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E-commerce Stats - United Arab Emirates
Internet penetration in the UAE is 99% and is at the same level as mobile penetration. E-commerce spend in the UAE is currently estimated to be US$16 billion.
E-commerce Stats: United Arab Emirates
- When it comes to internet usage in the United Arab Emirates, out of 9.61 million people living in the UAE, internet penetration is reported to be 99%. In total numbers, 9.52 million people are active internet users.
- There are 19.23 million mobile subscriptions in the UAE which translates to 200% of the overall population. 99% of the population is active on social media, and 92% of the population is active on social media via their phones.
- 99% of the population has a mobile phone, with 96% of the population being smartphone users and only 3% using feature phones. Additionally, 71% own a laptop or a desktop computer, and 28% own a tablet device.
- E-commerce spend in the UAE is estimated to reach US$16 billion in 2019. It will grow at a CAGR of 23% between 2019 and 2022.
- The typical UAE shopper spends US$1,648 on e-commerce shopping annually, with a projected CAGR of 29.6% until 2022.
- Travel tickets are currently the most popular category among online shoppers (US$1,521 spent on average annually), followed by US$250 on consumer electronics.
- Banking services, including debit and credit card transactions, made up US$9.7 billion of the total spend in 2019 regarding e-commerce purchases.
- The proportion of e-commerce spend as a percentage of total retail in the UAE is only 3% (compared with 10% on the global level). The region is projected to grow at a CAGR of 24.6% until 2022, which is faster than any other region in the world.
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