Some new media advertising agencies in the US include Active International, Ad Council, The Adcom Group of Companies, Agency 720, Mercury Media, Thomas ARTS, 3Q Digital, and C-4 Analytics, LLC. We have summarized the details of the media companies in rows 171-178, columns A-J, L and N in the Prospecting List Tab of the attached spreadsheet.
We commenced the research to determine some new media advertising agencies in the US by scanning through databases that host the profiles and company data of major firms such as DB Hoovers, Crunchbase and ZoomInfo. We also searched for relevant information through marketing and advertising databases of intelligence and data prospecting companies such as Winmo, Redbook, Media Radar, Kantar Media, and Warc. The search yielded many relevant results. However, in order for us to access the details of these companies from these databases, we were required to upgrade to a paid subscription or paid membership.
Therefore, we decided to extend our search for the details of the companies through media agencies and marketing & advertising agencies, as well as marketing websites and advertising websites. These sources enabled us to gather most of the relevant information and details of the companies that we required to determine the new media advertising agencies in the US. We have detailed below the reasons why we chose these media companies from a list of multiple media companies that we found from the research.
We believe Active International meets our research criteria because the authoritative reports that we found on Craft and CrunchBase convinced us that Active International is a media and marketing giant with a global presence in corporate trade. The company uses corporate assets and resources to finance the media and marketing initiatives for its clients.
THE ADVERTISING COUNCIL/THE AD COUNCIL
We scanned through news websites and authoritative business-related websites, as well as through the articles and the "news and events" section of official websites of Ad Council and we were able to establish that the media company was founded in November 1941. Through the years, the company has played a significant role in improving and empowering the lives of Americans through public service advertising. Its high-quality services has helped the company to win several awards. Ad Council meets our research criteria because the company specializes in creating innovative Ad campaigns and it is America's leading producer of public service communications.
THE ADCOM GROUP OF COMPANIES
Adcom Group of Companies was founded in 1990. The company has its physical address at 1370 West 6th Street, Cleveland, Ohio, United States. Adcom provides integrated marketing services to clients within the US and internationally. We included Adcom in our list because the company specializes in providing marketing communications services to consumer brands, business-to-business companies, non-profit organizations, and industrial market places.
Agency 720 is headquartered in Detroit, MI. The media company provides support to a" national network of local account and media experts" through providing marketing strategies, account management, creative and production services, as well as media planning and buying. Although we were not able to access the full profile of Agency 720, our search through authoritative databases and paid prospecting databases such as Winmo and Media Radar revealed that Agency 720 has a great reputation and deep experience in creating multi-platform marketing programs that drive retail traffic and sales in local markets.
MERCURY MEDIA LOS ANGELES
Mercury Media is a marketing agency headquartered in New York with a physical address at 40 Wall Street, 47th FloorNew York, NY 10005, United States. We included the company in our list because Mercury Media is to advancing the marketing interests of its clients by providing superior performing media campaigns. In addition, the company is an "innovator in all formats of direct response".
According to company data found on CrunchBase, ThomasARTS is a "full-service marketing communications firm and ad agency". We included the company in our list because we found authoritative reports detailing how the company has "a-ha" moments per capita than other media companies. We were also able to establish that the objective of Thomas Arts is to "get their clients noticed, believed and remembered by doing work that is unexpected, engaging and consistent". The company is headquartered at 240 South 200 West Farmington, UT 84025, Utah, the United States with other physical locations at Washington, D.C., New York and California.
3Q DIGITAL, INC.
3Q Digital, Inc. is a digital marketing company that specializes in providing SEO, SEM, display advertising, analytics and business intelligence, content marketing LPO, creative advertisement, native advertising, social media marketing, SEM, and other digital marketing services. We included the company in our list because we found out that the media company provides services to several companies across various industries including companies operating in the financial services sector, fashion industry, and e-commerce companies among others. The company was founded in 2008 and is headquartered in San Mateo, California at 1710 South Amphlett Boulevard Suite 320 with additional offices in San Mateo and San Diego, California; and Chicago, Illinois.
