Craft Brewing and Malt Suppliers

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01

Craft Brewing and Malt Suppliers

Four major malters who are in competition with Praire Malt in North America are Axereal, Malteurop, Rahr and Group Soufflet.

Axereal

Malteurop

  • Malteurop was similarly identified as a key malter in the North American market that competes with Praire Malt based on the fact that industry experts (e.g., Mordor Intelligence, ResearchAndMarkets, Market Data Forecast) consistently highlight the organization as a top player in the region's malt ingredient and specialty malt markets.
  • Moreover, Malteurop has a major focus within the beer market in North America, and positions itself as the "integrator" or "key partner" in the barley-malt-beer value chain.
  • Similar to Axereal, Malteurop is also headquartered in France, and reaches customers in 14 countries across 4 continents with its 17 barley varieties.
  • The company has an annual revenue of 860 million euros (or $961 million).

Rahr

  • Meanwhile, Rahr was also determined to be a major malter that is in competition with Praire Malt in North America given that industry researchers (e.g., Mordor Intelligence, ResearchAndMarkets) have identified the company as a "major player" in the North American malt ingredient market.
  • Additionally, Rahr has several national and international divisions that have been serving the North American craft brewing market with malt products since 2004.
  • Rahr is headquartered in Minnesota and is more generally known for both producing and distributing malt supplies for breweries, distilleries and other relevant industries globally.
  • Revenue databases (e.g., ZoomInfo, Owler) indicate that the company has an annual revenue of between $16.7 million and $23 million.

Group Soufflet

  • Lastly, Group Soufflet was also identified as a key malter in the North American market that competes with Praire Malt based on the fact that industry experts (e.g., Mordor Intelligence, Market Data Forecast) consistently highlight the organization as a top player in the region's malt ingredient and specialty malt markets.
  • Moreover, the company specifically targets the beer and craft brewery industry, and is able to adapt to even the "most demanding specifications" for brewing customers in North America.
  • Interestingly, Group Soufflet is also headquartered in France, but has a much broader barley, wheat, rice and pulses business that caters to farmers as well as producers in the beer and wine sectors.
  • Meanwhile, revenue database ZoomInfo reports that the company has an annual revenue of $5 billion.
Sources
Sources