CEO Research (2)

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Part
01

CEO Research (2)

Details about the competitive analyses of Sonia Syngal, CEO of Gap, Inc; Helena Helmersson, CEO of H&M; Patrice Louvet, CEO of Ralph Lauren; Daniel Grieder, CEO of Hugo Boss; Martijn Hagman, CEO of Tommy Hilfiger; Cheryl Abel-Hodges, CEO of Calvin Klein; Stefan Larsson, President of PVH Corp; and Manny Chirico, CEO of PVH Corp have been provided below. Most of the executives often dress in business casual.

SONIA SYNGAL, CEO OF GAP, INC.

(i) Social Media Analysis

  • Sonia uses LinkedIn and appears to be inactive or have no accounts on other social media platforms, including Instagram, Facebook, and Twitter.
  • Sonia has 4,449 followers on LinkedIn, posts at least monthly, and likes/reacts to others' posts at least weekly.
  • Her LinkedIn profile can be found here.

(ii) Business Events

(iii) Types of Clothes

  • Sonia dresses in business casual, often having on jeans.
  • Links to pictures showing what Sonia wears can be found here and here, while a link to a video showing what she wears can be found here.

(iv) Blogging/Vlogging

(v) Charity Causes

  • Sonia is a member of the Boys & Girls Club of America’s Board of Governors, serving since Jan 2018. The club offers voluntary after-school programs for young people. Sonia was added to the board following Old Navy's partnership with the club, while serving as the company's CEO.
  • She also serves on The Gap Foundation Board of Trustees.
  • As the CEO of Gap Inc, the following are some charitable causes championed by Sonia:
    • Supporting LGBTQ equity through a partnership with the UN Foundation: The company, along with its brands, offered Pride-themed online gift cards, with two dollars from each sale, up to $10,000, donated to the UN Foundation in support of the UN Free & Equal campaign. Sonia said in a statement, "the LGBTQ community has shown us time and time again that love, pride, and hope will overcome fear and hate. This resiliency reminds us how important it is to keep working for a world where everyone everywhere is able to live free from discrimination. We’re honored to continue the fight for equality and our support for UN Free & Equal.
    • Making a $100,000 donation to Good360, a product philanthropy company, in honor of UPS, Sonia remarked, "UPS embodies what it means to be a committed and reliable partner and I’m excited to recognize their tireless work with the first Gap Inc. Top Stitch Award."
    • Following Old Navy's pledge to donate $25,000 to Open To All, a national nondiscrimination campaign in June 2019, Sonia, the then CEO, remarked, "Our doors are open for everyone, and also open for ideas, open for love, open for differences, open for dialogue, and open for change."

(vi) COVID-19 Response

  • She also posted a message about Gap Inc's retailing efforts to speed up the delivery of face masks to customers, including frontline workers: "In March, our teams answered the call to help expedite millions of masks to frontline healthcare workers. Our brands took it from there — designing safe, sustainable and cool face coverings for our customers and donating 200K masks to community organizations to help those most in need."

(vii) US Racism Response

  • Sonia condemned racism in the US in an email sent to all Gap Inc employees, which she also published on LinkedIn Pulse: "What happened to George Floyd, Ahmaud Arbery, Christian Cooper and the countless other African Americans who’ve been targeted because of their race is beyond devastating. It’s almost paralyzing."
  • Committing to sharing her voice in "conversations about these very hard things" and asking the employees to do so as well, she set a date for holding a vigil in honor of the victims, the following week.
  • The article can be found here.

HELENA HELMERSSON, CEO OF H&M

(i) Social Media Analysis

  • Helena uses LinkedIn and appears to have no accounts on other social media platforms, including Instagram, Facebook, and Twitter.

(ii) Business Events

  • Helena attended the Copenhagen Fashion Summit 2019 on May 17, 2019. She discussed the most critical issues facing the fashion industry as well as actions leading the way to a more sustainable fashion future.
  • For the 2020 Copenhagen Fashion Summit, Helena had a one-on-one conversation with the director at the Potsdam Institute for Climate Impact Research, Professor Johan Rockström, and discussed circularity acceleration and the securing of financial resilience, all while running on limited time.

(iii) Types of Clothes

  • Helena is often dressed in business casual.
  • Links to pictures and a video showing what Helena wears can be found here and here, respectively.

(iv) Blogging/Vlogging

  • Helena does not regularly publish content via a blog or vlog apart from her LinkedIn posts.

(v) Charitable Causes

  • An exhaustive search through business and personal profile platforms, such as Bloomberg and Crunchbase, including H&M's website as well as interviews conducted with Helena, did not reveal any charitable causes or philanthropies publicly supported by Helena.
  • In relation to her role as CEO of H&M, Helena publicly supports the company's charitable causes, including the Tent Partnership for Refugees, a nonprofit organization championing the support of refugee integration.

