Analysis (2)

CrowdStrike provides cybersecurity products and services to government clients, global banks, healthcare, and energy companies. The company offers endpoint protection and threat intelligence solutions to prevent damage from targeted attacks, advanced malware, and search all endpoints. In layman's terms, CrowdStrike says its flagship Falcon product protects files saved in the cloud. An overview of CrowdStrike's product offerings is provided below.


  • CrowdStrike's main product is its Falcon platform which aims to prevent security breaches to clients' cloud-hosted files. The Falcon platform has been packaged into 4 separate products depending on features or scale of protection required, namely; Falcon Pro, Falcon Enterprise, Falcon Premium, and Falcon Complete.
  • Falcon Pro is offered at $8.99 per endpoint per month. This includes antivirus protection, threat intelligence, USB device control, and Firewall Management.
  • Falcon Enterprise is offered at $15.99 per endpoint per month. This package also includes endpoint detection and response as well as threat hunting.
  • Falcon Premium is offered at $18.99 per endpoint per month. This package includes I.T. hygiene in addition to the tools in the Pro and Enterprise packages.
  • Falcon Complete delivers fully managed endpoint protections as a service from CrowdStrike with the aid of the Falcon platform. Pricing is contingent upon individual requirements.
  • There are also many Falcon modules which can be purchased on a standalone basis or incorporated into one of the packages detailed above. These include mobile protection, malware search engine, automated malware analysis, system vulnerability management and also specific items for data centers and the US public sector.


  • In addition to its software products CrowdStrike also offers advisory services relating to strategy and incident response.
  • CrowdStrike provides consulting services that focus on improving client teams' capability to manage and respond to cybersecurity threats. These include a cybersecurity maturity assessment that examines as-is incident response capabilities and provides recommendations for improvement as well as the conducting of training exercises designed to simulate a breach.
  • CrowdStrike can also complete a compromise assessment for clients to identify historic, previously undetected breaches.
  • A further customized service CrowdStrike offers is incident response. CrowdStrike determines if an attacker is in a client's environment, and, if so, what assets they have access to and how much damage has been done. Their response also includes guidance on implementing legal, public relations and communications plans.
  • Some notable cybersecurity investigations CrowdStrike has previously carried out include projects for the United States government and the company also tracked the group behind the 2014 hack on Sony Pictures.


  • In terms of technical advantages, CrowdStrike's core product benefits from the network effect. Its machine learning models can make improved decisions on a continual basis as customers and attackers alike provide more data and files. The global proliferation of internet-enabled devices and constant creation of data also assists in its purpose. This use of artificial intelligence is a key feature since malicious actors constantly evolve and change their attacks.
  • Industry analysts Gartner listed CrowdStrike as among the leaders in the cybersecurity space based on its "completeness of vision," its product offering, and the company's ability to execute on that vision".
  • Long established infrastructure businesses carry the burden of amalgamating a range of historic, purchased and new technology products in going to market. However, according to CEO George Hurtz, CrowdStrike can get its solution installed and operational on an endpoint in less than 30 seconds. This capability was so appealing to clients that it helped CrowdStrike grow its customer base by almost 18% in the second quarter of 2019.
  • The positioning of CrowdStrike as a service or subscription-based product is key in its aim to retain and upsell existing customers. This follows the accepted principle that selling more to existing customers is a cheaper method of growing revenue than acquiring new customers.
  • CrowdStrike's dollar-based net retention rate (percentage of revenue from customers retained from the prior year after accounting for upgrades, downgrades, and churn) was 147% through January 2019. This indicates CrowdStrike is not only maintaining its revenue from existing customers, but that existing customer spend is increasing.


