Top Food Trends
The top predicted food trends for 2020 and beyond in Canada revolve around health. Canadians are now more conscious of their health and what they take in. As a result, their demand for plant-based foods, CBD-infused food, and functional foods, is expected to increase.
- The future is looking greener than ever for Canada. With ingredients such as heme, plant-based milk gotten from pea protein, innovative products like Beyond Meat, and barley being used as an animal product replacement, the plant based craze is Canada is expected to carry over into 2020 and beyond.
- Within the last few years, plant-based meat by companies like Beyond have gained traction in Canada. A study by Angus Reid Institute revealed that around 95% of all Canadians are aware of plant-based meats, with 39% stating that they have tried plant-based meats.
- The plant-based trend is expected to extend beyond faux meats to include plant-based fish, eggs, cheese, and condiments, among others. Companies like Mimic Seafood and Neew Wave Foods are already developing their plant-based fish substitutes.
- Since 2009, diary milk consumption has decreased by over 20% in Canada. Individuals in this country are opting for plant-based alternatives like seed milk made from flax, hemp, and sunflower.
- Another study showed that almost one-third of Canadians are considering switching to a plant-based diet. The same study stated that millennials are more interested in plant-based diets in the country. As more young Canadians begin to take control of their health and incorporate plant-based diets, the demand for plant-based alternatives continues to increase.
CBD- & THC-Infused
- In 2019, THC- and CBD-infused foods and beverages exploded in Canada. With the legalization of cannabis edibles in the country, this trend is expected to continue its upward trajectory in 2020 and beyond.
- Restaurants, cafes, and coffee shops are now amping up their CBD oil offerings, particularly in beverages, as the demand for CBD products in the country explodes.
- This trend is fueled by the increasing interest of Canadian consumers in eco-friendly, plant-based ingredients.
- Companies like AB InBev are already capitalizing on this trend. Through a joint venture with Tilray, a cannabis company, AB InBev developed Fluent Beverage Company. The company plans to offer CBD-infused beverages to the Canadian market.
- Molson Coors is another company that is leveraging this trend. It started a joint venture called Truss through a partnership with HEXO, a cannabis producer in Canada. Like AB InBev, the company is developing non-alcoholic cannabis-infused beverages in Canada.
- Canadians are more health conscious than ever. They not only want to eat healthy, they want to heal with every bite.
- Over the next few years, experts expect a surge of plant-infused concoctions featuring super food ingredients like matcha and camu camu.
- This trend is forecast to evolve to include "stress-fighting, mood-boosting and energy-enhancing adaptogens, like macadamia milk, ashwagandha and MCT (derived from coconut oil.)."
- Companies like Coffee Booster and Saputo are at the forefront of this trend in Canada. Coffee Booster, for example, offers a wide range of vitamin-infused coffee options.
- Acadian Seaplants is another company that is capitalizing on this trend. The company "incorporates unique sea plants into foods and nutraceuticals."
To gather the top predicted food trends in Canada, we leveraged top publications in the country such as Nuvo Magazine. We proceeded to select the three most discussed food-related topics across three to four credible Canadian publications. We focused mainly on future food trends.