(vi) COVID-19 Response

  • Helena's public statement in regard to the COVID-19 pandemic can be found here.

(vii) US Racism Response

  • Helena, on behalf of the company, publicly stated her support for the Black Community in a statement, which can be found here, as well as acknowledged the company's past mistakes in relation to racial bias.
  • In the statement, the company pledged to donate $500,000 to the NAACP Legal Defense and Education Fund, Color of Change, and the ACLU, develop stronger relationships with historically Black colleges and universities, increase community events that empower the Black community, mobilize efforts to increase voter registration, and provide its employees additional resources to further educate them around implicit bias.

PATRICE LOUVET, CEO OF RALPH LAUREN

(i) Social Media Analysis

(ii) Business Events

  • Patrice spoke at the 2020 World Economic Forum Annual Meeting on January 24, 2020. He talked about the concept of renting clothes versus owning them and the need to rethink the use of closet space in the very near future: "I don’t know about you, but I’m not too excited about wearing someone else’s clothes, but just characterize me as an old guy. We are seeing many consumers, particularly the younger generation, saying, 'You know what? I actually don’t want to buy new, and actually buying pre-owned is cool.'"
  • Patrice spoke at the 2019 WWD Apparel + Retail CEO Summit held on the 29th and 30th of October 2019. He discussed the significance of legacy brands' presence in new platforms, such as TikTok, to target the next generation of consumers.
  • He also spoke at the 2018 New York Times International Luxury Conference held in November. He spoke about projecting a company both online and offline, noting that "stores are crucial for projecting a company as aspirational, one that provides experiences for its customers."

(iii) Types of Clothes

  • Patrice often wears suits.
  • Links to pictures and a video showing what Helena wears can be found here and here, respectively.

(iv) Blogging/Vlogging

(v) Charity Causes

  • An exhaustive search through business and personal profile platforms, such as Bloomberg and Crunchbase, including Ralph Lauren's website as well as interviews conducted with Patrice, did not reveal any personal charitable causes or philanthropies publicly supported by Patrice.
  • However, on behalf of Ralph Lauren, Patrice publicly champions the company's various charitable efforts, including the donation of around 1.5 million clothing products in support of front line workers and families during the COVID-19 pandemic, as well as $10 million to support those impacted by the pandemic: "."

(vi) COVID-19 Response

  • The Ralph Lauren Corporate Foundation committed to donating $10 million at the onset of the COVID-19 pandemic to help the people affected, with Patrice acknowledging the novelty of the situation: "We recognize that this is an unprecedented, multifaceted crisis which demands different responses for different needs in different places. That is why we are funding multiple activities to support our teams, our partners and our communities around the world, he said. As we move through this challenging time, we are focused on continuing to be the beacon of optimism and unity that Ralph Lauren and our brands have always been."
  • The company began the production of 250,000 masks and 25,000 isolation gowns in partnership with other US manufacturing firms.

(vii) US Racism Response

  • Patrice, along with Ralph Lauren, the company's executive and chief creative offices, issued a statement acknowledging the presence racial injustice and inequality in the US and the need to fix the problem: "The senseless and unjust deaths of George Floyd, Breonna Taylor and Ahmaud Arbery — and the many who have come before them — have profoundly highlighted the systemic racism and racial injustice that is woven into American society. This is an American problem. It is a global problem. It is a fashion problem. It is our problem. This is ours to face and ours to fix."
  • Patrice also published the statement on the LinkedIn Pulse platform.
  • The full statement can be found here.

DANIEL GRIEDER, CEO OF HUGO BOSS

(i) Social Media Analysis

  • Daniel uses LinkedIn, Instagram, and Twitter. However, Daniel's most recent Twitter post, as of October 2020, was made on July 18, 2019. He does not appear to have a Facebook account.
  • He has 7,395 followers on LinkedIn, averagely posts thrice every month, and likes/reacts to others' posts at least four times a week. His LinkedIn profile can be found here.
  • He has 6,789 followers on Instagram and posts at least twice every month. His Instagram profile can be found here (https://www.instagram.com/danielgrieder).
  • Daniel has 247 followers on Twitter.

(ii) Business Events

(iii) Types of Clothes

(iv) Blogging/Vlogging

  • Daniel publishes articles on LinkedIn Pulse about monthly. His most recent article was posted on September 23, 2020, sharing about how he has been filling up his time, his contractual obligation to Tommy Hilfiger Global and PVH Europe having prevented him from assuming the role of CEO at Hugo Boss yet.
  • Apart from his LinkedIn posts, Patrice does not actively publish content via any other blogs or vlogs.

