Key Takeaways

•  Yodeck, NoviSign, Screenly, Raydiant, Rise Vision, Carousel, OptiSigns, Spectrio, Telemetry TV, Pickcel and Mvix are 11 digital signage companies that serve the education sector, in addition to Screencloud.
• Yodeck's digital signage is priced on a per-screen, monthly basis that ranges from $7.99 per month (Standard) to $12.99 per month (Enterprise) for each screen, depending on the desired associated features. Yodeck also offers a free trial for a single screen. 
• Screenly's per-screen, annually-billed pricing varies from as little as $11 per month (Starter) to $25 per month (Enterprise) per screen, once again depending on accompanying features. This pricing is slightly higher for monthly-billed plans, which range from $13 per month (Starter) to $29 per month (Enterprise) per screen.
• As with many of the preceding competitors, OptiSigns sells its products on a per-screen, monthly basis that ranges from $10 per month (Standard) to $15+ per month (Pro Plus/Enterprise). From these base pricing levels, the company also offers a 10% discount for annual billing, and a flat 25% discount to all non-profit/education clients.

Introduction

#1: Yodeck

• Yodeck is a San Francisco, CA-based digital signage company that serves a variety of sectors including education, with an emphasis on higher education institutions such as NYU, Duke University, Princeton University and Penn State.
• The company's digital signage is priced on a per-screen, monthly basis that ranges from $7.99 per month (Standard) to $12.99 per month (Enterprise) for each screen, depending on the desired associated features.
• Yodeck also offers a free trial for a single screen. 
• More complete details regarding the company's pricing have been provided directly below.

 

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#2: NoviSign

• NoviSign is a cloud-based digital signage company that serves five continents globally (including the US) as well as companies from a wide array of industries, including Disney, Ikea, Papa Johns and Ferrari.
• Within the education sector, NoviSign caters to organizations ranging from elementary schools to high schools, colleges and universities.
• The company prices its digital screens on a per-screen, annual billing basis that ranges from $18 per month (Business) to $44+ per month (Premium/Enterprise) per screen, depending on the associated features.
• These prices are slightly higher ($20 per month to $49 per month per screen) if monthly billing is desired.
• Additionally, a free trial is available for Enterprise-tier clients.
• Further details regarding NoviSign's pricing is available directly below.

 

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#3: Screenly

• Screenly is another San Francisco, CA-based digital signage company that powers more than 10,000 screens globally to clients including "schools and educational institutions" as a single, larger customer group.
• The company's per-screen, annually-billed pricing varies from as little as $11 per month (Starter) to $25 per month (Enterprise) per screen, once again depending on accompanying features.
• This pricing is slightly higher for monthly-billed plans, which range from $13 per month (Starter) to $29 per month (Enterprise) per screen.
• However, free trials are available for all versions/tiers of Screenly's digital signage products.
• Full details regarding Screenly's digital signage pricing is available at this link here, as well as directly below.

 

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#4: Raydiant

• Also based in San Francisco, CA, Raydiant specifically caters to the K-12 segment of the education industry with its digital signage products.
• The company offers three digital signage products (Experience Platform, Kiosk, Virtual Agent), all of which price services on a per-screen, per month basis, and all of which offer three tiers of pricing: a free trial, a $59 per month/screen Standard offer and an undisclosed Enterprise pricing plan.
• While the specific features associated with these three tiers are available for each platform at this link here, a sample of the pricing/feature arrangement for the Experience Platform has been included directly below.

 

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#5: Rise Vision

• Rise Vision, based out of Shawnee, KS, claims to be the #1 digital signage solution for schools, and currently serves both K-12 as well as higher education in addition to other industries.
• The company sells its digital signage products both on a per display basis ($113 billed annually) as well as an unlimited basis ($999 billed annually), as detailed further below. Free trials are available for both versions.

 

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#6: Carousel

• Carousel is a Minneapolis, MN-based digital signage company that prices its offerings separately for the K-12 versus higher education customer segments. 
• Although the "special discount" offered to K-12 schools is not publicly disclosed, the Carousel advertises its Pro service level at $250 per month, as highlighted further below.

 

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#7: OptiSigns

• Based out of Houston, TX, OptiSigns is a digital signage specialist that markets its products to both K-12 institutions as well as universities and education centers, including Kids R Kids, Morgan County Charter Schools, Lincoln Consolidated Schools and the Mississippi Department of Education.
• As with many of the preceding competitors, OptiSigns sells its products on a per-screen, monthly basis that ranges from $10 per month (Standard) to $15+ per month (Pro Plus/Enterprise).
• From these base pricing levels, the company also offers a 10% discount for annual billing, and a flat 25% discount to all non-profit/education clients, in addition to free trials.
• Further details related to this pricing strategy are pictured below.

 

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#8: Spectrio

•  Tampa, FL-based Spectrio sells a variety of customer engagement solutions, including digital signage, to a broad array of industries including the overall education sector.
• Its digital signage business is price into two tiers:
• Business which starts at $99 per month for the first screen and $30 for each additional screen 
• And Custom, which is available on request and requires a minimum of 20 screens.
• This pricing strategy and associated key features are depicted directly below.

 

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#9: Telemetry TV

• Telemetry TV provides its digital signage services to the general target market of "schools, universities and colleges" such as Stamford University out of its headquarters in Vancouver, Canada.
• These products are priced into five tiers, all of which are based on the number of device licenses.
• The first two tiers (Starter with 3 device licenses, Standard with 10 device licenses) are priced at $54-$66 per month and $280-$335 per month, respectively, depending on whether monthly or annual billing is requested. Free trials are available for both tiers.
• The remaining three tiers are available for annual billing only, and are priced from $700 per month for 20 device licenses to $4,500 per month for up to 500 device licenses.
•  Separate pricing is also applied to any additional licenses that are added to any one of the five plans.
• The full details of this pricing strategy is pictured directly below.

 

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#10: Pickcel

•  New York, NY-based Pickcel is an "award-winning SaaS cloud digital signage software solution provider" that caters to the education sector overall, among other industries.
• In addition to offering customers the option of a free trial, Pickcel offers two tiers of pricing for its digital signage solutions:
•  $15 per month per device (billed monthly) or $13.50 per month per device (billed annually) for its Professional tier.
• Custom pricing for institutions looking for over 250 displays.

• This pricing strategy is depicted below for further review, as desired.

 

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#11: Mvix

• Based out of Sterling, VA, Mvix sells enterprise-level AV solutions, including its "award-winning digital signage," for both K-12 schools and colleges.
• In terms of product pricing, Mvix offers a monthly subscription that starts at $29 per month for third party players, as well as a lifetime license that starts at $299 for its software and player combination.
• The full details associated with the third party player pricing strategy are available at this link here, while the bundled software/player option pricing is available at this link here.

 

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#12: Screencloud

• Screencloud, based out of London, UK, is another digital signage company that offers its services to an array of industries, including "schools, universities and colleges."
• In addition to offering a free trial, Screencloud sells three separate pricing tiers for education clients which vary based on the available features and minimum screen requirements.
• The least expensive tier (Core) is available for between $20-$24 per screen per month, depending on whether billing is annual or monthly.
• The latter two tiers are available for annual billing only, and start at $30 per screen per month.
• Additional details regarding feature/pricing combinations are available directly below.

 

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Research Strategy