  • The revenue generated by CrowdStrike's subscription products in the fiscal year ending 2020 was $436.3 million, a 99% increase, compared to $219.4 million in the fiscal year ending 2019.
  • The revenue generated by CrowdStrike's consulting services in the fiscal year ending 2020 was $45.09 million, a 48% increase, compared to $30.42 million in the fiscal year ending 2019.
  • Overall subscription revenue amounted to 90.6% of Crowdstrike's total revenue compared to 9.4% from professional services.
  • As of 31 January 2020, 33% of CrowdStrike's subscription customers have purchased five or more Falcon platform modules.
  • The GAAP gross margin generated by CrowdStrike's subscription products in the fiscal year ending 2020 was 74.2%, compared to 68.5% in the fiscal year ending 2019.
  • The GAAP gross margin generated by CrowdStrike's consulting services in the fiscal year ending 2020 was 35.3%, compared to 40.7% in the fiscal year ending 2019.
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Crowdstrike Analysis (1)

CrowdStrike is a technology company that operates in the Endpoint Detection and Response (EDR) market. It provides cloud-native endpoint security products and services.

Target Audience/Market

Products/Services Offered

  • CrowdStrike offers many product modules that link to a common SaaS environment.
  • All products that the company offers are enacted on the endpoint by a common agent called CrowdStrike Falcon sensor.
  • These products include Falcon Prevent, Falcon Insight, Falcon Device Control, Falcon Discover, Falcon Overmatch, Falcon Search, Falcon X, Falcon Spotlight, and Falcon Sandbox.
  • The services offered by the company include Incident Response (IR) services, Live Fire Exercises, Proactive Services, Cloud security Assessment, M&A Risk Assessment, and Adversary Emulation.
  • Also, CrowdStrike has introduced Endpoint Recovery Services that are meant to accelerate incident response as well as remediation.

Business Model/ Partners

  • CrowdStrike uses the pay-per-use services model where customers are required to pay fees for offerings to CrowdStrike or a reseller.
  • It sells EDR solutions to end-users to address security needs and handle their exceptional business requirements.
  • CrowdStrike provides an endpoint protection platform where value-added resellers can advertise, sell, and avail security solutions.
  • The company's partners include cloud platforms, embedded OEM, managed service providers, system integrators and consultants, technology partners, solution providers, and Google cloud platform.

Areas of Focus

  • CrowdStrike focuses on five areas for growth opportunities. They include corporate endpoint security, threat intelligence, security and vulnerability management, IT service management software, and managed security services.
  • The company has been focusing on corporate endpoint protection to put up strong growth numbers.
  • Corporate endpoint protection involves offering security services against attacks on corporate laptops, desktops, servers, and virtual machines as well as IoT devices.

Research Strategy

To find information about CrowdStrike's target audience, products offered, business model, and area of focus, the research team consulted reliable articles, websites, blogs, and reports. Details about these aspects of the company's analysis were drawn from how CrowdStrike is currently operating, the products and services it is dealing with, how it is selling its products, and the areas it is focusing on. The research team found that CrowdStrike's focus, products, and target audience revolves around endpoint security.