(v) Charity Causes

  • An exhaustive search through business and personal profile platforms, such as ZoomInfo and Crunchbase, including Hugo Boss' website as well as Daniel's posts did not reveal any personal charitable causes or philanthropies publicly supported by him in the last two years.
  • However, in relation to his former role as CEO of Tommy Hilfiger Global and PVH Europe, Daniel publicly supported the companies' charitable causes, including PVH Corp's $2 million pledge to support front line workers following the COVID-19 pandemic as well as tackle food insecurity and promote both industry supply-chain relief and community resiliency.

(vi) COVID-19 Response

  • Following the outbreak of COVID-19, Daniel urged the public to stand strong in the support of communities and the industry, while highlighting the charitable efforts of PVH Corp, the parent company of Tommy Hilfiger Global and PVH Europe.
  • Specifically, he said, "it’s more important than ever that we stand strong to support our communities and industry. This crisis will change us, but it will not stop us. I am confident that together we will get through these challenging times and keep serving our community as best we can. Our thoughts continue to be with those whose health has been directly affected by the virus and our dedicated healthcare professionals."

(vii) US Racism Response

  • Daniel publicly condemned racism in the US via an Instagram post and encouraged the public to be "fearless in speaking out and standing up for what is right."
  • His post can be found here. (https://www.instagram.com/p/CA3YWfJl580/)

MARTIJN HAGMAN, CEO OF TOMMY HILFIGER

(i) Social Media Analysis

  • Martijn uses LinkedIn and appears to be inactive or have no accounts on other social media platforms, including Instagram, Facebook, and Twitter.
  • He has 976 followers on LinkedIn, posts at least twice every month, and likes/reacts to others' posts about once every month.
  • His LinkedIn profile can be found here.

(ii) Business Events

(iii) Types of Clothes

  • Martijn often dresses in suits.
  • Links to pictures showing what Daniel wears can be found here and here, while a link to a video showing what Daniel wears can be found here and here.

(iv) Blogging/Vlogging

  • Martijn has published one article on LinkedIn Pulse, dated August 31, 2020. He does not actively publish content via any other blog or vlog.

(v) Charity Causes

  • An exhaustive search through various business and personal profile platforms, including PVH's website did not reveal any charitable causes or philanthropies publicly supported by Martijn.
  • However, in relation to his executive role at Tommy Hilfiger Global and PVH Europe, Martijn publicly supports the companies' charitable causes, including the launch and initial $5 million funding of the People's Place Program, which seeks to advance the representation of minority groups within the fashion and creative industries, including black, indigenous, and people of color (BIPOC).

(vi) COVID-19 Response

  • On his first day as CEO, Martijn publicly shared a message in May 2020, highlighting that his company's focus was "to continue the recovery and rebound of its businesses out of the COVID-19 crisis."
  • The post can be found here.

(vii) US Racism Response

  • Following the mass protests against racism in the US, Martin publicly shared a message on the National Day of Mourning encouraging everyone you to take a moment and reflect on how to make a positive impact or contribution to achieve equality.
  • He also posted the following: "While we continue to grieve the tragic and senseless losses of George Floyd, Ahmaud Arbery, Breonna Taylor, and all victims of racism in the U.S. and around the world, I want our black associates, partners and consumers to know that we stand with you. We are listening and we are committed to learning from you and your experiences. We will continue to work alongside you to promote positive change and mandate change within our own industry."

CHERYL ABEL-HODGES, CALVIN KLEIN

(i) Social Media Analysis

  • Cheryl uses LinkedIn and appears to be inactive or have no accounts on other social media platforms, including Instagram, Facebook, and Twitter.
  • She has 1,499 followers on LinkedIn, and posts or likes/reacts to others' posts about once every month.
  • Her LinkedIn profile can be found here.

(ii) Business Events

  • Cheryl spoke at the October 2019 Supply Partner Summit, where she discussed PVH’s The Underwear Group: "We are incredibly proud to be working with NIKE, as this is an opportunity for two great companies to build on each other’s strengths, making it a win-win for everyone, especially consumers."

(iii) Types of Clothes

  • Cheryl dresses in business casual. Links to pictures showing what she wears when in public or featured in the news can be found here and here. We could not uncover any similar videos of Cheryl.

(iv) Blogging/Vlogging

  • Cheryl does not regularly publish content via a blog or vlog. She made one post on LinkedIn Pulse following her appointment as CEO of Calvin Klein, which can be found here.

(v) Charity Causes

  • Chery publicly acknowledged PVH Corp's donations towards COVID-19 relief, noting that Calvin Klein is one of the company's brands.
  • She posted, "Calvin Klein is proud to be part of the PVH Corp. family. Today, The PVH Foundation announced an additional $1 million commitment, for a total commitment of more than $2 million, toward COVID-19 relief efforts."

