Beer Consumption and COVID-19
Some Americans have linked Corona beer with the coronavirus. Others have held the belief that drinking beer can cure the coronavirus disease. A high-level overview of what consumers and news outlets are saying about the pros and cons of drinking beer during the COVID-19 outbreak is presented below.
- One of the common perspectives among the U.S. public during the COVID-19 outbreak has been the positive link between Corona beer and the coronavirus. Some Americans have linked the Mexican beer brand with the disease outbreak. In the United States, Google searches on Corona beer and the phrase ‘beer virus’ have surged, thus implying a connection between the brand and the disease.
- The association between Corona beer and coronavirus infection influenced a major decline in consumption of the beer brand in the U.S. According to a recent consumer survey, approximately 38% of Americans would not consider buying and consuming the beer brand because of the COVID-19 outbreak.
- Some Americans have also held the belief that coronavirus can be cured by drinking beer. Others believe that consuming alcohol kills the coronavirus. The rumors originated from a fake latter purported to have been written by St. Luke’s Hospital of Kansas City. The hospital has since debunked the letter.
- Other news outlets have explored the connection between drinking beer and the immune system. A major risk of drinking beer and other alcoholic beverages during the COVID-19 outbreak is impairment of the immune system. According to some research, excessive consumption of alcohol including beer can undermine the body’s ability to heal by weakening the immune system.
- COVID-19 outbreak has also undermined the social benefits of drinking beer. Following the outbreak in the U.S., many states such as North Carolina have stopped bars and restaurants’ operations.
- Before the COVID-19 outbreak, consumers would meet in such placed and drink beer while socializing. According to some consumers, drinking beer has a social implication when done in bars. Therefore, closing bars and restaurants has taken away the social aspect of drinking beer.
- Some Americans and retailers have also claimed that beer bottles can host COVID-19 virus. For example, Michigan Beer and Wine Wholesalers Association in Michigan issued a statement warning retailers against accepting empty beer containers during the outbreak. This warning was meant to ensure the safety of their employees.
- While the outbreak of COVID-19 has caused fear among many Americans, there seems to be a small section that is less concerned. According to an article describing the culture of drinking beer in Bushwick in the wake of the COVID-19 pandemic, younger generations seem less concerned about the risk of drinking beer in bars. The young people featured seem to associate the pandemic with the elderly.
- Although excessive consumption of beer during the COVID-19 pandemic has been associated with decreased immunity, some people have linked moderate drinking to some positive outcomes. According to a recent article, several studies have indicated that moderate consumption of alcohol has positive psychological benefits such as increased affective expression and happiness as well as reduced stress and tension.
- Since COVID-19 outbreak has caused much fear and panic among Americans, the view that moderate drinking of beer can relieve the stress and tension is seen as a positive factor.