Largest Online Diamond Jewelry Retailers

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Largest Online Diamond Jewelry Retailers

Key Takeaways

  • Signet Jewelers is one of the largest online diamond retailers, operating four sites: James Allen, Kay, Zales and Jared.
  • Blue Nile has 403,521 diamond SKUs available.
  • Brilliant Earth has 110,373 SKUs for natural diamonds and 78,327 for lab grown diamonds.

Introduction

Below, seven large online retailers of diamond jewelry have been identified, with their contact information as available.

Signet Jewelers Ltd

  • Signet Jewelers is one of the largest online engagement ring retailers, with $557.4 million in sales in 2019. The company owns JamesAllen.com, Kay.com, Zales.com and Jared.com.
  • James Allen has 18,561 SKUs for natural, earth-created diamonds. The company can be reached at service@JamesAllen.com or by phone at 877-826-9866.
  • Zales has 9,881 engagement ring SKUs and more than 17,000 diamond ring SKUs (including engagement rings). The company phone is 800-311-5393; they did not provide an email address.
  • Kay.com and Jared.com were not profiled as they were already included in the client's list.

Blue Nile

Tiffany & Co.

  • Tiffany & Co. is one of the largest online engagement ring retails, with $302.3 million in sales in 2019.
  • The company can be reached at 800-843-3269 or through their email form (they did not provide a specific email address).

Brilliant Earth

Brian Gavin

  • Brian Gavin Diamonds is an online diamond retailer with more than 32,150 diamonds available online.
  • They can be reached at 1-866-611-4465 or through their email form (they did not provide a specific email address).

FARFETCH

  • FARFETCH is a global luxury fashion brand offering men's, women's and kid's apparel, jewelry and accessories.

Victor Cantera

  • Victor Cantera is a US-based diamond retailer.
  • They are available by phone at 888-860-6430 or through their email form.
  • They have 16,147 loose diamond SKUs on their site.

Research Strategy

The research team reviewed expert lists of large or reputable online diamond retailers in order to identify online diamond retailers. From there, we checked to ensure that the company was not listed on the client's list and had at least 1,000 diamond SKUs.

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