(vi) COVID-19 Response

  • Apart from Cheryl's public acknowledgment of PVH Corp's philanthropic efforts towards COVID-19 relief, she also acknowledged the efforts of retail teams within the company following the successful reopening of stores, which had been closed due to the pandemic's impact.
  • She posted, "We reached an exciting milestone at Calvin Klein this week with stores re-opening across North America and Europe, in addition to Asia, Australia and Brazil. This simply would not have been possible without the hard work and dedication of our retail teams around the world, and I couldn’t be more proud of their agility, resilience and enthusiasm."

(vii) US Racism Response

  • Cheryl did not personally respond to the racial injustice witnessed in the US.

STEFAN LARSSON, PRESIDENT OF PVH CORP.

Social Media Analysis.

  • Stefan Larsson does not have accounts on social media platforms except LinkedIn.
  • On LinkedIn, he has 2,186 followers. Stefan posts twice a year on average and rarely likes posts from other pages.

Business Events

Type of clothes.

  • Stefan Larsson is seen wearing mostly business casual and suits. Links to pictures of him can be found here, here, and here.

Blogging and vlogging.

Charity causes.

  • Stefan has no charitable cause that he publicly supports.

Covid-19 Response.

  • He sent out a message of resilience 6 months ago to the PVH team that he heads as president: "The biggest health crisis and business challenge we have ever encountered. Each of you is making a difference, and we greatly appreciate it. Even though we have some of the toughest days and decisions ahead of us before it will get better, we stand strong together in taking this challenge on...". He sent out a video with the same message and more.

US Racism Response

  • On his LinkedIn page, he shared his excitement on PVH Corp, Calvin Klein, and Tommy Hilfiger joining together to sign the Black in Fashion Council Pledge. Be BRAAVE initiative was created to support the Black community in the company’s efforts to achieve equality and racial justice.
  • He also posted, "We will never know the full extent of the pain that our black community experience right now, because we have not walked in their shoes. But as leaders we should use our position of power to listen, learn and drive change. Real Change. Within our companies and in society at large."
  • "I together with the whole PVH family stand together against racial and social injustices, including the awful act of violence against George Floyd and all the victims of discrimination who came before him. Prejudice isn’t part of who we are as a company and it should not be part of who we are as a society. We will continue to strive for equality, tolerance and respect because inclusivity is vital".

MANNY CHIRICO, CEO OF PVH CORP.

(i) Social Media Analysis

  • He has a LinkedIn account that has 35,160 followers. He averagely posts and likes posts from other people at least twice every month. Manny appears to have no other social media accounts on Instagram, Facebook, or Twitter.

Business events attended in the past 2 years.

  • On October 11, 2020, he participated in a virtual meeting at the Copenhagen Fashion Summit to review the progress of the first fashion pact. The first pact is a coalition with over 60 members, across 14 countries and represents over 200 brands. In attendance was Sonia Syngal, CEO of Gap Inc., Paul Polman, Co-Founder and Chair of IMAGINE and Bruno Pavlovsky, President of Chanel.
  • Manny attended a celebration of PVH Corp's partnership with Fordham University in January 2020. A contribution of $1 million was made to Fordham University's Gabelli school of business. The aim of the partnership is to empower and develop great business leaders in the future.
  • He attended New York Fashion week on September 5, 2020. The main topics covered included the fostering of inclusiveness.

Types of clothes.

  • Manny wears suits mostly in all events he attends. Some photos can be seen here.

Blogging and vlogging.

  • Manny Chirico does regularly publish content on any blog or vlog. However, he posts content on LinkedIn Pulse every other month. His most recent publication can be found here.

Charity Causes

  • Manny Chirico serves on the board of trustees of the Montefiore Medical Centre as part of the PVH corp's charitable acts.
  • In Save The Children, he is also on the board where he is very instrumental in support to promote Early Childhood development education in developing countries. This is a personal philanthropic act and is not related to the company.

Covid-19 Responses.

  • Manny Chirico personally tested positive for COVID-19 recently. In his message, he urged people to do whatever they can to stay safe and help flatten the curve.
  • The PVH Foundation gave a $100,000 donation to the COVID-19 Solidarity Response Fund that was created by United Nations Foundation and Swiss Philanthropy Foundation, benefiting the World Health Organization and other partners and it also committed $1 million towards COVID-19 relief.

US Racism Response

  • Following the recent protests in the US, Manny Chirico posted on LinkedIn, saying, "I am saddened and outraged by the awful acts of bigotry and violence in the U.S. against George Floyd, Ahmaud Arbery and Breonna Taylor, among others. I grieve for them and their families, and for us all." He clearly condemns any form of racial discrimination and as PVH corp, they offered to make donations to organizations that fight against social injustices. He sent out a note to all its global associates on their stand against racism and the stand they were taking as a company.
Sources
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