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From Part 04
From Part 06
  • "Revenue: Total revenue was $481.4 million, a 93% increase, compared to $249.8 million in fiscal 2019. Subscription revenue was $436.3 million, a 99% increase, compared to $219.4 million in fiscal 2019."
  • "CrowdStrike has acquired Payload Security on Nov 15, 2017."
  • "Revenue: Total revenue was $481.4 million, a 93% increase, compared to $249.8 million in fiscal 2019. Subscription revenue was $436.3 million, a 99% increase, compared to $219.4 million in fiscal 2019"
  • "Added a record 870 net new subscription customers in the quarter for a total of 5,431 subscription customers as of January 31, 2020, representing 116% growth year-over-year."
  • "The company’s approach has led to significant interest from customers, Mr. Kurtz said. CrowdStrike has enjoyed a 550 percent compounded annual growth rate in its annual subscription revenue over the past three years, while the number of its transactions worth at least $1 million has risen 700 percent year over year."
  • "CrowdStrike is privately funded and does not disclose its financials. It does reveal that it has endpoint deployments in 176 countries and processes 40 billion security events each day. Earlier reports had pegged the company’s revenues at $27.3 million in 2015 with a growth rate north of 2,400%. More recent estimates suggest that the company is running at more than $100 million annual run rate for the current year."
From Part 07
  • "CrowdStrike, Inc. provides cyber security products and services. The Company offers endpoint protection and threat intelligence solutions that enables customers to prevent damage from targeted attacks, detect and attribute advanced malware, and search all endpoints. CrowdStrike serves customers worldwide."
  • "Founded in 2011, Crowdstrike sells its "Falcon" cybersecurity software to big corporations and government clients, including major global banks, healthcareand energy companies, according to the company. Among its customers are Goldman Sachs, Amazon Web Services, MIT and various US states and cities. Crowdstrike says Falcon protects files saved in the cloud."
  • "The company also helps run cybersecurity investigations for the US government. For example, Crowdstrike has tracked North Korean hackers for more than a decade, the company says. It also was tasked with tracking the hacking groups that carried out the 2014 hack on Sony Pictures."
  • "Stand-alone modules can be purchased by anyone and do not require a Falcon Endpoint Protection bundle. Our specialized products are for customers working with more stringent compliance or operational requirements."
  • "CrowdStrike’s approach leverages endpoint technology and threat intelligence to pinpoint the cause and source of an attack quickly, significantly decreasing time to remediation."
  • "CrowdStrike easily benefits from the network effect as its machine learning models can make better decisions as customers and attackers provide more data and files for its models to analyze. It also benefits from the global proliferation of internet-enabled devices and loads of data created daily."
  • "Gartner listed CrowdStrike as among the leaders in the space based on its "completeness of vision," its product offering, and the company's ability to execute on that vision."
  • "Another advantage is CrowdStrike's compelling product offering, with its combination of easy setup and artificial-intelligence-powered security. These two things are a crucial part of its Falcon platform, a SaaS solution that monitors all endpoints for its clients. An endpoint is any device used to connect online."
  • "CrowdStrike's use of AI, through a technique called machine learning, enables the company's software to identify threats dynamically. Its system collects data on the devices trying to access a client's network, and uses it to not only identify threats but to learn about new threats. This is a key feature since criminal hackers constantly evolve their attacks. "
  • "While companies like VMware juggle a hodg-podge of products for clients to implement, CrowdStrike can get its solution installed and operational on an endpoint in less than 30 seconds, according to CEO George Kurtz. This capability helped CrowdStrike grow its customer base nearly 18% in the most recent quarter."
  • "CrowdStike's ability to capture new customers is certainly important to growing its top line, but its true bread and butter is its ability to retain and upsell existing customers. Selling more to existing customers is a much cheaper means of growing revenue than acquiring new customers. In this arena, CrowdStrike is delivering impressive results. When it comes to the company's dollar-based net retention rate -- which reveals the percentage of revenue from current customers a company retained from the prior year after accounting for upgrades, downgrades, and churn -- CrowdStrike reported a remarkable 147% through January 2019, easily exceeding its benchmark of 120%. This indicates CrowdStrike is not only maintaining its spend levels from existing customers, but that spend is growing."
  • "CrowdStrike delivered a record-setting fourth quarter to conclude an exceptional fiscal year. With ARR reaching $600 million, we continued to see broad strength in multiple areas of the business during the quarter, including 90% year-over-year subscription revenue growth"
  • "Subscription revenue was $138.5 million, a 90% increase, compared to $72.8 million in the fourth quarter of fiscal 2019."
  • "GAAP subscription gross margin was 75%, compared to 70% in the fourth quarter of fiscal 2019. Non-GAAP subscription gross margin was 77%, compared to 70% in the fourth quarter of fiscal 2019."
  • "Subscription revenue was $436.3 million, a 99% increase, compared to $219.4 million in fiscal 2019."
  • "Added a record 870 net new subscription customers in the quarter for a total of 5,431 subscription customers as of January 31, 2020, representing 116% growth year-over-year."
  • "CrowdStrike’s subscription customers that have adopted five or more cloud modules increased to 33% as of January 31, 2020."