C-4 Analytics, LLC
Our search on CrunchBase and Bloomberg provided with information and data we used to conclude that C-4 Analytics, LLC provides digital marketing solutions and meets our research criteria. The company's services include conversion rate optimization (CRO), search engine marketing (SEM), brand management, search engine optimization (SEO), social media management (SMM), audience targeting, re-targeting, and analysis services. It is headquartered at Massachusetts in the Boston area, 701 Edgewater DriveSuite 400, Wakefield, MA 01880. According to information gathered, C-4 Analytics has other physical office addresses at Chicago, Illinois and Ann Arbor, Michigan.
1. ACTIVE INTERNATIONAL
Active International works with the world's leading brands in helping them to optimize the use of corporate resources in financing their media and marketing initiatives through programs that yield increased consumer engagement and loyalty. Through its services, Active ha proved pivotal in enabling its clients to realize economic benefits worth over $1.5 billion since 1984. The company is based in New York and has offices in 14 countries.
- Active International clients includes Pinnacle Foods Inc., Carrier Enterprise Canada (CEC).
2. THE ADVERTISING COUNCIL
The Advertising Council commonly referred to as the Ad Council, is an American nonprofit organization whose services offerings include producing, distributing and promoting public service announcements for its clients who are mainly sponsors, including not for profit organizations, non-governmental organizations and agencies of the United States government. Ad Council is headquartered in New York. The company has a revenue of $15.1M and 172 employees. The company's main competitors include Psacentral, Madd and AEF. As of March 2019, Ad Council had 52.2K fans on Facebook and 21.0K followers on Twitter.
- Ad Council clients include Big Brothers Big Sisters, Feeding America, United States Agency for International Development (USAID).
3. ADCOM GROUP OF COMPANIES
Adcom Group of Companies was founded in 1990. The company has its headquarters based in Cleveland, Ohio. Adcom Group of Companies offers integrated marketing services to clients in the US and internationally. It specializes in offering marketing communications services to business to consumer brands, business-to-business companies, non-profit organizations, and industrial market places.
- The Adcom Group of Companies clients include Cleveland Construction, Inc., USA Football, Papa John's Pizza.
4. AGENCY 720
Agency 720 is headquartered in Detroit. The media company provides support to a "national network of local accounts and media experts" through providing marketing strategies, account management, creative and production services, as well as media planning and buying. The Agency has deep experience in the development of multi-platform marketing initiatives and programs that help in driving retail traffic and sales in local markets.
- Agency 720 clients include Houston Chevy LMA, Super Chevy Dealers Baton Rouge LMA.
5. MERCURY MEDIA
Mercury Media has for years been a pivotal innovator in the creation of different formats of direct response advertising campaigns. The company is dedicated to the provision of innovative marketing campaigns that helps clients to realize their strategic objectives while maximizing their returns on investment. Additionally, the company is founded on the believe that excellent "strategy, planning, and analysis of response data" are important elements that yield the success of any marketing campaign. Mercury Media has been able to build a positive reputation among its clients through the provision of affordable high-quality services that yield optimal levels of ROI for its clients.
- Mercury Media clients includes OmegaXL, and Luminess.
6. THOMAS ART
ThomasARTS is an ad agency that provides full-service marketing communication services. The objective of the company is to enable its clients to get "noticed, believed and remembered for doing work that is unexpected, engaging and consistent".
- Ad Council clients include Marriott International, AARP (formerly the American Association of Retired Persons).
7. 3Q DIGITAL
3Q Digital, Inc. provides service offerings in the broad category of digital marketing services. The company offers SEO, SEM, display advertising, analytics and business intelligence, content marketing LPO, creative advertisement, native advertising, social media marketing, SEM, and other digital marketing services. Its main clients include companies in the financial services sector, fashion industry, and online business among others. The company was founded in 2008 and is based in San Mateo, California with additional offices in San Mateo and San Diego, California; and Chicago, Illinois. 3Q Digital, Inc. was formerly known as PPC Associates, LLC before it rebranded in September 2013.
- 3Q Digital, Inc. clients include SurveyMonkey, Tempur Sealy International, Inc.
8. C-4 Analytics, LLC
C-4 Analytics, LLC specializes in offering digital marketing solutions. The company's primary service offerings include conversion rate optimization (CRO), search engine marketing (SEM), brand management, search engine optimization (SEO), social media management (SMM), audience targeting, re-targeting, and analysis services. C-4 Analytics targets companies that are located within the US.
C-4 Analytics, LLC clients include Oracle and Bing.